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Page 1: Investor Presentation

Intuit Investor Presentation

March 2013

Page 2: Investor Presentation

Forward Looking Statements These presentation materials include forward-looking statements. There are a number of factors that could cause our results to differ materially from our expectations. Please see the section entitled “Cautions About Forward-Looking Statements” in the enclosed Appendix for information regarding forward-looking statements and related risks and uncertainties. You can also learn more about these risks in our Form 10-K for fiscal 2012 and our other SEC filings, which are available on the Investor Relations page of Intuit's website at www.intuit.com. We assume no obligation to update any forward-looking statement.

Non-GAAP Financial Measures These presentations include certain non-GAAP financial measures. Please see the section entitled “About Non-GAAP Financial Measures” in the enclosed Appendix for an explanation of management’s use of these measures and a reconciliation to the most directly comparable GAAP financial measures.

Page 3: Investor Presentation

Our Mission: why we exist as a company

…and those who serve them

We serve these end customers

Consumers Small Businesses

Accountants Financial

Institutions Healthcare

Players

3rd Party Contributors

Financial… making & saving money,

grow & profit

Productivity… turning drudgery into time

for what matters most

Compliance… without even having to

think about it

Confidence… from the wisdom &

experience of others

“Better Money Outcomes”

To improve our customers’ financial lives so profoundly… they can’t imagine going back to the old way

Page 4: Investor Presentation

What has resulted: strong, growing businesses

Customer Behavior by Market # of prospects/customers (units)

Manual/ Non-Cons.

Category Competitors

Non-Category Competitors

Mobile

Intuit NP vs. Closest Comp. (+/-)

Category Size, Growth & Position

Payroll 6M SMBs

Fin. Mgmt 29M SMBs

Payments 29M SMBs

ProTax 400K Accts

Cons. Tax 146M returns

Digital Bank 250M txn accts

Category Definitions

Online Desktop

+15 +19

Online

+24 +30

Desktop

+1

Online

+1

+17

Desktop

+6

End Customers

+18

Financial Institutions

• $2.5B • 7% CAGR • #1

• $4.4B • 2% CAGR • #1

• $12B • 5% CAGR • #6

• $1.9B • 4% CAGR • #1

• $1.8B • 5% CAGR • #1

• $9B • 5% CAGR • #2

+11

QBMAS

-13

Desktop

Page 5: Investor Presentation

FY’13-15 Operational Priorities

g

Using Data to Create Delight

Delivering Awesome Product Experiences

Enabling the Contributions of Others-

“Network Effect Platforms”

Intuit’s Growth Strategies

Intuit’s Strategy: how we accelerate results

• Amazing 1st Use Experiences: delivering the customer benefit

• Reimagining Mobile 1st/ Mobile Only: design and capabilities

• Solving Multi-Sided Problems Well: creating a virtuous circle

• Expanding Globally: platforms localized by users and developers

• Enabling Customer Data: better products & break-through benefits

To be a premier innovative growth company…

Accele

rati

ng

to

Co

nn

ecte

d S

ervic

es

Page 6: Investor Presentation

Small Business Group

Page 7: Investor Presentation

We improve the bottom line of small businesses by >20%…

Get and keep customers

Manage finances

Make/Accept payments

Hire/Manage employees

Intuit Full Service Payroll

SBG Vision and Offerings

Page 8: Investor Presentation

SMB Market is Big and Growing

• 29M SMBs in the US

• 500M SMBs Globally

• $60B in US SMB Spend in Target Markets

$3.3 $12.0

$21.0 $24.0

FMS Payments EMS Acquire

Customers

+7%

+5%

+12% +15%

• Acquire Customers segment growing fast

• Non-Consumption is biggest opportunity

Growth Rate Current SMB Spend ($B)

