Smart Science to Improve Lives™
Pantone®
Colour of the Year
Ultimate Gray17-5104Illuminating13-0647
Meet the Trend
Smart Science to Improve Lives™
Ultimate Gray and Illuminating
The union of an enduring Ultimate Gray with the vibrant yellow Illuminating
expresses a message of positivity supported by fortitude. Practical and rock solid
but at the same time warming and optimistic, this is a colour combination that
gives us resilience and hope. We need to feel encouraged and uplifted; this is
essential to the human spirit.
Source: Pantone
- Leatrice Eiseman, Executive Director of the Pantone Color Institute.
“ “
Smart Science to Improve Lives™
Color of the Year 2021
PANTONE® 17-5104
Ultimate GrayA calming shade that
brings to mind stable
concrete foundations and
serene pebbled beaches.
PANTONE 13-0647
IlluminatingA bright yellow that evokes
warm sunshine, the
invigorating bite of a tart
lemon and cheerful spirits.
Two independent colours that highlight how different elements come together to support one another
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Who are Pantone®?
▪ Pantone present the leading colour matching system and
are experts in how colour influences design and
consumerism
▪ Pantone Colour System originated in 1963 to solve the
problem of complicated colour matching in the printing
industry
▪ They introduced Colour of the Year in 2000 as a trend-
setting concept for branding and marketing
▪ Pantone Colour of the Year influences purchasing decisions
and product development in a wide range of industries from
fashion, home furnishing and cosmetics to packaging and
graphic design
Source: Pantone
Smart Science to Improve Lives™
Mee
t the
Tre
nd
Pantone® in Beauty
A mix of warm and cool tones,
combining PANTONE 17-5104
Ultimate Gray and PANTONE 13-0647
Illuminating in hair or nail makes a
dramatic statement. Illuminating
sparkles and shimmers when paired
with Ultimate Gray in eye make-up.
Source: Pantone
Smart Science to Improve Lives™
Commercial Examples
Source: ColourPop
ColourPopUh-huh Honey Palette
MACGrand Illusion
Glossy Liquid Lip
in Florescence
Source: LookFantastic
Source: Dior
DiorFix It Colour OPI
Nail Lacquer
Source: OPI
Fenty Beauty
Killawatt
Highlighter in Trophy Wife
Source: Harvey Nichols
Source: Dior
DiorDiorshow Matte
Yellow Eyeliner
Smart Science to Improve Lives™
Commercial Examples
Source: Essie
LancomeHypnose Drama Palette
Urban Decay24/7 Glide On
Eyeliner
Source: LookFantastic
StilaHeavens
Dew All Over
Glimmer
Source: Illamasqua
Illamasqua
Antimatter
Lipstick
Source: LookFantasticSource: Urban Decay
Source: Stila
EssiePetal Pusher
Nail Polish
GLAMGLOWSupermud
mask
Smart Science to Improve Lives™
Inspired Moonshine™ Effect PigmentsAstral Effect Series
Gold Shimmer
Effect Series
Silver White Shimmer
Astral Effect Series
Gold Super Shimmer
Effect Series
Metallic Gold Ultra Shimmer
Ultra Effect Series
Pebble Grey Ultra ShimmerUltra Effect Series
Grey Sparkle
Ultra Effect Series
Grey Shimmer
Ultra Effect Series
Golden Yellow Sparkle
Colour Travel Series
Blue-Green-Gold Shimmer
Ultra Effect Series
Golden Yellow Shimmer
Smart Science to Improve Lives™
Holographic Hair Styling JellyJP0161
Ingredient/INCI Name Functionality % w/w
Part A
Oleocraft HP-31 (Polyamide-3)1Film Coating for
styling4.00
Glycerin (Glycerin) Humectant 3.00
DIOL PD (Pentylene Glycol)2 Humectant 2.00
KeraDyn™ HH (Bis-Ethyl(isostearylimidazoline) Isostearamide)1Conditioning
Agent0.50
Part B
Deionised Water (Water) SolventTo
100.00
Part C
AMP (Aminomethyl Propanol)3 Neutralizer 0.24
Part D
Volarest™ FL (Acrylates/Beheneth-25 Methacrylate Copolymer, Sodium Laureth
Sulfated, Water)1
Thickener and
Co-Styling
Agent
3.80
Part E
Keravis™ NSP ET (Water, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol)1Thermal
Protection1.00
Part F
Moonshine™ Colour Travel Blue-Green-Gold Ultra Sparkle (Calcium Sodium
Borosilicate (and) Silica (and) Titanium Dioxide CI 77891)Effect pigments 1.00
Moonshine Ultra Effect Golden Yellow Shimmer (Calcium Sodium
Borosilicate (and) Titanium Dioxide CI 77891 (and) FD&C Yellow #5 Aluminum Lake
CI 19140)
Effect Pigments 0.25
Deionised Water (Water) Solvent 10.00
Part G
GLYCASIL 2000 (Iodopropynyl Butylcarbamate) 4 Preservative 0.02
A holographic hair styling
jelly that provides a
natural medium hold
without feeling greasy
Suppliers: 1: Croda 2:HAI 3:Nagase 4:Lonza *Please note, this formulation is available in paper format only
Smart Science to Improve Lives™
Mango Tint Milk JP0040
This Mango Tint Milk can
be used as moisturiser
or primer and subtly
corrects the colour of
redness and dullness on
skin.
