Sam Beal & Associates ©2013
Advertising for High Tech
Sam Beal & Associates
Sam Beal & Associates ©2013
Online Advertising Types
Display Adspurchased directly or through
brokersSearch – e.g. Adwords
Video rollsSocial – e.g Facebook, LinkedIn, Twitter
Sam Beal & Associates ©2013
SEO & SEM
The Funnel
Sam Beal & Associates ©2013
Search Advertising
Very effectiveyou can buy the top SERP
Sam Beal & Associates ©2013
paid
paid
Search Advertising
free
Sam Beal & Associates ©2013
Search Advertising
Skill required to get a good ROIWe have 7+ years experienceDesigning and managing campaigns