Page 9: Investor Presentation

~2B Invoices

~1.5B Bills Paid

1.6B Vendors

4.2B Customers

30M Employees

$2T in Commerce

The New Opportunity

5M SMBs

100K Developers

250K Accountants

1.2M Payroll SMBs

>90% Retail Share

360K Payments SMBs

FY

08

FY

11

FY

12

FY

13

FY

14

FY

15

FY

09

FY

10

Our Emerging Assets

2M Company Files in the Intuit Cloud

Our Enduring Assets + =

133K

2M

Page 10: Investor Presentation

Continue to grow attach

Penetrating QuickBooks ecosystem

remains key

Lifetime Value of QBO exceeds desktop

$5B attach opportunity

remains

1 Yr 5 Yr 1 Yr 5 Yr

QB Pro QB Online

$409

$978

$382

$1409 Software

Ecosystem Attach

Current Attach

Attach Opportunity

Desktop Online

Use data for in product discovery

29% 17%

$1.1B Payroll Attach Opportunity

Current Attach

Attach Opportunity

Desktop Online

Payments as a QB Feature

5% 6%

$4B Payments Attach Opportunity

Page 11: Investor Presentation

Extending the Core: Demandforce

Effortless Communication Use email, text, social and search to grow your business and keep customers coming back

Online Reputation Build, maintain and leverage your most valuable asset – a good online reputation

Demandforce Network

Increase exposure to your local community and maximize results

Helping SMBs thrive in an evolving & increasingly complex, connected world

Automated marketing & communications solutions

Value proposition based on generating 3x ROI each month

Page 12: Investor Presentation

What: We solve small business payments needs

QuickBooks Payments Mobile Payments Retail Payments

Get paid anywhere, with any payment type, on any device

Page 13: Investor Presentation

Consumer Tax

Page 14: Investor Presentation

Lots of room for long-term growth

Manual

Software

Tax Stores

Pros

Revenue (Intuit Estimate)

Est. FY12 Returns (Intuit Estimate)

TurboTax has just 21% of Total Tax Returns, 7% of Revenue

~146M ~$20B

Page 15: Investor Presentation

* Software $ represents TurboTax estimated average revenue per return.

Source: Intuit estimates, surveys

Manual

Franchise/Tax Store

Pro / CPA

Software ~5M filers enter

~3.5M filers exit

$239

$203

$46*

$0

51

28

38

-44

1%

-1%

7%

-14%

Price Net

Promoter 5 yr

CAGR

FY08 FY09 FY10 FY11 FY12

Strategically positioned in the sweet spot

Page 16: Investor Presentation

Manual is not our largest customer source

Sources of FY’09-’12 TurboTax customers

Retention of existing customers

Competitive prep methods

Manual

New filer

Page 17: Investor Presentation

Opportunity: reacquire & retain customers

70M+ unique visitors to TT.com

~35M unique customers over last 3 years

Customer gains and losses

Acquisition Attrition

55 63

72

FY10 FY11 FY12

21

24 25

FY10 FY11 FY12

7.1 7.8 7.5

FY10 FY11 FY12

1 pt conversion = $40M and 720k customers 1 pt retention= $14M and 250k customers

Page 18: Investor Presentation

Growth Rate Averages: FY’09-FY’12 Long Term View

Individual Federal Returns <1%/yr 1-2%

TurboTax Revenue Growth ~12%/yr 8-12%

SW Category ~6%/yr 4-6%

TurboTax SW Share ~3%/yr 1-2%

Long-term business model

Source: Intuit estimates

FY’13 Revenue Growth Guidance = 8% to 10%

Page 19: Investor Presentation

Financial Overview

Page 20: Investor Presentation

We are striving for one True North outcome for Intuit (best we can be)

• Grow organic revenue double digits

• Grow revenue faster than expenses

• Deploy cash to highest-yield opportunities

• Maintain a strong balance sheet

Financial Principles

Page 21: Investor Presentation

Drive Growth In Our Core Products

Acquire New Users Retain Existing Users Increase Offerings/User

$1 Billion+ Opportunity

10M+ customers leave Intuit annually

Average 1.5 apps/user with low awareness

1st use experiences not as easy as expected

For every 100 we attract…

Between 2-14 convert!

