Red RobinOperation: Burgers & Brews
Goal: Give the Red Robin guest the permission to drink beer
Menu & Marketing
Innovation Beer Milkshakes Beer Cocktails
Layout New Photography New Copy
Burger & Beer Pairings Blue Moon Beer Pairing Dinner Team Member Pairing Guide
Messaging Bar Atmosphere Custom Craft Beer Artwork Back Bar Display – Bottle Beer 21+ Only
Variety Mandated Minimum of 18 bottle beers Unchained Managers to explore local/regional options
Quality & TrainingDraught Quality Assessment Strategy Manager Training Partnership with Design for NRO’s
Training Bartender rehire/fire strategy Expanded team member knowledge base Formalized team member tastings
