Martin Hatchuelwww.thistourismweek.co.za
We Suck at collaboration Ron Mader - planeta.com
Which is how we developeda tourism industry...
• Lack of foresight & planning• Insensitive development• Marginalisation, alienation• Massive carbon footprint
Which is characterised by...
...Fail!
TouristsPeople traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes
UN World Tourism Organisation
• Holidaymakers• Businesspeople• Conferences
• Events (Sport, religion, culture)
1950: 25 millionAnnual growth: 1950 – 2010: 6.2%2010: 940 million
Export earnings: US$ 919 billion; € 693 billion
2011: 980 million 2012: One billion + UNWTO. Pic: Pierre Selim
International tourist arrivals
Travel & Tourism 2011: 9% of global GDP US$6 trillion ... 255 million jobs Expected growth: 4% per year World Travel & Tourism Council
Travel & Tourism 2022: 10% of global GDP US$10 trillion 328 million jobs ... 1 in every 10 on the planet!World Travel & Tourism Council
This is gonna kill us!
Tourism that creates better places for people to live in, and better places to visit
What’s so different about that?
• Sustainable tourism• Eco-tourism• Green tourism• Natural environments tourism • Cultural tourism• Heritage tourism• Niche tourism• Township tourism• Sports tourism
Responsible tourism is not
... It’s all of the above - and more
It’s about the legacies and consequences of tourism
• Respect for local cultures • Support for social development • Respect for the environment
It generates
Everyone takes responsibility: Host Communities
VisitorsPic: Alvaror Fontana
Where does
come from?
Johannesburg World Summit on Sustainable Development Cape Town Conference on Responsible Tourism in Destinations (280 delegates from 20 countries)Birth of a movement
The Cape Town Declaration on Responsible Tourism (2002)
Responsible Tourism in Destinations Conferences
• The Kerala Declaration on the roles of stakeholders (2008)
• The Belize Declaration on cruising, second homes, climate change, local economic development and tourism's impacts in the coastal zone (2009)
• Oman 2010 • Canada 2011• Brazil May 2012
The Cape Town Declaration
Responsible Tourism:• Minimises negative
impacts• Ensures economic
benefits • Is culturally sensitive• Conserves heritage
and diversity • Builds local pride and
confidence
• Generates respect between tourists and hosts
• Involves locals and enhances their well-being
• Improves working conditions and access to the industry
Triple bottom line:
Economic Responsibility
Triple bottom line:
Social Responsibility
Triple bottom line:
Environmental Responsibility
So
how do we
do it?
Educate
Tourism Industry
Collaborate
Globalise yourself Ron Mader
Gamefication onRon Mader
Do what you love Ron Mader
Preach
What
You
Practice Ron Mader
Small is beautifulRon Mader
Think Big Ron Mader
Plan sensibly & sensitively
You don t entertain tourists in your house.’You entertain visitors
Hugo Antonio Santiago
Before
you
leave
• Do your homework• ‘What approach
must I take?’
The Tourist
If you reject the food, ignore the customs, fear the religion and avoid the people,
you might better stay at home James Michener
In your destination
Pic: Bohari Adventures; Mataram, Indonesia
Respect
• Learn about the destination• Respect the destination • Respect the environment• Respect yourself
Godfrey A. Okiki "Women off to Market" 1963
Pic: John Pannell
Engage• Make Friends• Feel the joy• Try to understand
the challenges
Go green• Use accredited accommodation & tours
• Self-accreditation sucks!• Don’t rent the emaciated
camel
• Leave the ivory on the elephant
• Re-use & recycle• Use carbon offsetting
Stay in locally-owned placesthat support local economies
Sleep where you stay
• Eat & buy local• Bargaining? Pay fair prices
You’re in Africa. Why are you buying Chinese?
Win! Win! Win!
• Public transport • Cycling • And the winner is: Walking!
Self-accreditation sucksTravel with operators who practiceResponsible Tourism
Be yourselfYes, you are paying, and no, why should you accept poor service?
Responsible tourism demands equal relationships
But be nice
Fiercely protect children against sexual (and other) exploitation
Sex & The CityPractice safe sex
Be charitable. But...• Donate via reputable institutions • Self-accreditation sucks• Don’t give money to children • If you have to volunteer - how will
your stay affect your hosts?
Look but don’t touch And no, don’t leave any footprints • Leave nature as it is• Wild animals are wild - no petting. Respect their space• Put your butt out properly - and take it home with you• Use water sparingly
Preach What You Practice
Back home
Ron Mader:
Mzansi leads the way
• Aims to help community development projects in South Africa.• Authentic, uplifting, fun, inspirational, interactive and meaningful
experiences in the townships
www.uthandosa.org
Uthando (Love) South Africa - Cape Town
• Research• Internships• Volunteer programmes• www.oceans-research.com
Oceans - Mossel Bay
• 10.9% of turnover (increasing annually by 0.3%) to the Tsitsikamma Forest Village Trust. • On a R690 jump this = R75,21 • R14,000,000 since 1998• www.faceadrenalin.com
Face Adrenalin - Bloukrans Bungy
• Created for tourists who want to meet the locals and experience true urban Africa.
• Real City Tours• Shebeen Tours• Calabash Trust• www.calabashtours.co.za
Calabash Tours - Port Elizabeth
But beware!
Here be dragons!
Governments want results
Expectations
Proceed
With
Caution
Market researchIf you build it - will they come?
Integrated tourism, economic, and spatial planning is the key to unlocking the potential of tourism in destinations
Responsible tourism means successful social development
I don’t care what you do.I do care whether the scale of your ambitionis making it laughably, impossibly better
Umair Haque
Enkosi - Thank you
Tweeples & Facebookers Ron Mader @Ronmader Joey L Defrancesco @JoeyquitsResponsible Capetown @RespcptTourism Geographies @TourismjournalResponsible Tourism @RespontourPaul Miedema @Paulmiedema1Mynatour @My_NatourEthan Gelber @ThetravelwordClimatesmartct @ClimatesmartctResponsible Travel @R_TravelCatherine Mack @CatherinemackEtourism @EtourismforumCoffeebeans Routes @CoffeebeansroutKurt Ackermann @Kurt_ASkye Grove @SkyegroveIvisitorguide @Ivisitorguide
Ron Mader - Planeta.com
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Sala kakuhleGoodbye - stay well
Martin Hatchuelwww.thistourismweek.co.za
March 12