Proposal for:Project 1: UI/UX RedesignProject 2: Strategic Roadmap
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Project 1: UI/UX Redesign
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Project 1: Option A Vs Option B
§ Pros:§ Provides development team with “dev-ready”
UI assets.§ Theme provides all the UI assets needed to
make any new pages or features in the future.
§ Cons:§ More effort hours, duration and cost
§ Pros:§ Less effort hours, duration and cost
§ Cons§ No “dev-ready” UI assets.§ More UX remediation may be needed
throughout development and UAT.
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Option A: “Dev-Ready HTML/CSS Prototype & Theme”
Option B:“Mockups & Style Guide”
Project 1: Estimates
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Resources Effort Blended Rate Cost ½ Practice Head 240 $135 $32,4001 UX Designer 480 $135 $64,800¼ Front-end Developer 120 $135 $16,200$0Project Management 144 $135 $19,440Totals 984 $132,840
Resources Effort Blended Rate Cost ½ Practice Head 200 $135 $27,0001 UX Designer 400 $135 $54,000
$0Project Management 90 $135 $12,150Totals 690 $93,150
Option A: “Dev-Ready HTML/CSS Prototype & Theme”
Option B:“Mockups & Style Guide”
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Project 2: Strategic Roadmap
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Another firm leads the Strategic Roadmap project while UX Team supports the project by providing design deliverables, UX expertise and innovative ideas.
Resources Effort Blended Rate Cost ½ Practice Head 320 $135 $43,2001 UX Designer 640 $135 $86,400½ Business Analysts 320 $135 $43,200$0Project Management 192 $135 $25,920Totals 1472 $198,720
Project 2: Estimates
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Option A: “UX Team Performs The Project”
Option B:“UX Team Support The Project”
Resources Effort Blended Rate Cost ¼ Practice Head 160 $135 $21,600¼ UX Designer 160 $135 $21,600
$0Totals 320 $43,200
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Alternative Approach:“Combining UI/UX and New Feature Research”
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Combining both ‘UI/UX’ and ‘New Feature’ research efforts may be worth considering because:
A. We may get limited opportunities to meet with stakeholders/agents/customers for both projects.
B. Having to separate ‘UI/UX’ topics from ‘New Feature’ topics during Team Work Sessions may frustrate stakeholders.
C. The intellectual knowledge gained during ‘UI/UX Research’ can be useful for ‘New Feature Research’.
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At the conclusion of the combined ‘Research’ phase, the UI/UX Redesign track can continue…
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…and the Strategic Roadmap track can continue.
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Selective Resource Needs
Resources Team Work Sessions(2-hour sessions)
Status Calls(½ hour calls)
Hours per resource
Stakeholders 3 sessions 6 hrs/resource
Marketing 5 sessions 11 calls 15.5 hrs/resource
IT 3 sessions 6 hrs/resource
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Resources Team Work Sessions(2-hour sessions)
Status Calls(½ hour calls)
Hours per resource
Stakeholders 3 sessions 6 hrs/resource
Marketing 5 sessions 15 calls 17.5 hrs/resource
IT 3 sessions 6 hrs/resource
Project 1: UI/UX Redesign
Project 2: Strategic Roadmap
Project Assumptions§ UX Team assumes the ‘Mobile Web’ and ‘CSS Portal’ applications contain
the same features as the Mobile App.
§ Scheduling stakeholders and agents will not delay the project.
§ Selective project team members availability during summer months.
§ UX Team will gain adequate access to competitor products for research.
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Why UX Team§ Mobile-first UX is in our “wheelhouse”.
§ We have a lot of experience working with client dev teams.
§ We bring to the table UX design patterns and ideas from a wide variety of different clients, such as:§ B2C Retail Ecommerce§ Large Financial Institutions § Consumer Goods§ Film & Entertainment § Small Internet Startups
§ We are local, which enables us to be more flexible and available to:§ Perform onsite Team Work Sessions§ Visit local agents§ Accommodate fluctuations in stakeholder and team resource schedules
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