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Page 1: How to Market Your Business in an Hour a Week

How to Market Your Business in one hour per week

A presentation by Sharon Hurley Hall

Page 2: How to Market Your Business in an Hour a Week

Are You Making a Major Marketing

Mistake?

2 Sharon Hurley Hall – www.sharonhh.com

Page 3: How to Market Your Business in an Hour a Week

Most People Get Marketing Wrong

• When they are busy, they market less.

• When they have time, they market more.

3 Sharon Hurley Hall – www.sharonhh.com

Page 4: How to Market Your Business in an Hour a Week

Do that and you leave money on the table

4 Sharon Hurley Hall – www.sharonhh.com

Page 5: How to Market Your Business in an Hour a Week

My Marketing Mantra

When you’re busy you need to market so you are never quiet.

5 Sharon Hurley Hall – www.sharonhh.com

Page 6: How to Market Your Business in an Hour a Week

My Marketing Mantra When you are quiet, it’s already too late.

6 Sharon Hurley Hall – www.sharonhh.com

Page 7: How to Market Your Business in an Hour a Week

How to Tackle Business Marketing

• Decide on key activities.

• Make an appointment with yourself.

• In other words, MAKE THE TIME.

7 Sharon Hurley Hall – www.sharonhh.com

Page 8: How to Market Your Business in an Hour a Week

Marketing Methods: Group Dynamics

• Take part in a blog carnival.

• Join a forum.

• Join a LinkedIn group.

8 Sharon Hurley Hall – www.sharonhh.com

Page 9: How to Market Your Business in an Hour a Week

Marketing Methods: Group Dynamics

• Write an update or post.

• Comment on others.

• Share on social media.

• Time needed: 12 minutes per week per post.

9 Sharon Hurley Hall – www.sharonhh.com

Page 10: How to Market Your Business in an Hour a Week

Marketing Methods: Q&A Site

• Pick a question relating to an area of expertise on Quora.

• Answer it.

• Repeat on other social sites.

10 Sharon Hurley Hall – www.sharonhh.com

Time needed: 15-30 minutes a week.

Page 11: How to Market Your Business in an Hour a Week

Marketing Methods: Your Website

• Optimize it by:

• Adding testimonials.

• Linking to new products, services or work.

• Time needed: 15 minutes per week.

11 Sharon Hurley Hall – www.sharonhh.com

Page 12: How to Market Your Business in an Hour a Week

Marketing Methods: Guest Blogging

• Shows your expertise

• Connects you with relevant people.

• Do this once a month.

• Writing and commenting time = 1 hour or 12 minutes per week.

12 Sharon Hurley Hall – www.sharonhh.com

Page 13: How to Market Your Business in an Hour a Week

Adding It Up

• Group participation – 12 minutes.

• Q&A site – 15 minutes.

• Updating your site – 15 minutes.

• Guest blogging – 12 minutes.

• Total = 54 minutes weekly.

13 Sharon Hurley Hall – www.sharonhh.com

Page 14: How to Market Your Business in an Hour a Week

No Excuses • Everyone can find

one hour a week to promote their business.

14 Sharon Hurley Hall – www.sharonhh.com

More information: How to Get Your Writer Marketing Done in an Hour a Week.

Page 15: How to Market Your Business in an Hour a Week

Thank You

Connect with me online:

– shurleyhall

– SharonHurleyHall

– Sharonhh

– SharonHurleyHall

– shurleyhall

Sharon Hurley Hall – www.sharonhh.com 15


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