Improve Conversion 50% = up to $1 Billion

Save 1 out of 10 = $75+ Million

Increase 0.5 apps/user = $500 Million

Page 22: Investor Presentation

FY'10 FY'11 FY'12 FY‘13 Long-Term Expectations

Revenue 100 100 100 Double digit organic growth, supplemented by acquisitions

Gross Margin 82.9 83.3 82.2 % Increasing slightly with move to SaaS

S&M 25.6 26.4 25.5 % Flat to down as revenue increases

R&D 15.4 15.1 14.9 Target 15-17% of revenue

G&A 8.7 8.0 8.0 % Declines over time

Operating Income 33.2 33.8 33.8 Improve to mid 30’s

Net Income 20.8 21.6 21.8 Tax rate in the 35% range; improvements in OIE as interest rates increase

EPS Grow faster than operating income

Intuit Financial Model % of Revenue

Note: Figures represent non-GAAP measures

Page 23: Investor Presentation

5-Year Operating Income CAGR 5-Year EPS CAGR

Strong Return on Investment

Stock Price Performance (%) 5-Year Revenue CAGR

$2,978 $3,073 $3,403 $3,772

$4,151

FY’08 FY’09 FY’10 FY’11 FY’12

+10%

GDP Growth

$858 $941 $1,130

$1,275 $1,404

FY’08 FY’09 FY’10 FY’11 FY’12

+13%

$1.60 $1.85

$2.18 $2.56

$2.97

FY’08 FY’09 FY’10 FY’11 FY’12

+16%

NASDAQ 15%

Intuit 105%

-100%

0%

100%

200%

July 201

2

Aug 2007

Note: Operating Income and EPS figures represent non-GAAP measures

Page 24: Investor Presentation

FY’13 Segment Plans

SBG $1,865M – $1,900M 15 - 17%

Consumer Tax $1,550M – $1,585M 8 - 10%

Accounting Professionals

$445M - $455M 5 - 8%

Financial Services $385M – $395M 6 - 9%

Other Businesses $305M – $315M 0 - 4%

Growth FY’13

Guidance $ in Millions

Page 25: Investor Presentation

FY’13 Guidance

Revenue $4,550M-$4,650M 10-12%

Op Income

• Non-GAAP $1,570M-$1,600M 12-14%

• GAAP $1,315M-$1,345M 12-14%

EPS

• Non-GAAP $3.40-$3.46 14-16%

• GAAP $2.96-$3.02 14-16%

Cap Ex $165M-$185M

Low-High Range

YoY Growth

Page 26: Investor Presentation

Appendix

Page 27: Investor Presentation

TABLE 1: RECONCILIATIONS OF HISTORICAL NON-GAAP FINANCIAL MEASURES TO MOST DIRECTLY COMPARABLE GAAP FINANCIAL MEASURES

Fiscal Fiscal Fiscal Fiscal Fiscal Fiscal

2012 2011 2010 2009 2008 2007

GAAP operating income from continuing operations $1,177 $1,037 $904 $703 $662 $630

Amortization of acquired technology 14 12 43 54 51 29

Amortization of other acquired intangible assets 39 43 42 41 34 20

Charge for historical use of technology licensing rights - - - 13 - -

Goodwill and intangible asset impairment charge - 30 - - - -

Professional fees for business combinations 5 - 7 - - -

Share-based compensation expense 169 153 134 130 111 76

Non-GAAP operating income $1,404 $1,275 $1,130 $941 $858 $755

GAAP net income $792 $634 $574 $447 $477 $440

Amortization of acquired technology 14 12 43 54 51 29

Amortization of other acquired intangible assets 39 43 42 41 34 20

Charge for historical use of technology licensing rights - - - 13 - -

Goodwill and intangible asset impairment charge - 30 - - - -

Professional fees for business combinations 5 - 7 - - -

Share-based compensation expense 169 153 134 130 111 76

Pre-tax (gain) loss on disposal of assets and businesses - - - - (52) (32)

Net gains on debt securities and other investments (16) (2) (1) (1) (1) (2)

Income tax effects of non-GAAP adjustments (72) (75) (81) (86) (56) (28)

Discontinued operations (25) 18 (10) 12 (20) (1)

Non-GAAP net income $906 $813 $708 $610 $544 $502

GAAP diluted net income per share $2.60 $2.00 $1.77 $1.35 $1.41 $1.24

Non-GAAP diluted net income per share $2.97 $2.56 $2.18 $1.85 $1.60 $1.41

Shares used in diluted per share amounts 305 317 325 330 339 356

Non-GAAP tax rate 34% 34% 35% 33% 36% 36%

See "About Non-GAAP Financial Measures" immediately following Table 3 for information on these measures, the items excluded from the most directly

comparable GAAP measures in arriving at non-GAAP financial measures, and the reasons management uses each measure and excludes the specified amounts

in arriving at each non-GAAP financial measure.

