Katarina Zito Corporate Communications & Public Affairs/Journalism
CONTACT p: 512-656-6899 |e: [email protected] | https://www.linkedin.com/in/katarinazito/
EDUCATION Southern Methodist University August 2013- December 2017
Bachelor of Arts in Corporate Communication & Public Affairs Minor: Journalism
WORK EXPIRIENCE
Champion Management LLC. Full-service marketing, branding and public relations
agency. September 2017- Present
Public Relations Intern § Collected research through Cision and compiled
media lists for news distribution and updated database.
§ Contributed as a ghostwriter for blogs and radio talking points
§ Assisted Sr. Account Executive with client accounts and supported PR team with collecting lists of bloggers and media coverage reports
§ Monitored news coverage for clients and their competition
Akola Project
Nonprofit jewelry brand January 2017- June 2017
§ Assisted with production for Akola Jewelry and helped oversee and empower women in the program.
§ Organized inventory and supported sales team to prepare for final distribution to stores.
Red Bull Energy drink marketing, sales and media
March 2014- Present § Served as local face to a global brand
product/brand ambassador and supported our product trial and awareness initiatives
§ Collected consumers’ perceptions of the brand and the product
§ Collaborate with the broader business to support future ideas and opportunities.
§ Assisted other marketing & sales functions by producing marketing materials
§ Supported and worked several events with the brand (Austin City Limits 2016, Red Bull Air Race 2014-2016, Red Bull Cliff Diving 2014-2016, Red Bull GRC 2017, Blue & Silver Campaigns, F1 US Grand Pris, Red Bull Moto GP and Red Bull Flying Bach)
The Daily Update
SMU student-run news station § SMU- TV weekday mornings and
afternoons student run broadcast. Positions include: Producer, director and floor member, audio tech, and server
VOLUNTEER EXPIRIENCE & AFFILIATIONS
I Have a Dream Foundation: Mentor
June 2014- present
Hawke-Martin Moore Community Council Vice President
November 2013- May2014
K
Z
Public Relations Student Society of America (PRSSA)
Organization for students interested in PR and Communications
2017
Hope for Orphans: Team member
December 2014- Present
SKILLS Production: § Final Cut Pro, AVID News, Sony NX5U HD
Cameras, Nikon D3000, Teleprompter, Server, Studio Camera, Audio
Computer Skills: § Microsoft Office (Word, Excel, PowerPoint also
Pages and Keynote), Photoshop, Coding and Google Analytics, SE, Garage Band
Social Media: § Facebook, Twitter, Instagram, LinkedIn, Word
Press Languages: § Basic fluency and Intermediate reading in
Spanish.
