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Page 1: Marketing Huddle | Power Networking Blueprint-part 3

POW

ER NETW

ORKING

MO

DU

L E 3

Page 2: Marketing Huddle | Power Networking Blueprint-part 3

THE NEXT STEP

Use your follow-up to

keep the conversation going by

proposing a next step.

Page 3: Marketing Huddle | Power Networking Blueprint-part 3

FOLLOW-UP ETIQUETTE

Be real and authentic.

If following up over email, be extra friendly and polite.

Page 4: Marketing Huddle | Power Networking Blueprint-part 3

Think of your follow-up as a way to deepen your

relationship and get to know the other person

better.

Page 5: Marketing Huddle | Power Networking Blueprint-part 3

ACTIVITY:

Write a follow-up email template to use after each networking conversation.Create an openingLeave place holders for filling in

information about who you are, where you met and what you talked about

Write a closing

Page 6: Marketing Huddle | Power Networking Blueprint-part 3

A GAME PLAN FOR YOUR POWER NETWORKING

Page 7: Marketing Huddle | Power Networking Blueprint-part 3

Have a solid game plan in place for

your networking.

Page 8: Marketing Huddle | Power Networking Blueprint-part 3

YOUR NETWORKING SCHEDULE

Plan to attend at least one networking function each week.

Write down follow-ups and any other related activities.

 

Page 9: Marketing Huddle | Power Networking Blueprint-part 3

MAKING THE ROUNDS

Research and prepare before functions.

Set a quota for how many contacts you'll make.

Page 10: Marketing Huddle | Power Networking Blueprint-part 3

GETTING INTO THE RIGHT MINDSET

Take a moment before each

function to get into a relaxed, positive, and

confident mindset.

Page 11: Marketing Huddle | Power Networking Blueprint-part 3

TAKE NOTES

During the function, take notes so that you can remember the details of each person you meet.

Page 12: Marketing Huddle | Power Networking Blueprint-part 3

DON'T STOP NETWORKING

Even when you've gathered many contacts and you're

busy interacting with them, don't stop attending

networking functions.

Page 13: Marketing Huddle | Power Networking Blueprint-part 3

YOUR NETWORKING BUDDY

You may want to network in pairs,

taking a 'networking

buddy' with you to events.

Page 14: Marketing Huddle | Power Networking Blueprint-part 3

CONCLUSIONMake your game plan

flexible and make changes as needed.

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ACTIVITY:Write out your game plan as specifically as possible, adding your next steps to your action plan and preferred calendar. Be sure to include:Events you want to attendPeople or companies you want to

connect withResearch about those prospectsDates for getting things done and

following up

Page 16: Marketing Huddle | Power Networking Blueprint-part 3

MEASURING YOUR NETWORKING RESULTS

Page 17: Marketing Huddle | Power Networking Blueprint-part 3

INTRODUCTIONIn order to tell whether your

networking is paying off or not, you need to measure results with reliable data.

Page 18: Marketing Huddle | Power Networking Blueprint-part 3

KEY METRICS

Choose a few key metrics to use to

monitor your progress.

Page 19: Marketing Huddle | Power Networking Blueprint-part 3

NEW CONTACTS

An easy metric is to

keep track of the number

of new contacts.

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NEW INTERACTIONS

You may choose to measure the

number of follow-up communications

and interactions as well.

Page 21: Marketing Huddle | Power Networking Blueprint-part 3

OPPORTUNITIES, VENTURES AND

SALES

Metrics should be tailored to your particular goal.

Page 22: Marketing Huddle | Power Networking Blueprint-part 3

FAVORS DONE FOR OTHERS

You can also measure progress by

counting the good things you've done

for others.

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Watch your metrics closely and if they're not showing the progress you'd like to see, make changes to your

game plan.

Page 24: Marketing Huddle | Power Networking Blueprint-part 3

ACTIVITY:

Choose 2-4 key metrics and set goals for them.

Page 25: Marketing Huddle | Power Networking Blueprint-part 3

MAINTAINING A POSITIVE MINDSET

FOR POWER NETWORKING

Page 26: Marketing Huddle | Power Networking Blueprint-part 3

In order to network

effectively, you need a positive mindset.

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KNOW YOUR STRENGTHS

Focus on your personal strengths and the good things you do for others. 

Page 28: Marketing Huddle | Power Networking Blueprint-part 3

NO BIG DEAL

Imagine that you're just being social and having a good time.

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FOCUS ON OTHER PEOPLE

Keep the focus on other people to take it off of

yourself.

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FAKE IT

Imagine that you've already reached your networking

goals.

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NO WAY TO LOSE

Keep in mind that there's really nothing

that can go wrong.

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PREPARE WELL

If you're well prepared, it's easy to be positive and

confident.

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As you network more,

you'll find it easier to be positive

and confident.

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ACTIVITY:

Write down your motivating goal and post it where you can see it.

Write down 3 tips you find most effective for encouraging your own positive mindset.

Page 35: Marketing Huddle | Power Networking Blueprint-part 3

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