(Dollars in millions, except per share amounts)

Page 28: Investor Presentation

TABLE 2: RECONCILIATION OF SELECTED NON-GAAP FINANCIAL MEASURES TO MOST DIRECTLY COMPARABLE GAAP FINANCIAL MEASURES

Non- Non- Non-

GAAP GAAP % GAAP GAAP % GAAP GAAP %

Fiscal Fiscal of Fiscal Fiscal of Fiscal Fiscal of

2010 Adjmts 2010 Rev 2011 Adjmts 2011 Rev 2012 Adjmts 2012 Rev

Total revenue $3,403 $- $3,403 100.0% $3,772 $- $3,772 100.0% $4,151 $- $4,151 100.0%

Cost of revenue:

Cost of product revenue $144 $(1) [a] $143 $143 $(1) [a] $142 $145 $(1) [a] $144

Cost of service and other revenue 447 (7) [a] 440 495 (6) [a] 489 601 (6) [a] 595

Amortization of acquired technology 43 (43) [b] - 12 (12) [b] - 14 (14) [b] -

Total cost of revenue $634 $(51) $583 17.1% $650 $(19) $631 16.7% $760 $(21) $739 17.8%

Operating expenses:

Selling and marketing $913 $(41) [a] $872 25.6% $1,040 $(46) [a] $994 26.4% $1,118 $(60) [a] $1,058 25.5%

Research and development 564 (41) [a] 523 15.4% 620 (51) [a] 569 15.1% 669 (52) [a] 617 14.9%

General and administrative 346 (51) [a][c] 295 8.7% 352 (49) [a] 303 8.0% 388 (55) [a][c] 333 8.0%

Amortization of other acquired intangible assets 42 (42) [b] - 43 (43) [b] - 39 (39) [b] -

Goodwill and intangible asset impairment charge - - - 30 (30) [d] - - - -

Total operating expenses $1,865 $(175) $1,690 $2,085 $(219) $1,866 $2,214 $(206) $2,008

Operating income $904 $226 $1,130 33.2% $1,037 $238 $1,275 33.8% $1,177 $227 $1,404 33.8%

Net income $574 $134 [e] $708 20.8% $634 $179 [e] $813 21.6% $792 $114 [e] $906 21.8%

[a] Adjustments to exclude share-based compensation expense from non-GAAP financial measures.

[b] Adjustments to exclude amortization of acquired technology and amortization of other acquired intangible assets from non-GAAP financial measures.

[c] Adjustment to exclude professional fees for business combinations of approximately $7 million from non-GAAP financial measures in fiscal 2010 and approximately $5 million from non-GAAP financial measures in fiscal 2012.

[d] Adjustment to exclude goodwill and intangible asset impairment charges from non-GAAP financial measures.

[e] Adjustment to exclude the effects of adjustments [a] through [d], the related income tax effects, and certain discrete income tax effects from non-GAAP financial measures.

See "About Non-GAAP Financial Measures" immediately following Table 3 for information on these measures, the items excluded from the most directly comparable GAAP measures in arriving at non-GAAP financial measures, and the reasons

management uses each measure and excludes the specified amounts in arriving at each non-GAAP financial measure.

(Dollars in millions)

Page 29: Investor Presentation

TABLE 3: RECONCILIATIONS OF FORWARD-LOOKING GUIDANCE FOR NON-GAAP FINANCIAL MEASURES TO PROJECTED GAAP REVENUE, OPERATING INCOME AND EPS

Forward-Looking Guidance

GAAP Non-GAAP

Range of Estimate Range of Estimate

From To Adjustments From To

Twelve Months Ending

July 31, 2013

Revenue $4,550 $4,650 $- $4,550 $4,650

Operating income $1,315 $1,345 $255 [a] $1,570 $1,600

Diluted earnings per share $2.96 $3.02 $0.44 [b] $3.40 $3.46

[a] Reflects estimated adjustments for share-based compensation expense of approximately $208 million, amortization of acquired

technology of approximately $20 million, and amortization of other acquired intangible assets of approximately $27 million.

