fReddit hates (non-reddit) marketers
Reddit hates (non-reddit) marketers
• Hypocrisy
• No single
standard
• Common with
people in
general
youtube.com/watch?v=uOtuEDgYTwI
• Be a real user
• Understand the rules for each SubReddit
• Comment as much, if not more, than you submit• Find at least one community you are passionate about
• Build your account prior to submitting
• Don’t try to game the voting system
• Be anonymous and secretive
• Try, try, and try again
Tips
• Text based submissions that don’t link out
• /r/self/ - /r/askreddit – many others
• Popular on Support and Help Subreddits• Some Subreddits only allow Self posts
• Conversational approach and allows subtle
promotion
Self Post (aka Text Post)
• Start discussions around topics of interest
• Ask for feedback and help
Making Self Posts
• Allow linking in the content• Edit later to add links or promotional elements
• Participate in comments • Links, coupon codes, branding
• Track self posts for AMA requests• Topic expertise requests lead to AMAs growth and
success
Why Self Post
• One of most popular Subreddits
• Obama, Bill Gates, Celebrities, etc
• Everyday people too
AMA (Ask Me Anything)
Everyday AMA
Too much AMA
• People ask for AMAs all the time, so set up feeds and
search for request you can fulfill• AMA Request
• Self posts in desired Subreddits
AMA (Ask Me Anything)
• Identify ideal
Subreddits• Redditmetrics.com
• Redditinsight.com
• Review TOP and
Controversial
• Review Moderators
for their interests
Redditinvestigator.com
• Create content focused for Reddit success• Submit to the right Subreddit
• Topics Mods and Users Like
• Good Title / Description
• Not all first letters capitalized
• Submit at right time (10am EST)
• Takes a popular view on a topic
• Identify right Subreddit
• Adhere to Redditquette
• Be engaged, creative, and extraordinary!
• reddit.com/advertising/• Self serve up to $30,000 budget
Ad
• /r/HailCorporate/• Reddit responses
• Pro / Con
• Ads Reddit is
Proud Of
Newcastle S****B***
• Self Post format
• Doesn’t link out
• Funny and edgy
Ifwemadeit.com
Responding to Comments• Related threads
• Reddit exclusive offers
• Link to resources
Beef Jerky Comments
Discount Beef Jerky
Jerky AMA