Ingredient / INCI name Functionality % w/w
Part A
CropureTM Mango Butter (Mangifera Indica (Mango) Seed
Butter)1 Emollient 1.00
ArlacelTM 2121(Sorbitan Steartate (and) Sucrose Cocoate)1 Emulsifier 3.00
Behenyl Alcohol 65 (Behenyl Alcohol)2 Co-Emulsifier 0.50
KSG16 (Dimethicone (and) Dimethicone/Vinyl Dimethicone
Crosspolymer)3 Sensory modifier 1.00
MorescoWhite P70 (Mineral Oil)4 Emollient 4.00
SR PrisorineTM 3505 (Isostearic Acid) 1 Emollient 0.50
CrodamolTM ISIS (Isostearyl Isostearate)1 Emollient 10.00
Nipasol™M (Propylparaben)5 Preservative q.s.
Part B
Deionised Water (Aqua) - To 100
Zemea® Select Propanediol (Propanediol)6 Humectant/Co-
Preservative8.00
WD-Ti50 (Water (and) Titanium Dioxide)8 Colour pigment 0.60
WD-IOY50 (Water (and) Iron Oxide)8 Colour pigment 0.50
Keltrol® CG-SFT (Xanthan Gum)7 Rheology Modifier 0.20
Kelcogel® CG-LA (Gellan Gum)7 Rheology Modifier 0.20
Nipagin™M (Methylparaben)5 Preservative q.s.
Suppliers: 1:Croda 2:HAI 3:ShinEtsu 4:Moresco 5: Clariant 6:Dupont 7:Sansho 8:Daito Kasei
*Please note, this formulation is available in paper format only
Smart Science to Improve Lives™
Lemon Ice Make-Up Remover
This natural make up
remover formulation
provides a mild
cleansing with an
excellent sensorial with
moisturising and
illuminating the skin.
MX0065Ingredient/INCI Name Functionality % w/w
Part A
Crodamol™ CP (Cetyl Palmitate)1 Emollient / Structuring
agent
27.0
Crodamol W (Stearyl Heptanoate (and) Stearyl
Caprylate)1
Emollient 22.0
Crodamol ISIS (Isostearyl Isostearate)1 Emollient 12.0
Crodamol IPIS (Isopropyl Isostearate)1 Emollient 20.0
Phytolea™ Lemon (Citrus Limon (Lemon) Seed Oil)2 Hydrating Extract 3.00
Shea Butter™ (Butyrospermum Parkii (Shea Butter))3 Emollient 15.0
Part B
Moonshine™ Astral™ Effect Gold Super Shimmer
(Calcium Sodium Borosilicate (and) Titanium Dioxide
CI 77891) 1
Pigment Effect 1.00
Suppliers: 1: Croda 2: Crodarom 3: Sederma
*Please note, this formulation is available in paper format only
Smart Science to Improve Lives™
Metal Eyes Golden Sands
Dare to be bold with Croda’s
Metal Eyes Liquid
Eyeshadow, which imparts
dazzling effects to the eyes.
