Download - Pic2Go - Solution Overview

Automatic Race Photo-Taggingand Branded Social Sharing

with Pic2Go Patent Pending Technology

“Pic2Go – a Pioneer Solution Provider for Sponsored Race Photography” - Active Endurance

Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]

Automated Race Photo-Tagging

Instant Postingof Branded Photos to Athletes’ Facebook Sponsor’s

Engagement,Social Reach

& Fans Acquisition

Auto-tag

thousands of photos per hour

Offer instant

free race photos social-publishing

Increase

SponsorshipRevenues


HOW IT WORKSBefore the Event

►Print Pic2Go barcodes on

race bibs



►Add Pic2Go Widget

to race website

► Invite athletes to register

with their bib numberEnter Bib Number



►Design photos

branding

►Design branded album-cover

(a branded image everyone will get)


HOW IT WORKSEvent Day

►Photograph athletes

►Upload photos to Pic2Go system

►The system automatically

recognizes bib numbers in photos


HOW IT WORKSEvent Day

►Athletes’ photos posted to their

Facebook (in branded albums)

►You get on-line activity

performance report


Races & Sponsors Using Pic2GoMoscow Marathon 2014

►40K photos taken

►6000 athletes’ albums

posted to Facebook (and

VK)

►1.35M impressions

(Facebook + VK)


Races & Sponsors Using Pic2Go2014 Prague Grand Prix – Birell

►14K photos taken

►1700 athletes posted

albums to Facebook

►260K Facebook impressions


Races & Sponsors Using Pic2Go2014 Haute Route - “The Toughest and Highest cyclosportives in the World!”

►14K photos taken

►600 athletes posted albums

to Facebook

►150K Facebook impressions!


Races & Sponsors Using Pic2Go2014 Samsung Tel Aviv Marathon

►100K photos taken

►12K athletes posted albums

to Facebook

►4.5M Facebook impressions


Races & Sponsors Using Pic2Go2014 Vodafone Malta Marathon

►18K photos taken

►2,250 athletes posted albums

to Facebook



Races & Sponsors Using Pic2Go2014 Bucharest International Half Marathon - Volkswagen

►10K photos taken


albums to Facebook



Races & Sponsors Using Pic2GoThe Color Run Romania 2014 – Dero, Orange

►30K photos taken

►2700 athletes posted albums

to Facebook

►1.6M Facebook impressions!


Races & Sponsors Using Pic2Go2014 Jerusalem Marathon - Gillette

►60K photos taken

►7K athletes posted albums to

Facebook



Races & Sponsors Using Pic2Go24h Relay Marathon Japan – Konica Minolta

►33K photos taken


albums to Facebook



Contact Uswww.pic2go.com

[email protected]

“Pic2Go technology revolutionizes the way event participants

interact with their friends and followers online - with real-time

posting during an event.

Pic2Go is also a great tool for sponsor recruitment - driving

interactive sponsor engagement, wide social reach, brand

awareness and increased fan acquisition.”

Anthony Bliss, Managing Director – UK Sport Photo Ltd