inform.empower.inspirecreating successa platform for
2 0 0 9 -2 0 1 0 M e d i a K i t
LifestyleMagazine
AmericanAfricanLifestyleLifestyle ®
We serve as a platform
for those who are setting standards
as the educated, the empowered and the inspired minds.
We are determined to use our resources to uplift our community,
our well being and our boundaries to gain an enriched lifestyle.
OURreaders
OURmission
African American Lifestyle Magazine O u r R e a d e r s Our Mission aims a r e p r o f e s s i o n a l s , is to inform, empower and
to enrich your life with topics like finance, entrepreneurs, educators and everyday inspire by creating a platform for success.
health, entertainment, art & culture, people who are ambitious, driven and striving We bring stories and news that matter to our
education and more. to get the most out of life. communities to keep our readers engaged.
AmericanAfrican
Lifestyle
Lifestyle
inform.empower.inspirecreating success a platform for
The POWER of the Lifestyle connection
Lifestyle
Diversity
Showcase
Events
Broadcast
Online we offer an interacitve link
to featured stories covered in our
magazine. Additionally, one can find
recipes, entertainment and more! We make
advertising easy and affordable. We make
connecting easier with breaking news, additional
editorials, links to advertisers, blogs and social networks.
Publishing
E-LifeAA L i fes ty le events a re a
community outreach effort. Our
events allow our advertisers and
community to come together face to
face and enrich each other through the
hands on experience. AA Lifestyle
events are a commitment to give back to
the community through networking.
AA Lifestyle has
been featured on
local and national
television and radio
talk shows. We are in
t h e p r o c e s s o f
developing a regular TV
& radio talk show.
Approaching an
of
500,000+
audience
Online
Currently, our magazine
reaches over 100,000
Northeast Ohio readers.
We are a direct link to
advertisers who want to
share their resources,
mutually benefiting our
community at large.
AmericanAfrican
Lifestyle
Lifestyle
inform.empower.inspirecreating success a platform for
personal-touch Alternative Advertising
They can, now how can I?
New & Exciting Products.
Experts shows us “How to:”
Small Company. Big Change
What is your company doing that makes you new and cutting edge and how can
the community benefit. Is it your new products and/or services that make you
stand out? What is your company mission and how do you identify with those
who are aspiring for more? This is a personal connection with your audience, a
chance to build on your community image.
The business owner is a success story in itself. We
want to know about your company and what you
do. We want to know what actions in your past
lead you to be a business owner. This is your
opportunity to expose your company’s personal
identity and explain what principles you live by
that will continue to grow your business.
You're an expert in your field.
how us “how to:” do something new. Just
give us a taste that will intrigue us to want to know more.
This is the opportunity to give
something back. S
This is
an opportunity to gain trust and loyalty by giving something
first.
A new addition to your company means advancement and recognition. Let us know
what's going on with a new team member or a new endeavor that contributes to the goals
you have in line. This is showing grass-root efforts to move forward. Letting us see your
progress implies that you are open to suggestions and proud of forward movement. This
is a great way to open doors by making people aware of your cause.
AmericanAfrican
Lifestyle
Lifestyle
2009 due dates
Printed
january/febuary
march/April
may/June
july/august
september/october
november/december
AmericanAfrican
Lifestyle
Lifestyle
Diversity & Black History Celebration
African American Health Awareness
Space
Reservation
Camera
Ready Ads
Promoting Excellence in Education
Entrepreneurship & Business Networking
Beauty & Fashion
Arts & CultureOct. 15, 2009 Oct. 19, 2009 Oct. 23, 2009
June 14, 2010 June 18, 2010 June 23, 2010
April 16, 2010 April 21, 2010 April 26, 2010
Aug. 14, 2009 Aug. 20, 2009 Aug. 24, 2009
Feb. 15, 2010 Feb. 18, 2010 Feb. 22, 2010
Dec. 16, 2009 Dec, 21, 2009 Dec. 23, 2009
Age
45% Men
56% Women
Gender
16-18 3%
20- 45 63%
45-65 29%
65+ 5%
Education
College Degree 72%
Post-Graduate Degree 25%
Avg. Income
$36,000
11. Home Furnishings 62%
12. Vacation Package 45%
13. Home Improvements (Remodeling) 39%
14. Landscaping 40%
15. Jewelry 30%
