ITU TITU TELECOMELECOM W WORLDORLD 2006: 2006: Exhibitor’s MeetingExhibitor’s Meeting
Mr Fernando Lagraña,Executive Manager, ITU TELECOM
Today’s OutlineToday’s Outline
Host Country Programme Presentations detailing full range
of services available at the event Meetings with Service Providers
and ITU TELECOM Site Visits around AsiaWorld-Expo
Today’s AimsToday’s Aims
Meeting stakeholders from all sides
Exchanging pertinent information Clarifying where we are today Focusing our thoughts on the
road ahead
ITU TITU TELECOMELECOM W WORLDORLD 2006: 2006: An Overview An Overview
Theme of the event ‘Living the Digital World’
How ITU will ‘realize’ this theme Our Vision
Event themeEvent theme‘Living the Digital World’‘Living the Digital World’
Through this theme the whole event will explore:
Technologies Companies & Organizations Policies Challenges
How is ITU THow is ITU TELECOMELECOM helping to helping to realize ‘Living the Digital realize ‘Living the Digital
World?’World?’ We are bringing the world’s top ICT names
together and offering: An Exhibition, with numerous ways to take
part:
Showfloor TELECOM VILLAGE Turnkey Solution National Pavilions Advantage Packages
How is ITU THow is ITU TELECOMELECOM helping to helping to realize ‘Living the Digital realize ‘Living the Digital
World’World’ We are bringing the world’s top ICT names
together and offering: A Forum: Focusing on 3 key areas
within the event theme: Digital lifestyles Digital Ecosystems Digital Society
The Forum will be realized in the Exhibition through the thematic Pavilion ‘Living the Digital World’
How is ITU THow is ITU TELECOMELECOM helping to helping to realize ‘Living the Digital realize ‘Living the Digital
World?’World?’ We are bringing the world’s top ICT names
together and offering Many varied and interesting networking
events High profile visibility opportunities
We are helping people to make the right connections
How is ITU THow is ITU TELECOMELECOM helping to helping to realize ‘Living the Digital realize ‘Living the Digital
World?’World?’
We are ensuring that attention is drawn to the event
High profile media campaign already underway; spanning key business and industry publications
Campaign intensifying as of June 2006
Promotion: Media PlacementsPromotion: Media Placements
Over 400 print ad placements in over 71 titles worldwide:
Major global titles Industry titles
Global Reach, Industry Depth
Online banners on major newsWebsites (BusinessWeek online)
Total reach: over 20M Circulation
Total Value of Placements: over 5M CHF
Direct Marketing ActivitiesDirect Marketing Activities
Posters
Brochures
Postcards
Visitor Information Leaflets
Forum Overview
300K+ event promotional e-mailings
Over 250K event promotional pieces printed
How is ITU THow is ITU TELECOMELECOM helping to helping to realize ‘Living the Digital realize ‘Living the Digital
World?’World?’
We are ensuring that global media is focused on the event
Onsite Media Centre Interview rooms Press conference rooms Media List We are helping people to make the right connections
How is ITU THow is ITU TELECOMELECOM helping to helping to realize ‘Living the Digital realize ‘Living the Digital
World?’World?’ Appointment of Service Providers
AsiaWorld-Expo: Show Services Questex: Daily Newspaper & Online News TELECOMTV: Onsite ITU TELECOM TV Services Pico: Technical & Show management services Schenker: Freight International Conference Consultants Ltd:
Hotels & Transport PC Tours& travel: Tours & Travel information A.WorldTech: meeting rooms Manpower: Temporary Staff
Expected Attendance at WORLD 2006Expected Attendance at WORLD 2006
Region
Industry Sector
Company Type
Job Function
Our Event VisionOur Event Vision
To provide a networking platform for the global ICT industry to come together, explore the technologies driving growth and debate and shape the world’s ICT future.