Bechtel Public. © Bechtel Corporation. All Rights Reserved 1
Bringing Learning 2.0 into a 1.0 Corporation
A Bechtel Case StudyPaul Drexler,
Global Learning and Development Bechtel Corporation
Bechtel Public. © Bechtel Corporation. All Rights Reserved 2
Bringing Learning 2.0 Into a 1.0 Corporation
Bechtel Public. © Bechtel Corporation. All Rights Reserved 3
Outline
Learning 2.0 and Bechtel The Bechtel Learning 2.0 Challenge Now what
Bechtel Public. © Bechtel Corporation. All Rights Reserved 4
What is Learning 2.0
Qualitool Net © 2008
Text illustrations © 2008 Susan E. Haviland
Bechtel Public. © Bechtel Corporation. All Rights Reserved 5
Bechtel Corporation
Founded in 1898, Bechtel is the world’s largest privately held construction and engineering company 46,000 employees 32 Billion Dollars revenue (2008) Bechtel builds huge projects
Construction is a high-risk low-margin business.
Risk Management is a priority
Bechtel Public. © Bechtel Corporation. All Rights Reserved 6
Learning 1.0 at Bechtel
Current learning strategies not adequate
Newer workers have different learning styles
Too many “Information Silos “ 6 Global Business Units In over 60 countries
Better transition
Bechtel Public. © Bechtel Corporation. All Rights Reserved 7
Bechtel Learning 2.0 Goals
Popularize Web 2.0 approaches to Bechtel Employees
Increase cooperation and communication between groups
Get a pilot funded to test the concept
Bechtel Public. © Bechtel Corporation. All Rights Reserved 8
Learning 2.0 Challenge
Pick a procedure or training relevant to your work here at Bechtel, Then…
Use a Web 2.0 approach to create a better way for people to learn, understand and apply the required content.
Winning entry gets $750 (after taxes) and bragging rights.
Work must be done on your own time.
Bechtel Public. © Bechtel Corporation. All Rights Reserved 9
Why The Bechtel 2.0 Challenge Contest
Strategy For Audience Engaging Low barrier for entry Problem solving Aligned to business needs Competitive Informal, “Under the Radar”
Strategy For L&D Pilot Opportunity Control point IS&T Accepted
Voluntary participation
Maximize participation and support
Bechtel Public. © Bechtel Corporation. All Rights Reserved 10
Our Contest Audience
Next Gen (0-5 years at Bechtel)
Seen as key group for the future
Significant support from top management
Learning community Bechtel Fellows Bechtel Projects
Contest Process and Schedule
Bechtel Public. © Bechtel Corporation. All Rights Reserved 11
Judges select Finalists
People’s Choice
Bechtel Public. © Bechtel Corporation. All Rights Reserved 12
Judging Criteria for Entries
The criteria will include the following: Meets business need Effective use of technology Creative approach Scalability Increased level of engagement Learning effectiveness
Bechtel Public. © Bechtel Corporation. All Rights Reserved 13
Promoting The Bechtel 2.0 Challenge
Promoted contestGrassroots strategy,
Bechtel Public. © Bechtel Corporation. All Rights Reserved 14
Learning 2.0 Challenge Begins
Bechtel Public. © Bechtel Corporation. All Rights Reserved 15
Keep the momentum going
Bechtel Public. © Bechtel Corporation. All Rights Reserved 16
Results from Entries
64 entries 6 Finalists 2800 unique website visitors in first six
weeks
Bechtel Public. © Bechtel Corporation. All Rights Reserved 17
The Finalists
BecWeb 2.0
Bechtel Public. © Bechtel Corporation. All Rights Reserved 19
People Choice and Judges Prize Awards
Pueblo Team
Bechtel Public. © Bechtel Corporation. All Rights Reserved 20
Lessons Learned 2009
People will contribute if: There is a specific problem to solve The concept is meaningful to them They believe that their efforts may be
recognized and implemented They feel engaged in a community effort
Organizer’s role is to Connect people Promote ideas Support the community Be a dedicated resourceConnect strategy to result
Contest accomplished objectives
Execs have interest Tapped into Community Good ideas but no pilot yet or direct
path IS&T engaged
2010 Plans
Top Down Funding a community of practice
Bottom Up Building a learning 2.0 community Help select pilot ideas and get resources and support
Bechtel Public. © Bechtel Corporation. All Rights Reserved 22
MiddleTargeted solutions for current issues
Bechtel Public. © Bechtel Corporation. All Rights Reserved 23
Summary
Top down and bottom up support are necessary for adoption of Learning 2.0
Concern about risk is a key barrier to executive acceptance You must have mechanisms to
manage potential risk Build a relationship with your audience Walk the talk – Sweat equity is
important
Bechtel Public. © Bechtel Corporation. All Rights Reserved 24
Summary
Allocate dedicated resources Implementation is a messy, iterative,
frustrating, and occasionally exciting process
Be patient Be open to new opportunities
For More Information
Paul Drexler, Global Learning & Development
Bechtel Corporation50 Beale StSan Francisco, CA 94105
[email protected]@gmail.com
Bechtel Public. © Bechtel Corporation. All Rights Reserved 25
Bechtel Public. © Bechtel Corporation. All Rights Reserved 26
Initiative vs Experiment (Pilot)
Initiative Top Down Formal Detailed and fixed
plan Formal bureaucracy Substantial resources
Experiment Bottom up Informal Flexible plan Small team approach Shoe string budget