[b] Reflects the estimated adjustments in item [a] and income taxes related to these adjustments.

See "About Non-GAAP Financial Measures" immediately following Table 3 for information on these measures, the items excluded from

the most directly comparable GAAP measures in arriving at non-GAAP financial measures, and the reasons management uses each

measure and excludes the specified amounts in arriving at each non-GAAP financial measure.

(Dollars in millions, except per share amounts)

Page 30: Investor Presentation

INTUIT INC. ABOUT NON-GAAP FINANCIAL MEASURES

The accompanying presentation dated March 5, 2013 contains non-GAAP financial measures. Table 1, Table 2, and Table 3 reconcile the non-GAAP financial measures in that presentation to the most directly comparable financial measures prepared in accordance with Generally Accepted Accounting Principles (GAAP). These non-GAAP financial measures include non-GAAP operating income (loss), non-GAAP net income (loss), non-GAAP net income (loss) per share, and free cash flow. Non-GAAP financial measures should not be considered as a substitute for, or superior to, measures of financial performance prepared in accordance with GAAP. These non-GAAP financial measures do not reflect a comprehensive system of accounting, differ from GAAP measures with the same names, and may differ from non-GAAP financial measures with the same or similar names that are used by other companies. We compute non-GAAP financial measures using the same consistent method from quarter to quarter and year to year. We may consider whether other significant items that arise in the future should be excluded from our non-GAAP financial measures. We exclude the following items from all of our non-GAAP financial measures: • Share-based compensation expense • Amortization of acquired technology • Amortization of other acquired intangible assets • Goodwill and intangible asset impairment charges • Charges for historical use of technology licensing rights • Professional fees for business combinations We also exclude the following items from non-GAAP net income (loss) and diluted net income (loss) per share: • Gains and losses on debt securities and other investments • Income tax effects of excluded items and certain discrete tax items • Discontinued operations

About Non-GAAP Financial Measures

Page 31: Investor Presentation

We believe that these non-GAAP financial measures provide meaningful supplemental information regarding Intuit’s operating results primarily because they exclude amounts that we do not consider part of ongoing operating results when planning and forecasting and when assessing the performance of the organization, our individual operating segments, or our senior management. Segment managers are not held accountable for share-based compensation expense, amortization, or the other excluded items and, accordingly, we exclude these amounts from our measures of segment performance. We believe that our non-GAAP financial measures also facilitate the comparison by management and investors of results for current periods and guidance for future periods with results for past periods. The following are descriptions of the items we exclude from our non-GAAP financial measures. Share-based compensation expenses. These consist of non-cash expenses for stock options, restricted stock units and our Employee Stock Purchase Plan. When considering the impact of equity awards, we place greater emphasis on overall shareholder dilution rather than the accounting charges associated with those awards. Amortization of acquired technology and amortization of other acquired intangible assets. When we acquire an entity, we are required by GAAP to record the fair values of the intangible assets of the entity and amortize them over their useful lives. Amortization of acquired technology in cost of revenue includes amortization of software and other technology assets of acquired entities. Amortization of other acquired intangible assets in operating expenses includes amortization of assets such as customer lists, covenants not to compete and trade names. Goodwill and intangible asset impairment charges. We exclude from our non-GAAP financial measures non-cash charges to adjust the carrying values of goodwill and other acquired intangible assets to their estimated fair values. Charges for historical use of technology licensing rights. We exclude from our non-GAAP financial measures the portion of technology licensing fees that relates to historical use of that technology. Professional fees for business combinations. We exclude from our non-GAAP financial measures the professional fees we incur to complete business combinations. These include investment banking, legal and accounting fees. Gains and losses on debt securities and other investments. We exclude from our non-GAAP financial measures gains and losses that we record when we sell or impair available-for-sale debt securities and other investments. Income tax effects of excluded items and certain discrete tax items. We exclude from our non-GAAP financial measures the income tax effects of the items described above, as well as income tax effects related to business combinations. In addition, the effects of one-time income tax adjustments recorded in a specific quarter for GAAP purposes are reflected on a forecasted basis in our non-GAAP financial measures. This is consistent with how we plan, forecast and evaluate our operating results. Operating results and gains and losses on the sale of discontinued operations. From time to time, we sell or otherwise dispose of selected operations as we adjust our portfolio of businesses to meet our strategic goals. In accordance with GAAP, we segregate the operating results of discontinued operations as well as gains and losses on the sale of these discontinued operations from continuing operations on our GAAP statements of operations but continue to include them in GAAP net income or loss and net income or loss per share. We exclude these amounts from our non-GAAP financial measures. The reconciliations of the forward-looking non-GAAP financial measures to the most directly comparable GAAP financial measures in Table 3 include all information reasonably available to Intuit at the date of this press release. These tables include adjustments that we can reasonably predict. Events that could cause the reconciliation to change include acquisitions and divestitures of businesses, goodwill and other asset impairments, and sales of available-for-sale debt securities and other investments.

