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The right target audience for your business goals online
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Investor.BG AD is one of the leaders and the fastest growing* companies on the Bulgarian internet market
1 700 000 unique users have visited the sites of Investor.BG AD in June 2011**
Every second internet user in Bulgaria visits at least once in a month one or more of the sites of the company
The portfolio of the company contains more than 20 web sites
After 11 years of experience in Bulgaria, the company has built long-term relationships with clients and partners.
**The numeric data in this presentation is based on Gemius research data for June 2011
*CEE, FAST 50, Deloitte, 5th place in CEE, 1633% revenue growth for the period 2005-2009
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Audience - men: 57% women: 43%
Monthly page views– 4 194 886
Monthly real users– 151 434
The most competent source of financial information
Impressions - men: 81% women: 19%
15-24 age
19%
25-34 age
27%
35-44 age
26%
45-54 age
18% 55+ age
10%
Analysis Business and financial news STOCK EXCHANGE Companies Communications
Style Forex Indices in real time Influential Quotes
Properties Reliable Most visited Financial forum CLUB INVESTOR
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News Audience Understandable Most read TV guide The weather
Copyright video content Art Business Hadron Collider Fun
Attractive WITH NO PRESERVATIVES Music Politics GUIDE
Audience - men: 52% women: 48%
Monthly page views– 24 131 724
Monthly real users– 551 679
The most read Bulgarian news site, “seen” million times per month
Impressions - men: 58% women: 42%
15-24 age
28%
25-34 age
26%
35-44 age
23%
45-54 age
15% 55+ age
7%
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Women Curious SEDUCTIVE beautiful
Relax YOUNG Modern Lifestyle Communication Healthy
Interior design INTELIGENT Sex live Stars Art
Audience - men: 38% women: 62%
Monthly page views– 4 994 841
Monthly real users– 240 504
Active and modern young woman, curious and intelligent, in harmony with herself
Impressions - men: 23% women: 77%
15-24 age
33%
25-34 age
26%
35-44 age
21%
45-54 age
14% 55+ age
6%
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Football Transfers CHAMPION LEAGUE
Fan clubs Europa League Statistics Calendar TENIS
Volleyball Olympic games Tournaments Formula 1 Goals Forum
Audience - men: 69% women: 31%
Monthly page views– 6 726 459
Monthly real users– 130 590
Sport fans, fan-clubs and more from the major news in sport
Impressions - men: 79% women: 21%
15-24 age
37%
25-34 age
26%
35-44 age
20%
45-54 age
12% 55+ age
5%
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Catalogue Links to other sites Different topics
Organized External editors High CTR “Thin offers” 22 categories
VIP LINKS The weather TV Guide SEO
Audience - men: 48% women: 52%
Monthly page views– 5 629 398
Monthly real users– 659 732
Search results, sorted by people, organized in over 2350 specialized topics
Impressions - men: 52% women: 48%
15-24 age
28%
25-34 age
26%
35-44 age
24%
45-54 age
15% 55+ age
7%
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Test-Drive Video CARS Design Technology
Industry Forum Comparison Men Comments Presentation
Interviews Auto maniacs Passion
Audience - men: 69% women: 31%
Monthly page views– 1 511 397
Monthly real users– 102 231
The most popular site for new automobiles and the most interesting news about them
Impressions - men: 88% women: 12%
15-24 age
34%
25-34 age
31%
35-44 age
20%
45-54 age
11% 55+ age
4%
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The biggest Tourism Hotels Planning
JOURNEY Destinations Dynamic Exotic Women RESERVATIONS
Cosmopolite Last Minute SEASONS
Audience - men: 41% women: 59%
Monthly page views– 1 012 623
Monthly real users– 139 805
Guide and counsel before, during, and after each trip
Impressions - men: 37% women: 63%
15-24 age
26%
25-34 age
24%
35-44 age
26%
45-54 age
17% 55+ age
8%
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New Music CONCERTS Bulgarian performers
Innovative Music events Alternative Deep Zone Project
VIDEO Chambao CORN Placebo AC/DC
Audience - men: 49% women: 51%
Monthly page views– 337 306
Monthly real users– 73 504
The music category of dnes.bg
Impressions - men: 50% women: 50%
15-24 age
45%
25-34 age
26%
35-44 age
17%
45-54 age
9% 55+ age
3%
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Trust No “taboo” topics Cool Tips TEEN News Forum
RESPONSIBILE Psychologist Reading Education “Am I pregnant?”
