Maher Naji El-GhaliUX Lead Designer
@Socialfruits
FB maherelghaliTW maherelghali
Sunday, February 16, 14
Malak Mitch
An entrepreneur inspiring story
Abdelrahman Osama
Less Interaction
Ahmed Bolica
Website Design Workflow
Islam Magdy
Grunt Javascript Task Runner
Sunday, February 16, 14
Agenda• Clients vs WWU• Branding• Community• Design• Going Offensive
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Clients VS WWUWorld Wide Users
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Clients
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World Wide Users
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U gonna feel Like
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♥Make something people love
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to Make something people loveMake something people Want
Ex: bottle of water in USA
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Must add ValueNot only design, not only UX , it’s really depend on VALUE
TAKE CARE THERE IS BIG BACK BUTTON ON THE TOP LEFT
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Only your Mum cares
No one really cares what your Product do
you need to use your Product
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Our Projects Value
Organization Traffic E-Commerce
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BRANDINGPeople Brand themselves on Social Media Channels
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Take time to Brand your Product
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Community
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Treat your Users WellPareto Principle:
80% of the content generated by ONLY 20% of the users
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If someone Care of your Product your must act like
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Treat your Power users like a GOLD
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If your Product is Not SocialYou DOOMED
Not really Doomed but you will act as
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Make a small Challengeif your Product fall down , what you GONNA Do ?
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What we did in El-Dokkana
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Feedback
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Share Feelings
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Even Share Success
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Statisticsin only 2 weeks
• 40+ purchases through 6 Community Stars in 2 weeks.• 49 Registered community stars.• 320 Registered buyer.
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DesignDesign Really matters
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Your Experience Tells meHow much you Respect me
OrDisRespect me
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DropBoxFounder DropBox with VC story
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Care on your wasted pages• 404 page• Search results• Blank Slates
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Make Wasted pages funny
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Going on the offensive
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Try to mark your product on a map (Marketing)
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Educate people use Infographics
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Use alot of fun to stick to user’s mind
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Photography
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Doodles
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Finally People want to get inspired
So STOP TALKING and Just DO it :)
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Sunday, February 16, 14