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Page 1: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining

Volunteers

Matthew Plumridge

7th March 2019

Page 2: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Definition of a VolunteerOxford English Dictionary

a person who freely offers to take part in a task:

▪ a call for volunteers to act as foster-parents

▪ a person who freely enrols for military service rather

than being conscripted

▪ a person who works for an organisation without being

paid: the railway is operated solely by volunteers

Recruiting &

Retaining Volunteers

Page 3: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Definition of a Volunteer

Recruiting &

Retaining Volunteers

Oxford English Dictionary

a person who freely offers to take part in a task:

▪ a call for volunteers to act as foster-parents

▪ a person who freely enrols for military service rather

than being conscripted

▪ a person who works for an organisation without being

paid: the railway is operated solely by volunteers

▪ a plant that has not been deliberately planted

Page 4: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

Does it feel like other

Organisations…

have:

- more resources

- more mis-placed plants

- more hardy perennials

Page 5: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

Does it feel like

the grass is

greener on the

other side?

Page 6: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

Well …

It’s greener

where you

water it

Volunteers

Page 7: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

Well…

It’s greener

where you

water it

Volunteers

Build Capacity

Page 8: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

Strong Volunteer TeamRecruiting and retaining

‘appropriate’ volunteers

Means:

- less resources needed

- less mis-placed plants

- less turnover (volunteers & staff)

- less problems to deal with

Page 9: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

It starts

with you

Page 10: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

So, what do you

need to consider?

well…

Page 11: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteers needed

What are you communicating?

Desperately

Urgently

Page 12: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteers needed

What are you communicating?

Desperately

Urgently

Page 13: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteering is a two way

relationship

It’s not all about you

What’s in it for them?

Think about

volunteer development

Page 14: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Are you projecting a welcoming

friendly place?

Page 15: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Different styles attract different people

is it confusing?

Page 16: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Decide on a campaign strategy

K.I.S.S. Principle

Keep it:

- simple

- targeted

- manageable

- cost effective

Page 17: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Decide on a campaign strategy

K.I.S.S. Principle

Keep it:

- simple

- targeted

- manageable

- cost effective

Posters, leaflets, adverts

Page 18: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Avoid using internal stuff

Meaningless to others

Looks

unprofessional

Page 19: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Decide on a campaign strategy

K.I.S.S. Principle

Keep it:

- simple

- targeted

- manageable

- cost effective

Who do you want to attract?

Page 20: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Targeted approach

People like me

volunteer

People like us volunteer

Page 21: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Targeted approach

Pictures should reflect who you

want to attract

Page 22: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Decide on a campaign strategy

K.I.S.S. Principle

Keep it:

- simple

- targeted

- manageable

- cost effective

time and resource

Page 23: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Manageable

Display feature

Event badgesTake a stand at a

volunteer fair or

community event

Handy

literature Hold your own event

Volunteers

Open DayFind out how you can get involved

Page 24: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Decide on a campaign strategy

K.I.S.S. Principle

Keep it:

- simple

- targeted

- manageable

- cost effective Decide on a budget

(it will cost something)

Page 25: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Can prospective volunteers see

your message?

Confusing?Competing?

Proof read everything

Page 26: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Where can you go for help?

Page 27: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Which of these would be

best, to advertise for

volunteers ?1A

Volunteer

Centres,

CVS’ & LIO’s

B

Internet

C

Library

Page 28: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Which of these would be

best, to advertise for

volunteers ?1A

Volunteer

Centres,

CVS’ & LIO’s

B

Internet

C

Library

Don’t die of

ignorance (UK leaflet)

Page 29: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Which of these would be

best, to advertise for

volunteers ?1A

Volunteer

Centres,

CVS’ & LIO’s

B

Internet

do-it.org

streetlife.com

C

Library

Page 30: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Which of these would be

best, to advertise for

volunteers ?1A

Volunteer

Centres,

CVS’ & LIO’s

B

Internet

C

LibraryLocal Papers,

newsletters,

community

magazines

Page 31: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Should you use Social

Media to attract volunteers?2A

Definitely

B

Depends

(maybe)

C

‘Defo not’

Page 32: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Should you use Social

Media to attract volunteers?2A

Definitely

B

Depends

(maybe)

C

‘Defo not’

Page 33: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

When should you reach for

the application form?3A

Straight

away

B

Another

day

C

Before they

leave

Page 34: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

When should you reach for

the application form?3A

Straight

away

B

Another

day

C

Before they

leave’

Page 35: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

What is the first question

you should ask them?4A

When can

you start?

