© Copyright Society3 Group Inc 2013 #S3
from self promotion to advocacy
2 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Strengthen the agile
companies and
startups to make
the business world
a better place.
3 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Ongoing accusations of
companies how bad they
are isn’t getting us further
4 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
We are motivating our children
by telling them how great they
are
5 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
80% of purchase decisions
are influenced by mentions
and recommendations
6 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Business teams need to
transition from
self promotion to
advocacy
7 © Copyright Society3 - 2014 #Society3
The Problem Society3 is solving
Most customers are happy to help spread the word
Now Business Teams must help customers an easy way to do so!
8 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Technology:
1) Create a simple story 2) Make it easy to share on networks you prefer with just a few clicks! Make sure you built up your advocates network
9 © Copyright Society3 - 2014 #Society3
The Problem Society3 is solving
As a consumer: Motivate your supplier doing more of the good things by
sharing it with others
10 © Copyright Society3 - 2014 #Society3
As a business Join the conversations and learn what your market really wants.
Advocates are a sales force money can’t buy.
11 © Copyright Society3 - 2014 #Society3
It isn’t “the company” that fails. It is the lack of leadership and skills to adopt
12 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
As customers we should actively strengthen the companies we like And give startups the chance to make the world a better place
13 © Copyright Society3 - 2014
Thank You
© 2012 Society3 Group Inc. Society3 and Society3 Academy are trademarks of Society3 Group Inc. All rights reserved. This content is protected under the copyright law of the United States. It is prohibited to make full or partial copies or extractions of this documentation without the explicit written approval from Society3 Group Inc. USA
Society3 Group Inc. | 201 Mission St # 1200 | San Francisco, CA 94105
[email protected] http://Society3.com
http://xeeme.com/society3
from self promotion to advocacy