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Efficient Traffic Routing
Automate Routing to improve productivity
Gain visibility in to individual route margins to increase profitability
Improve Quality of services
ROC Route Optimization
Optimize Routing Operations
ROC Route Optimization
w w w . s u b e x . c o m
routeoptimization
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Gear Up To Rapid Market Changes by transforming your business
Carrier wholesale operations are becoming more expensive and increasingly dicult to manage, causing the telecom
industry to strive for increased operational eciency to improve prot margins. Given this situation, carriers need to explore
multiple cost-reducing avenues and manage resources eciently. One of the largest and most inecient cost centers is the
routing process, which deals with large information volumes that call for manual-intensive processes.
Telecom operators need to respond quickly to the abrupt and volatile changes in service provider rates in order to remain
competitive. Subexs ROC Route Optimization solution answers this need, allowing subscribers to benet from competitively
priced high quality service.
ROC Route Optimization delivers value through the following capabilities:
Analyses various service parameters such as cost, trac forecast, network capacity and quality
Uses analysis output to streamline service providers routing process
Establishes competitive sales rates for services
Executes the Automated Routing Management System to establish automatic switch connection and generate
Man-Machine Language commands for switch update
These capabilities round up our comprehensive route optimization solution, helping you derive the best breakouts and cost
routes. Our processes also enable communication service providers to establish focused eciency-increasing task
automation, thereby reducing data redundancies.
Using ROC route optimization to Enable Growth and Sustain a Competi-
tive Advantage
Respond rapidly to changing market conditions
ROC Route Optimizations exibility facilitates easy management of complex traded agreements that drive the business.
Operators can now determine the optimum operator and route by analyzing multitudes of rate, dial code breakouts and
currencies. This allows them to implement routing changes in an ecient and timely manner.
In addition to the core product, Subex also ensures that the solution is upbeat with volatile market needs. Our Route
Optimization NANP Module allows North American Numbering Plan (NANP) telecom providers to reduce workload and
improve eciency through automated workows and simplied NANP management.
Derive Competitive Sales and Buying Rates
ROC Route Optimizations Sales Module eectively manages price determination, facilitating competitive sales price
derivation. This provides visibility to What If, forecasted cost data and lowest possible price scenarios. The solution also allows
the exibility to analyze sales and buying prices based on dierent costing methods and ABC analysis. The solution makes
sales price distribution easy with automatic distribution of sales oers, contracts and dial codes.
Optimize Network Capacity through Accurate Trac Forecasting
ROC Route Optimization analyses trac to understand demand patterns in order to manage network capacity. This enables
accurate forecasting of incoming and outgoing trac based on current quality. This analysis helps alert commercial managers
towards abnormal behavior, congested routes, and less protable overow situations. ROC Route Optimization also enables
operators to easily and accurately route high margin trac that requires high standards of Quality of Service (QoS).
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Attain High Quality of Service and Ensure Customer Retention
ROC Route Optimizations Quality Module provides network quality managers a comprehensive set of tools to manage carrier
quality data. Operators can specify the quality threshold for each QoS parameter based on individual destination, tari and
Best Cost Routing table per product. The system is automated to generate an alert in case of threshold violation and also to
automatically remove the carrier from the routing plan. By automating the quality process management, ROC Route
Optimization enables operators to achieve their customer SLAs, ensuring customer loyalty.
Identify most protable and optimum routes
ROC Route Optimizations comprehensive reporting and analysis capabilities enable operators to easily identify and monitor
the performance of each trac route. The detailed analysis report provides an insight to total operations performance and
allows minute detail drill-down. The solution also projects route margins to encourage operators to proactively change routes.
Manage Complex Bilateral Agreements
ROC Route Optimizations advanced Bilateral Module can hypothesize a deal, capture rates, commitment levels and
commercial terms based on the importance of traded deals. Depending on operator relationship and agreement terms, ROC
Route Optimization allows operators to prioritize or de-prioritize service providers services via override settings. It monitors
deals at dierent stages of progression, allowing operators to manage complex businesses eciently
Optimize Manpower
Frequently changing service provider rates make quick action essential; manual response is cumbersome and slow. ROC Route
Optimization completely automates the end to end process of rate management and switch provisioning, thereby increasing
overall productivity. The NANP Module improves operator eciency and reduces workload through automated workows
and simplied NANP management.
Slash Total Cost of Ownership
ROC Route Optimization is a modular system; service providers can invest in only those software components that they need.
This allows initial investment to be kept low, while enabling service providers to add additional modules as and when the
need arises. All integrated modules can be controlled through ROC Route Optimizations Application Security Management
Tools.
Develop New Insights and Understand Business Performance
Reports and Dashboard: Using historic data and various parameters as input, ROC Route Optimization provides top
management with an integrated business health snapshot. Business leaders can make important business decisions afteranalyzing the business impact of volatile rate changes, contract changes and trac analysis.
Alarms and Alerts: These allow operators to congure a customized set of data checks for events and violations that need
attention. Operators can dene every alert within the solution, including the timelines and frequency of alert query execution.