Hidden Audience Party calendar Safe internet
Audience - men: 45% women: 55%
Monthly page views– 5 833 651
Monthly real users– 403 166
Place where young people share emotions and get tips
Impressions - men: 47% women: 53%
15-24 age
49%
25-34 age
20%
35-44 age
18%
45-54 age
9% 55+ age
3%
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Acquaintances Friends Dating MESSAGES
Notifications Spontaneity Fun Young Targeting
Gifts VIP Charts Games Chat
Audience - men: 57% women: 43%
Monthly page views– 135 981 179
Monthly real users– 203 846
Dating site with possibility to target the advertising by gender, age and location
Impressions - men: 68% women: 32%
15-24 age
48%
25-34 age
23%
35-44 age
16%
45-54 age
9% 55+ age
2%
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Independent information INFLUENTIAL 60000 bloggers
Sincerity 20000 AUTHORS MONTHLY Blog wave Opinion leaders Personal
Actuality Poetry Reaction BIGGEST Music Sport
Audience - men: 48% women: 52%
Monthly page views– 5 288 666
Monthly real users– 512 192
The most visited blogging platform in Bulgaria with active and influential audience
Impressions - men: 47% women: 53%
15-24 age
31%
25-34 age
24%
35-44 age
22%
45-54 age
16% 55+ age
7%
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Photos SHARE High resolution CATEGORIES
Competitions Favorite authors Fast Seasonality 200 000 registered
170 000 000 photos Nature Wedding Babies Stars
Audience - men: 52% women: 48%
Monthly page views– 16 733 394
Monthly real users– 342 638
Fast uploading, sharing and organizing of your photos by category
Impressions - men: 53% women: 47%
15-24 age
35%
25-34 age
29%
35-44 age
21%
45-54 age
12% 55+ age
4%
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JOB Advertisement in other sites VIP adverts Fast
Newsletter – employers Newsletter – job-seekers Effective Courses
TRAINING Online organizer HR agencies
Audience - men: 50% women: 50%
Monthly page views– 1 408 907
Monthly real users– 59 165
Job advertisements, courses and other trainings
Impressions - men: 54% women: 46%
15-24 age
24%
25-34 age
28%
35-44 age
27%
45-54 age
16% 55+ age
5%
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Medical Physicians Quality Bio Control Symptoms Advice
PREVENTION Contextual Lifestyle Healthy
Medical cosmetics Forum Homeopathy Herbs Pregnancy Eco
Audience - men: 40% women: 60%
Monthly page views– 1 916 684
Monthly real users– 263 167
Health portal with competent and available information from leading physicians
Impressions - men: 43% women: 57%
15-24 age
25%
25-34 age
24%
35-44 age
25%
45-54 age
18% 55+ age
8%
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Real Estates Agencies Offers Rent Construction
News Prices New buildings NEW CONSTRUCTION
SALE Advertisement Analysis TRENDS
Audience - men: 51% women: 49%
Monthly page views– 2 700 000
Monthly real users– 80 625
The site with the highest quality listings Real Estates
Impressions - men: 49% women: 51%
15-24 age
00%
25-34 age
00%
35-44 age
00%
45-54 age
00% 55+ age
00%
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Women CHILDREN Recipes Education Family
Cosmetics Fashion Intimate Health and beauty Flowers For Home
Women’s blogosphere Pregnancy Care
Audience - men: 34% women: 66%
Monthly page views– 993 672
Monthly real users– 181 469
E-magazine for the contemporary woman, wife and mother
Impressions - men: 25% women: 75%
15-24 age
28%
25-34 age
25%
35-44 age
25%
45-54 age
15% 55+ age
7%
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Kids Education Learning
Games Fun Hobbies Fairy tales Lexicon Riddles Drawings
Songs Poetry 25% PARENTS 75% CHILDREN
Audience - men: 42% women: 58%
Monthly page views– 290 667
Monthly real users– 33 938
Children’s portal for kids with their parents
Impressions - men: 24% women: 66%
15-24 age
28%
25-34 age
22%
35-44 age
32%
45-54 age
9% 55+ age
9%