How can we bring in new listeners and generate
meaningful revenue from social media?
(without distracting from our core business of making GREAT radio)
QOD
Share great radio moments as they happen Run creative and compelling contests Produce “Best of” Podcasts instantly Provide proof of performance to advertisers Run airchecks in real time from anywhere
A few possible uses
Theater of the mind for the 21st Century Enhance audience reach above traditional CUME Sponsorship of the best of the best of your stations’
content Finally, mobile advertising that works! Advertising that could go viral at any time A non-irritating digital advertising solution Increased ad recall by integrating campaigns on FM
with Social Media
Huge Value to advertisers
A Full Streaming Solution