+ All Categories
Transcript
Page 1: Personal Branding Tips to Explode Your Brand

A Brand called

You!

Page 2: Personal Branding Tips to Explode Your Brand

Presented

by...

•Lorna • Barrow

Page 3: Personal Branding Tips to Explode Your Brand

Personal Branding Secrets to

your brandExplode!

Page 4: Personal Branding Tips to Explode Your Brand

You will learn...

Why you NEED to brand yourself

If you should brand YOU or your business

5 BIG mistakes people make with personal branding

3 POWERFUL strategies to set you up for a brand called YOU

Page 5: Personal Branding Tips to Explode Your Brand

What is personal branding?

Page 6: Personal Branding Tips to Explode Your Brand

Personal branding is…Packaging & marketing yourself such that you become a brand, an icon or a household name in the niche you want to serve or among the tribe you want to follow you…

Page 7: Personal Branding Tips to Explode Your Brand

Personal branding is…

Working on who you are and what makes you different in a way that resonates with people...not just being different for the sake of being different…

Page 8: Personal Branding Tips to Explode Your Brand

Personal branding is…

The first impression that you make when you walk into a room and it’s what people say about you when you leave…

Page 9: Personal Branding Tips to Explode Your Brand

Personal branding is…

What you represent to the tribe of people who follow you and buy your services and products

Page 10: Personal Branding Tips to Explode Your Brand

What is personal branding?

It’s a Brand Called YOU!

Page 11: Personal Branding Tips to Explode Your Brand

Is personal branding for you?

Page 12: Personal Branding Tips to Explode Your Brand

It is if you want to…Stand out in a crowded market place Build a long

term business from audience perception & loyalty

Be the authority vs the expert

Page 13: Personal Branding Tips to Explode Your Brand

It is if you want to…

Cement you

in the hearts

& the minds

of customers

“Turn off” those who are not a fit for your brand Charge a

premium for

your

knowledge

and expertise

Page 14: Personal Branding Tips to Explode Your Brand

5 personal branding

mistakes to avoid making

Page 15: Personal Branding Tips to Explode Your Brand

Personal Branding Mistake # 1

Believing that

what you know is more important

who you are

Page 16: Personal Branding Tips to Explode Your Brand

Personal Branding Mistake # 2

Branding your business but not

branding yourself

Page 17: Personal Branding Tips to Explode Your Brand

Personal Branding Mistake # 3

Believing that because you’re good at what you

do, you can behave or show up any old how

Page 18: Personal Branding Tips to Explode Your Brand

Personal Branding Mistake # 4

Believing that “just being you” is all your brand requires you to be

Page 19: Personal Branding Tips to Explode Your Brand

Personal Branding Mistake # 5

Trying to change who you

are at your core in the name of the brand

Page 20: Personal Branding Tips to Explode Your Brand

3 POWERFUL strategies to set

you up for a brand called you!

Page 21: Personal Branding Tips to Explode Your Brand

Personal Branding Strategy # 1

Have a strong and meaningful egoic

name for you & your business

Page 22: Personal Branding Tips to Explode Your Brand

Examples of egoic names Ambassador of

Ambition

Rapid Scale Expert

Disgustologist

International Trends Expert

Flying Fish

Studios

Last Minute Bajan

Learning Solutions Specialist

Page 23: Personal Branding Tips to Explode Your Brand

Personal Branding Strategy # 2

Determine your personal style and

make a personal style statement

Page 24: Personal Branding Tips to Explode Your Brand

Personal Branding Strategy # 3

Be congruent across all media

Page 25: Personal Branding Tips to Explode Your Brand

Is personal branding for you?

So…You BET

it is!

Page 26: Personal Branding Tips to Explode Your Brand

Thank YOU!

Page 27: Personal Branding Tips to Explode Your Brand

If you like these secrets…do your friends and colleagues

a favour…SHARE THEM!For more great resources visit:

Impacttrainingservices.com


Top Related