B

How many

hours can

you do?

C

How quick

do you

work?

Page 36: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

What is the first question

you should ask them?4A

When can

you start?

B

How many

hours can

you do?

C

How quick

do you

work?

None of the above

Page 37: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

So what should you ask?

5A

How can we

help you?

B

What would

you like to

get from

this?

C

What is

your

timeline?

Page 38: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

So what should you ask?

5A

How can we

help you?

B

What would

you like to

get from

this?

C

What is your

timeline?

All of the above

Page 39: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Tell themWhat you can offer:

- Trial period (Hurrah)

- Full training

- Buddy for them to work with

- Flexible hours

- Reference if needed

- Friendly environment

Page 40: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Tell themWhat you can offer:

- Trial period (Hurrah)

- Full training (Brilliant)

- Buddy for them to work with

- Flexible hours

- Reference if needed

- Friendly environment

Page 41: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Tell themWhat you can offer:

- Trial period (Hurrah)

- Full training (Brilliant)

- Buddy for them to work with (Great)

- Flexible hours

- Reference if needed

- Friendly environment

Page 42: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Tell themWhat you can offer:

- Trial period (Hurrah)

- Full training (Brilliant)

- Buddy for them to work with (Great)

- Flexible hours (Even better)

- Reference if needed

- Friendly environment

Page 43: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Tell themWhat you can offer:

- Trial period (Hurrah)

- Full training (Brilliant)

- Buddy for them to work with (Great)

- Flexible hours (Even better)

- Reference if needed (OMG)

- Friendly environment

Page 44: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Tell themWhat you can offer:

- Trial period (Hurrah)

- Full training (Brilliant)

- Buddy for them to work with (Great)

- Flexible hours (Even better)

- Reference if needed (OMG)

- Friendly environment

Page 45: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Accentuate the benefits Link what you offer to what they are looking

for:

- Meet new people

- Learn new skills

- Gain experience

- Give something back

- Make a difference

- Build confidence

Page 46: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Be clear aboutMeeting their expectations:

- What you don’t offer

- What you / they expect

- What days / times they can fill

- What isn’t allowed

- Ongoing support

- Expenses policy

Page 47: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteer retentionRelationship is key:

- Get to know them

- Be genuinely nice / appreciative

- Make it fun

- Move them around (variety)

- Keep them updated on changes

- Keep them informed of new developments

- Give praise and thank them

- Reward your volunteers

Page 48: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteer retentionRelationship is key:

- Have regular ‘catch-ups’

- Sort out issues quickly

- Get rid of troublesome volunteers quickly

Page 49: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteer retentionRelationship is key:

- Have regular ‘catch-ups’

- Sort out issues quickly

- Get rid of troublesome volunteers quickly

Quick Volunteer Exit = Vexit

Page 50: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteer retentionRelationship is key:

- Have regular ‘catch-ups’

- Sort out issues quickly

- Get rid of troublesome volunteers quickly

Quick Volunteer Exit = Vexit

Vexit means Vexit

(Don’t take them back)

Page 51: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Volunteer retentionRelationship is key:

- Have regular ‘catch-ups’

- Sort out issues quickly

- Get rid of troublesome volunteers quickly

Quick Volunteer Exit = Vexit

Vexit means Vexit

(Don’t take them back)

and finally…

Page 52: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Recruiting &

Retaining Volunteers

Volunteers also like cake

Page 53: Recruiting Retaining Volunteers...Recruiting & Retaining Volunteers Oxford English Dictionary a person who freely offers to take part in a task: a call for volunteers to act as foster-parents

Matthew Plumridge

Questions?


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