Introducing VMware Site Recovery Manager
Jon Bock, Sr. Product Marketing Manager
February 5, 2008
Disaster Recovery Market Opportunity
Organizations spend >$5B annually on disaster recovery software
Total disaster recovery spending expected to reach $23.3B by 2012 (Frost & Sullivan)
39% of executives polled gave their plans a letter grade of C or worse (Harris Interactive)
Replication
$2.3B
Data Protection
$2.7B
Clustering
$1.6B
Source: IDC 2006 estimates
Market Size Estimates
Disaster Recovery
$5B
Requirements for Disaster Recovery
Minimize Downtime
93% of companies that lost their data center for ten days or more due to a disaster filed for bankruptcy within one year of the disaster.
--National Archives and Records Administration
Control Cost
Minimize Risk
73% of executives expressed concern with the costs associated with maintaining a secondary data centre
--Beacon Technology Partners
92% of users surveyed acknowledged that their companies would face serious consequences if they had to implement their disaster recovery plans.
--Dynamic Markets Ltd.
Effective disaster recovery is a business imperative, but is very difficult to achieve
Traditional Disaster Recovery Challenges
Complex recovery
processes and infrastructure
Complex recovery
processes and infrastructure
Failure to meet continuity
requirements
Recovery takes days to weeks
Recovery tests often fail
Significant IT time and resources consumed
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Dependent on perfect training, documentation, and execution
Dependent on perfect training, documentation, and execution
VMware Vision for Disaster Recovery
Rapid> Automate recovery
> Eliminate failures due to hardware dependencies
> Eliminate slow manual recovery steps
Reliable> Enable easier, more frequent testing
> Turn manual, inconsistent processes into pre-programmed, repeatable processes
Manageable> Centralize and simplify management of recovery plans
> Make disaster recovery protection a property of virtual infrastructure
Affordable> Eliminate need for an identical recovery datacenter
> Eliminate idle recovery hardware
> Eliminate dependencies on physical infrastructure
Disaster Recovery is Driving VMware Adoption
Simplifies and automates disaster recovery workflows:
Setup, testing, failover, failback
Turns manual recovery runbooks into automated recovery plans
Provides central management of recovery plans from VirtualCenter
Introducing VMware Site Recovery Manager
Site Recovery Manager leverages VMware Infrastructure to transform disaster recovery
Key Components
Storage
Servers
VMware Infrastructure
Virtual Machines
VirtualCenterSite
Recovery Manager
Site Recovery Manager> Manages and monitors recovery plans
> Tightly integrated with VirtualCenter
3rd-Party Replication> Integrated via replication adapters
> Replication adapters certified and supported by replication vendor
Partner Replication
VMware Infrastructure> Requires ESX Server 3.0.2 or later
> Requires VirtualCenter 2.5 or later
Key Components
Storage
Servers
VMware Infrastructure
Virtual Machines
VirtualCenterSite
Recovery Manager
Storage
Servers
VMware Infrastructure
VirtualCenterSite
Recovery Manager
Partner Replication
Site Recovery Manager
Protected virtual machines
Virtual Machines
Production Disaster Recovery
Site Recovery Manager Key Capabilities
Centralized management of disaster recovery plans
Dramatically easier to build and update recovery plans
Disaster recovery automationEliminate complex, manual runbooks and accelerate recovery
Non-disruptive testingEnsure that recovery plan will work when you need it
Disaster Recovery with VMware
FastRecovery in hours, not days or weeks
ReliableRunbook of manual, error-prone processes becomes automated recovery and testing plan
ManageableCreate, monitor, and update recovery plans from VirtualCenter
AffordableCreate, monitor, and update recovery plans from within VirtualCenter
Target Customers for Site Recovery Manager
Enterprise
Commercial
SMB
Primary targets for Site Recovery Manager 1.0 are enterprise and commercial customers
• Most likely to have array-based replication, recovery site, and sufficient bandwidth
Most SMB customers will continue to be served by solutions leveraging third-party technology partners, but developments among storage and hosting providers are starting to open up this market also
Ways to Sell Site Recovery Manager
Site Recovery Manager
VMware Infrastructur
e
VMware Infrastructur
e
VMware Infrastructur
e
VMware Infrastructur
e
Sell as part of production VI deployment
• Complementary addition to VMware Infrastructure licenses
• Helps customer build a resilient virtual datacenter
Site Recovery Manager
Sell as part of disaster recovery implementation
• Often part of a larger organizational mandate or initiative
• Can help encourage broader deployment of virtualization
Yes
No
YesNo
Yes
Identifying Site Recovery Manager Opportunities
Does customer have a DR plan for
their x86 servers?
Does that plan reliably meet their recovery
requirements and cover all their important x86
systems?
Does customer recognize impact of not being able to recover
systems?
Does customer
have a timeframe and owner
for improving
their disaster recovery
plan?
Does customer
have or plan to have
necessary infrastructure
for Site Recovery Manager?
No
YesSite Recovery Manager + VI opportunity
VMware Infrastructure opportunity
Purchasing Site Recovery Manager
Separate product from VMware Infrastructure
Works with all editions of VI
Available a la carte and bundled with other VMware products
Licensed similarly to VMware Infrastructure
Purchased for each protected site
Site Recovery Manager deployment requirements
VMware Infrastructure at both sites
VirtualCenter at both sites
Site Recovery Manager at each protected site
VMware Infrastructure
Site Recovery Manager
VI EnterpriseVI
StandardVI Foundation
ESX Server 3i
Virtual Center
Site Recovery Manager Momentum
Storage Partners
Customers
• Customers designing for Site Recovery Manager now
• Over 1800 attendees at VMworld sessions
• Large VMware customer:
• Site Recovery Manager will justify expanding and accelerating virtualization of their datacenter
Disaster Recovery Drives More than VI Licenses
VMware Infrastructure
Site Recovery Manager
$1 of VMware software...
$3 of Storage Hardware and software
$2 of Server Hardware
$1 - $3 of Services
Leads to...
VMware Investments in Driving New Business
Tools & Training
Collateral, sales guides, deployment guides, technical and sales
training
Campaigns
One of key 2008 themes
Advertising, e-mail templates, seminar kits for
resellers to leverage
Partnerships
Marketing investments with leading storage partners
Timeline
Site Recovery Manager beta
Site Recovery Manager sales tools available Q1
Q2
Q3
Site Recovery Manager GA
Disaster recovery campaign in support of Site Recovery Manager release
Site Recovery Manager Jumpstart VAC offering available
Site Recovery Manager Plan & Design VAC offering available
Training classes available for customers and partners
Summary
Disaster recovery is a huge market opportunity for VMware and its partners that is a proven driver of partner business
Customers are already excited about the unbeatable combination of Site Recovery Manager + VMware Infrastructure
VMware and industry leaders are investing to ensure that disaster recovery with VMware will be a key driver of partners’ business
What You Can Do Next
Learn more about Site Recovery ManagerAvailable today:
www.vmworld.com: Session recordings: BC31 (product overview), BC29 (technical architecture)
PartnerCentral: Overview presentation and customer FAQ
Coming soon to PartnerCentral:This month: technical presentation, recorded demo
Next month: targeting and sales guides, product collateral, whitepapers
Start developing opportunitiesIdentify your top 5 prospects for Site Recovery ManagerLearn about their needs and plans for disaster recoveryIntroduce them to VMware Infrastructure + Site Recovery Manager
Questions?