DT0026Ingredient/INCI Name Functionality % w/w
Part A
Water (Aqua) - 64.97
Pricerine™ 9091 (Glycerin)1 Humectant 8.00
Volarest™ FL (Acrylates/Beheneth-25 Methacrylate Copolymer)1Thickener 1.50
Part B
NaOH 20% Aq Sol (Sodium Hydroxide)3 Neutraliser
Adjust
pH to
7.00+/-
0.50
Part C
Moonshine™ Effect Metallic Gold Ultra Shimmer (GL08040) (Calcium
Sodium Borosiliate (and) Titanium Dioxide CI 77891 (and) Iron Oxides
CI77491)1
Effect pigment 10.00
Moonshine Effect Bronze Ultra Shimmer (GL08394) (Calcium Sodium
Borosilicate (and) Iron Oxides CI 77491)1 Effect pigment 4.00
Moonshine Effect Gold Sparkle (GL00759) (Calcium Sodium
Borosilicate (and) Titanium Dioxide Cl 77891)1 Effect pigment 4.00
Moonshine Ultra Effect Brazen Blue Shimmer (GL00954) (Calcium
Sodium Borosilicate (and) Titanium Dioxide Cl 77891 (and) Ferric
Ferrocyanide Cl 77510)1
Effect pigment 2.00
Majestem™ Drypure (Leontopodium Alpinum Callus Culture Extract)2Smoothing/tightenin
g skincare active0.03
Part D
SYNTRAN® 5760 (Styrene/Acrylates/Ammonium Methacrylate
Copolymer (and) Butylene Glycol (and) Sodium Laureth-12 Sulfate)4 Film former 5.00
Euxyl® PE 9010 (Phenoxyethanol (and) Ethylhexylglycerin)5 Preservative 0.50
Suppliers: 1: Croda 2: Sederma 3: Sigma Aldrich 4: Interpolymer 5: Schülke Inc
Smart Science to Improve Lives™
Midnight Grey Shimmer Eyeliner
Be inspired by nature’s light
and recreate a clear night
sky with this Midnight Grey
Shimmer Eyeliner.
ED0182Ingredient/INCI Name Functionality % w/w
Part A
Water Deionised (Aqua) - 63.80
Keltrol® CG-SFT (Xanthan Gum)4 Thickener 1.00
Part B
Denatured Alcohol Solvent 4.00
Pacifeel (Butylene Glycol (and) Propanediol (and) Mirabilis
Jalapa Extract)3
Soothing skin
active
3.00
Crodarom® Black Pearl (Aqua (and) Glycerin (and)
Hydrolyzed Pearl)2
Marine mineral
extract
1.00
Part C
Pricerine™ 9091 (Glycerin)1 Humectant 4.50
SunPURO® Black Iron Oxide C337001 (Iron Oxides Cl
77499)5
Pigment 2.00
Part D
Moonshine Ultra Effect Pebble Grey Ultra Shimmer
GL07277 (Calcium Sodium Borosilicate (and) Titanium
Dioxide CI 77891)1
Effect pigment 13.00
Part E
Syntran® 5760 CG (Styrene/Acrylates/Ammonium
Methacrylate Copolymer (and) Butylene Glycol (and) Sodium
Laureth-12 Sulfate)6
Film former 7.00
Euxyl® PE9010 (Phenoxyethanol (and) Ethylhexylglycerin)7 Preservative 0.70
Part F
Citric Acid Solution pH adjuster To 6.00
± 0.50
Suppliers: 1: Croda 2: Crodarom 3:Sederma 4: CP Kelco 5: Sun Chemical 6: Interpolymer 7: Schülke
Smart Science to Improve Lives™
Molten GlassNail Lacker
Prepare to be mesmerised by
the dazzling silver displays
swirling throughout this nail
lacquer, generating intrigue
with every application.
ED0093aSilver SparksIngredient/INCI Name Functionality % w/w
Part A
PC515 SB Glitter Base (Butyl Acetate (and) Ethyl Acetate
(and) Nitrocellulose (and) Acetyl Tributyl Citrate (and)
Isopropyl Alcohol (and) Adipic Acid/Neopentyl
Glycol/Trimellitic Anhydride Copolymer (and) Silica (and)
N-Butyl Alcohol (and) Stearalkonium Hectorite (and) Adipic
Acid/Fumaric Acid/Tricyclodecane Dimethanol Copolymer
(and) Benzophenone-1 (and) Citric Acid)3
Nail enamel base 93.00
Part B
Moonshine Ultra Effect Grey Shimmer (GL00136)
(Calcium Sodium Borosilicate (and) Titanium Dioxide Cl
77891)1
Effect pigment 5.00
Neonyca (Caprylic/Capric Triglyceride (and) Apium
Graveolens (Celery) Seed Extract)2 Nail care active 2.00
Suppliers: 1: Croda 2: Sederma 3. Keystone Industries
*Please note, this formulation is available in paper format only
Smart Science to Improve Lives™
Pantone®
Colour of the Year
Meet the Trend
01/21PCEMP2474v1EN
Non-warranty
The information in this publication is believed to be accurate
and is given in good faith, but no representation or warranty
as to its completeness or accuracy is made. Suggestions for
uses or applications are only opinions. Users are responsible
for determining the suitability of these products for their own
particular purpose. No representation or warranty, expressed
or implied, is made with respect to information or products
including, without limitation, warranties of merchantability,
fitness for a particular purpose, non-infringement of any third
party patent or other intellectual property rights including,
without limit, copyright, trademark and designs. Any
trademarks identified herein, unless otherwise noted, are
trademarks of the Croda group of companies.
©2018 Croda International Plc