Digital…….The Place to be!
• Why DIGITAL?
• Government’s Vision of Digital India, promises to transform India into a connected knowledge economy offering world class services at the click of a mouse
• Aim to connect 1.2 billion Indians online and empowering• India - World’s 3rd largest internet user after US & China
– Indian Internet user base will surpass the US anytime now to gain second position; by 2018, India will have more than 500 million internet users
• Constant up gradation of technology and proliferation of broadband will put Digital far ahead in Media stream
• More than 3 Lac Jobs expected in the Digital field in 2015
• Understanding the Trend!
Internet and Smart devices (Mobiles, Tabs) imposing themselves as preferred instrument for Entertainment and communication
India Has 243.2M Internet Users And 106M Active Social Media Users
$ 2.5 billion in 2009
$ 8.5 billion
in 2012
$ 16 billion in
2013
• Ever growing e-Commerce
India’s e-Commerce market rose by 88% in 2013 & growing exponentially.
source: ASSOCHAM
• Skill & Workforce Gap
2013 2014 2015 20160
50000
100000
150000
200000
250000
300000
Workforce
Workforce
• Demand for workforce across different job roles
15%
4%1%
56%24% Ad Sales
SupportMarketingCopy Writing/ContentIT
• A day in the life of a digital user..
• What we bring to the table…the broad curriculum
• SEO, SMO, SMM• Google Ad Words & Google Analytics• Social Media
– Facebook, Linkedin, Twitter etc.– ORM – Online Reputation Management
• Digital Advertising• Working on Ad Servers – the backbone of Digital Revenue• Web Technology
– Design & Development– Basics of coding & HTML
• Hands on with the CMS – The Content Management System
• A glimpse of our Trainers…..
• A glimpse of our Trainers…..
• Why Us?
• NSDM, part of NexZenPro Digital Media Agency, thus promoted by industry players• Evolved out of the need emanating from dearth of skilled workforce in this fast growing segment• Active industry professionals form the core Faculty• Direct bridge between the industry and talent• Live training on industry platforms like ad-servers etc. to extend that edge of being Profession ready• Absorption of suitable candidates in it’s own fold• Assistance in industry connect
Thank you !!
Surabhi SinhaE: [email protected]: +91 958 221 3447
Raja ShuklaE: [email protected]: +91 988 125 6011