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Page 1: Innovation or creative imitation

Innovation or Creative imitation?

Presentation to provoke a debate for students of

entrepreneurship at the Ateneo Graduate School of Business

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Innovators or copycats?

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The Cast?

The twins: Tyler and Cameroon

Winklevoss, Dyva Narendra

The Brazilian Connection: Eduardo Saverin

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The book

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“Talent borrows, genius steals.”- Oscar

Wilde

“Artists create, masters copy..”

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Some recent news:

Nokia filed a suit vs Apple for patent infringement on the Iphone;

Apple sued Samsung for a similar product;

It is common for high profile ICT companies to sue over patent infringement.

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Innovation or Creative Imitation?

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The “ cheap Japanese imitation of the 1950’s

and 1960’s

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Imitation?

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Strategy by Asian countries:

…they pick a product to copy, determine its marketability, achieve economies of scale, and competitive advantage through lower cost and affordability…

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… and now the cheap China tiangge wares…

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Dealing with the pirates at malls and the

sidewalk….

Or the third shift in China

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Third shift products from China…

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Are they good or bad for the society and

economy?

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Creative imitation

…” Never invent. Always improve on something that exists”…- Alex Mandossian

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Only 30% create, the rest copy..

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Imitation “precious stones”

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McDonald

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“copy cat”

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Imitation Omega watch…

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“Imitators have greater competitive advantage “-Odel Shenkar, Ohio State University at HBR

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Litigation as a strategy to be unique?

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Running business from the courtroom..

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Reading the fine prints of the IPO

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Innovate, create, imitate or litigate?..

It’s the entrepreneur’s choice…

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Disclaimer

The presenter does no pass judgement, whether legal, ethical or moral on the examples presented herein;

The presenter also does not endorse the story presented in the movies or fiction articles to be true, or false; they being creative and/or fictional;

The presentation is used for instruction and educational purposes only


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