16. Outdoor Furniture 30%
17. Dental Services 27%
18. Automobile 5%
19. Health Club Membership/Spa Services 23%
20. Art and Antiques 21%
1. Dining Out/Fine Foods 80%
2. Home Improvements 65%
3. Travel 63%
4. Interior Design 60%
5. Fashion 35%
6. Outdoor Entertainment 47%
7. Health Care/Physical Fitness 45%
8. Outdoor Landscaping 42%
9. Theater 41%
10.Fine Wine and Beer 39%
Percentage of survey respondents who indicate a high level of interest and/or frequent patronage:
The READERS profile
Based on US Census Bureau / 2006 American Fact Finder:
AmericanAfrican
Lifestyle
Lifestyle
cost EFFECTIVE multi-media
size cost 3x 6x Back Cover $4,000
Inside Covers 3,500
Full page 2,200 10% off 7th Ad Free
½ page 1,200
1/4 page 700 N/A N/A
1/8 page 300 N/A N/A
10% off 7th Ad Free
10% off 7th Ad Free
10% off 7th Ad Free
Four Color magazine layout
AD SIZE REQUIREMENTS
Full Page
7" x 10"
Junior Page
(Digest)54 /8" x 7"
One-Fourth Page
(vertical)33 /8" x 47/8" 12 /8" x 4
Half Page
(vertical)33 /8" x 10"
Half Page
(horizontal)
7" x 47/8"
One-Fourth Page
(horizontal)
7" x 21/4"
Ad Size Requirements
Full page8.0 x 10.5
Half page(vertical)4 x 10.5
Split Half Page(Vertical)
2 x 10.5 (2)
Half page(horizontal)
5.25 x 8
One-Forth Page(vertical)4 x 5.25
One-Forth Page(horizontal)
2.6 x 8
One-Eighth Page(Horizontal)4.95 x 2.125
Additional Marketingthrough the Lifestyle connection-Personal touch Ads-Sponsor Events-Television Commercial-Online advertisingCall for more info
AmericanAfrican
Lifestyle
Lifestyle
p. 216.663.2700
f. 216.373.2705
5311 Northfield Road Suite #420
Bedford Heights, Oh 44146
www.aa-lifestyle.com
Design
Sales & Events
Contact us.
2009 Jubilee
Entrepreneur&Business Connect
This is an event of celebration.
We will be networking
with business owners,
professionals, leaders in
their industry, and
entrepreneurs. This is an
opportunity to meet and
m i n g l e w i t h l o c a l
professional in a relaxed
setting.
THE Lifestyle Events
The Lifestyle Events have partnership
opportunities. These opportunities allow
clients to reach our audience through
creative and alternative advertising tactics.
Our signature events are held on an annual
basis. Our events are designed to create
opportunity, growth, and information
though, informing, empowering, and
inspiring in a leisurely environment. An
event outline can be provided upon
request.
February April June September December
-Name association with the other premier businesses
-Exclusive category promotional level
-Opportunity to get involved in event elements
(panel speaker(s), conducting workshops, & product display)
-Full page, full color advertising in the event programs
-Placement of company logo on African American Lifestyle magazines event marketing campaign
-Hyperlink logo on AA-Lifestyle.com
-Company logo on on-site marketing material
-Full registration packages
-Opportunity to place promotional gifts and corporate literature in registration bags
-Reserved seating at all sponsored events
-Complete attendee list for pre- and post event marketing efforts
-Opportunity to host other private functions
(VIP receptions, cocktail parties, evening functions, and customized functions)
General Partnership Benefits
TAKECHARGE
YOURHEALTHofCommunity Health Fair
Lifestyle Runway AliveCOLLEGE STUDENT SHOWCASE
&EDUCATION
ARTSThe
This is close look at our
s t u d e n t a r t i s t s . From
a r c h i t e c t u r e t o
performing arts and
everything in between.
Parents, students, artists,
and educa to r s w i l l
socialize while viewing
b o t h v i s u a l a n d
preforming arts.
This is a community health fair
that is open to all. This is an
opportunity for people to
gain knowledge and advice
from health professionals
in an open panel session
with local doctors and
medical professionals.
Following the panel is a
resource center with many
h e a l t h o r i e n t e d
businesses.
This is a fashion display from local to national designers.
This event will host
models, designers, agents,
buyers, and lot’s of fun.
This event gets consumers
and designers to network
and express their fashion
sense and personality.
Our mission for this event is to promote and encourage out
door family activities. We are
bringing local golfers
together in a community
effort that introduces the
sport of gol f ing to
families through a free
golf clinic. We will also
have volley ball and other
fun outdoor activities.
AmericanAfrican
Lifestyle
Lifestyle
GOLFD I V E R S I T Y
F A M I L Y D A Y
PlayGet out &
African American Lifestyle Magazine presents