About Non-GAAP Financial Measures (cont)

Page 32: Investor Presentation

This presentation includes "forward-looking statements" which are subject to safe harbors created under the U.S. federal securities laws. All statements included in

this presentation that address activities, events or developments that Intuit expects, believes or anticipates will or may occur in the future are forward looking

statements, including: our expected market, customer and share growth; our opportunities and strategies to grow our business; our expected revenue, operating

income and earnings per share results and growth; our expectations regarding future dividends and ROIC improvements; our expectations for our product and service

offerings and cross-sell opportunities; and future market trends. Because these forward-looking statements involve risks and uncertainties, there are important

factors that could cause our actual results to differ materially from the expectations expressed in the forward-looking statements. These factors include, without

limitation, the following: inherent difficulty in predicting consumer behavior; difficulties in receiving, processing, or filing customer tax submissions; consumers may

not respond as we expected to our advertising and promotional activities; product introductions and price competition from our competitors can have unpredictable

negative effects on our revenue, profitability and market position; governmental encroachment in our tax businesses or other governmental activities or public policy

affecting the preparation and filing of tax returns could negatively affect our operating results and market position; we may not be able to successfully innovate and

introduce new offerings and business models to meet our growth and profitability objectives, and current and future products and services may not adequately

address customer needs and may not achieve broad market acceptance, which could harm our operating results and financial condition; business interruption or

failure of our information technology and communication systems may impair the availability of our products and services, which may damage our reputation and

harm our future financial results; as we upgrade and consolidate our customer facing applications and supporting information technology infrastructure, any problems

with these implementations could interfere with our ability to deliver our offerings; any failure to properly use and protect personal customer information and data

could harm our revenue, earnings and reputation; if we are unable to develop, manage and maintain critical third party business relationships, our business may be

adversely affected; increased government regulation of our businesses may harm our operating results; if we fail to process transactions effectively or fail to

adequately protect against potential fraudulent activities, our revenue and earnings may be harmed; any significant offering quality problems or delays in our

offerings could harm our revenue, earnings and reputation; our participation in the Free File Alliance may result in lost revenue opportunities and cannibalization of

our traditional paid franchise; the continuing global economic downturn may continue to impact consumer and small business spending, financial institutions and tax

filings, which could negatively affect our revenue and profitability; our businesses are highly seasonal and the timing of our revenue between quarters is difficult to

predict, which may cause significant quarterly fluctuations in our financial results; our financial position may not make repurchasing shares or declaring dividends

advisable; our inability to adequately protect our intellectual property rights may weaken our competitive position and reduce our revenue and earnings; our

acquisition and divestiture activities may disrupt our ongoing business, may involve increased expenses and may present risks not contemplated at the time of the

transactions; our use of significant amounts of debt to finance acquisitions or other activities could harm our financial condition and results of operation; and litigation

involving intellectual property, antitrust, shareholder and other matters may increase our costs. More details about these and other risks that may impact our

business are included in our Form 10-K for fiscal 2012 and in our other SEC filings, available through our website at www.intuit.com. Fiscal 2013 guidance speaks

only as of the date it was publicly issued by Intuit. Other forward-looking statements represent the judgment of the management of Intuit as of the date of this

presentation. We do not undertake any duty to update any forward-looking statement or other information in this presentation.

Cautions About Forward-Looking Statements


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