Alert notication can be congured through various modes such as SMS, email, Pop-ups or via cell phones.
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ROC Route Optimization: Functional Coverage
ROC Route Optimization: Unique Features
Route Order Management
MML Generation
Carrier RankingWhat-If Scenarios
Target Buy Rates
Trading & Negotiation
Cost Base GenerationCurrent Margin
Future Margins
Margin Analysis
Capacity Management
Trac Forecasting
Quality Measurement
Trac & Quality
Route Implementation
BCR Generation Capacity
Optimisation
Optimum Routing
Business Level
Service Level
Network Level
Enhanced management reporting and decision support tools
Highly scalable, exible solution
Easy to integrate with third party software and legacy systems
Audit trail provides historic business data visibility
Robust product road map makes ROC Route Optimization upbeat with the market
Heightened support through dedicated team of domain experts
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Flexible, Fit-To-Need Customer Engagement Models
Subex oers exible delivery models. Service providers can chose the appropriate engagement model based on their current
need and comfort.
Wholesale Partner Management: A Complete, Integrated Solution
Subexs Wholesale Partner Management solution is a functionally rich integrated platform that helps CSPs to eciently
manage their end-to-end carrier business. The solution covers all facets of a CSPs interconnect and interparty business, from
eective route optimization to accurate billing and settlements. ROC Route Optimization Solution can be scaled up to provide
a complete and integrated wholesale partner management solution.
Operator s Role: Partner with Subex to operate
solution
Subex Role:
Host application Own hardware
Own development and
deployment
Provide full application support
Own product adoption and ROI
Support full operations
Operator s Role: Host application
Own hardware and license
Operate software
Subex Role: Own development and deployment
Support product adoption
Provide application maintenance
and support
Traditional License Model Managed Services
Operator s Role: Right -to-Use license
Operate software
Subex Role:
Host application Own hardware
Own development and deployment
Support product adoption
Provide application maintenance
and support
Vendor Scope Telco ScopeLegend : Managed Services
B/OSS Product
Eg . ROC Fraud
Management
Implementation /
ProfessionalServices
(Product Vendor)
Infrastructure
(Telco)
Operations
(Telco)
Support
(ProductVendor)
Operations
(Telco)
Implementation /
Professional
Services(Subex)
B/OSS Product
Eg . ROC FraudManagement
Infrastructure
(Subex)
Support
(Subex)
Infrastructure
(Subex)
Operations
(Subex)
Implementation /
ProfessionalServices
(Subex)
B/OSS Product
Eg . ROC FraudManagement
Support
(Subex)
Wholesale Partner Management
ROC Partner Settlement ROC Cost Management ROC Route Optimization
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About Subex
Subex Limited is a leading global provider of Business Support Systems (BSS) that empowers communications service providers
(CSPs) to achieve competitive advantage through Business Optimization - thereby enabling them to improve their operational
eciency to deliver enhanced service experiences to subscribers.
The company pioneered the concept of a Revenue Operations Center (ROC) a centralized approach that sustains protable
growth and nancial health through coordinated operational control. Subex's product portfolio powers the ROC and its
best-in-class solutions such as revenue assurance, fraud management, credit risk management, cost management, route
optimization, data integrity management and interconnect / inter-party settlement.
Subex also oers a scalable Managed Services program and has been the market leader in Business optimization for four
consecutive years according to Analysys Mason (2007, 2008, 2009 & 2010). Business optimisation includes fraud, revenue
assurance, analytics, cost management and credit risk management. Subex has been awarded the Global Telecoms Business
Innovation Award 2011 along with Swisscom for the industrys rst successful Risk Reward Sharing model for Fraud
Management.
Subex's customers include 16 of top 20 wireless operators worldwide* and 26 of the worlds 50 biggest# telecommunications
service providers. The company has more than 300 installations across 70 countries.
*RCR Wireless list, 2010
#Forbes Global 2000 list, 2010
SubexLimited.
2011.
Allrightsreserved.
Althougheveryendeavourhasbeenmadetoensurethattheinformationcontainedwithinthisdocu
mentisuptodateandaccurate,
SubexLimitedcannotbeh
eldresponsibleforanyinaccuracyorerrorintheinformatio
ncontainedwithinthisdocument.02162012.
Regional oces: Dubai | Ipswich | Sydney
www.subex.com
Subex (Asia Pacific) Pte. Limited175A, Bencoolen Street,
#08-03 Burlington Square,
Singapore 189650
Phone: +65 6338 1218
Fax: +65 6338 1216
Subex (UK) Limited3rd Floor, Finsbury Tower,
103-105 Bunhill Row,
London, EC1Y 8LZUK
Phone: +44 20 7826 5420
Fax: +44 20 7826 5437
Subex Inc.12101 Airport Way,
Suite 300 Broomfi eld,
Colorado 80021USA
Phone: +1 303 301 6200
Fax: +1 303 301 6201
Subex LimitedAdarsh Tech Park,
Devarabisanahalli,
Outer Ring Road,Bangalore - 560037
India
Phone: +91 80 6659 8700
Fax: +91 80 6696 3333