Multi-Device Design & DevelopmentAlan O’ConnorDirector of Product Experience, Salesforce.com

Your Business Website, does it work properly on a mobile?

Do you have a Multi Device Strategy?

There are more devices than humans in the world

50 % of US adults use smartphonesto make purchase decisions in-store

% of Americans bring their phones to the bathroom!75

3 Main Breakpoints

“The interface is your product. What people see is what you're selling. If you just slap an interface on at the end, the gaps will show.”

- Getting Real, 37Signals

Make it count!

We don’t have time!!

Make it universally usableInstead of designing for each device, design for every device. This ensures great usability regardless of device.

Build it with the future in mind

Icon Fonts... let them scale

SVG’s not images

Design with real contentPlaceholder images and text can lead to problems later.

Don’t forget about touch!Fingers and thumbs are not pointers!

Performance

69%34% 47%

Users expect it to load in 2 seconds or less!

-11% -16%

Every Second Equals

PAGE VIEWS

-7%

CONVERSIONS SATISFACTION

Lets see it in action.