ONLINE BOOM FOR E-COMMERCE PHILPPINES By: Eireen Diokno-Bernardo
Eireen Diokno-Bernardo
I AM A ROCKISTA!!!
We sell just about everything and
anything about the Philippines and
about being a Filipino; from antique
to collectible, manufactured items to
Filipino brands.
Noise and Liquify
Creative Photoshop Workshop
Feb 27 (Virtual Class)
Online Workshop P888 7pm to 10pm.
Lecture Material Aid will be included.
March 2 Lasernet Internet & Gaming Lounge.
Hands-On Live Workshop P2888 10pm to 4pm
P2888 includes the Feb 27 sessions and all its inclusion
Art Materials/Oil Pastels/Colored Pentelpen/
Images and lightings.
April 12 2013
New York
Philippines Embassy c/o by DTI
and Live Wealthier
2012 E-commerce B2C product
sales totalled $142.5 billion/
The United States online retail
industry will be worth $279 billion
by 2015.
2012 European E-commerce to
reach over € 300 billion
That is a possible 15 to 24.5% e-sale
increase from 2011.
In 2012, B2C ecommerce sales grew 21.1% to top $1 trillion for the first
time.
This year, sales will grow 18.3% to $1.298 trillion worldwide, eMarketer
estimates, as Asia-Pacific surpasses North America to become the world's
No. 1 market for B2C ecommerce sales.
Stats by www.eMarketer.com
Top Selling Internet Products
1. Software, Books, Music, Flowers.
2. Computer Hardware, Consumer Electronics,
Office Supplies.
1. Apparel, Footwear, Jewelry, Linens / Home Decor.
2. Health, Beauty, Food and Beverage.
3. Toys, Video Games, Sporting Goods.
4. Small Appliances, Furniture, Tools, Garden Equipment.
NRF Fact: The top and best selling products on the
internet are:
#1. Books
#2. Computers, Computer Hardware
#3. Computer Software
#4. Consumer Electronics
#5. Apparel
#6. Toys/Video Games
#7. Videos DVD's
#8. Health and Beauty
#9. Music
WHAT CAN WE DO?
THE WHY’s
Why am I not doing about it?
Why am I allowing this to pass in
front of me?
Why am I not getting the optimal
share of this growth?
Why am I not visible enough?
THE WHY’s
Why am I not doing about it?
Why am I allowing this to pass in
front of me?
Why am I not getting the optimal
share of this growth?
Why am I not visible enough?
ANSWERS:
A Shift in Buying Behaviours’:
You just have to ride on the trend-
A study from NM Incite showed us that 63 percent of social media users list “consumer ratings” as their preferred source for getting information about a business, product or service.
Basic browsing or stalking/ FB and on Linked-in
ANSWERS:
Anticipate what will be next-
Social Brings Accountability:
Google looks at reviews as just one of many social signals that will bring accountability back into their algorithm.
Google is so serious about accountability and social signals that they even built a new social network around it called Google+.
Where as consumers will be forced to interact on the Web using their real names and identities. That changes the types of interactions that are taking place.
Search engines want to return the best possible experience, and an increased focus on social signals is one way they’re looking to do that.
ANSWER?
THANK YOU
PHILIPPINES COMPUTER
SOCIETY
Eireen Diokno-Bernardo
Ecommerce Specialist Philippines.