Building the Product
Scott PoradCheezburger Network
http://bit.ly/sd11-btp
1. Make a Prediction
2. Build The Simplest Thing That Could Possibly Work
3. Ship It!
4. Measure the Result
Hypothesis
I think that if _________then ________________ because _____________.
User Story
As a __________ , I want _________ , so that ________ .
Hypothesis
I think that if _________
then ____________
because _____________.
User Story
As a __________ , I want _________ ,
so that ________ .
Cheezburger
If we launch a site with funny cat pictures,
then people will visit because people like funny stuff.
Unbelievably, it worked!
Second Hypothesis
If we launch many sites with funny pictures,
then even more people will visit because there are many tastes in
humor.
Unbelievably, that worked too!
Frustration and Pain
Ask, “What Is The Simplest Thing
That Could Possibly Work?”
“Could Possibly Work”
Meditate on that for a moment
COULD POSSIBLY
WORK
Unbelievably, it worked!!
Understanding #1: Why? To Test a Biz Model
Make it fail and move on
Understanding #2: Why? Easy to Pivot…No Investment
No Emotional Attachment
Understanding #3: Why? Progress over Perfection
Get to Market Fast
Pro Tip #1: Knifepoint
Pro Tip #2: One Day Only
Pro Tip #3: Accept Refactoring
http://www.flickr.com/photos/takuyaoikawa/371523301
1. Make a Prediction
2. Build The Simplest Thing That Could Possibly Work
3. Ship It!
4. Measure the Result
KTHXBAI!!1!
http://jobs.cheezburger.com
Technical PM – Core PlatformExperienced ASP.NET/C# Developer
Experienced Front-End Web Developer
http://scottporad.comhttp://bit.ly/sd11-btp