Anllelic Lozada, M.S.Coach Integral de Marketing Personal
@AnllelicLozada | #MarcaLlamadaTUAnllelicLozada.com | New York, NY
Agenda:
I. What’s a brand?II. What’s a personal brand?III. Create your personal brandIV. Communicate your personal brand
Source: Tasty Placement
Personal Brand: The CLEAR & POWERFUL idea thatcomes to mind when someone elseTHINKS ABOUT YOU.
Why is it important?- More of the right kind of clients- Increased earning potential- Consistent flow of business- Draws helpful people- “Top-of-Mind” status- Increased credibility- Leadership role- Enhanced prestige- Added perceived value- Greater recognition- Association with a trend
How do you use it?
- To introduce yourself verbally, visually & in writing- To create an aura about what you do and how you do it- To demonstrate to others about your beliefs, values, and abilities- To change/clarify/create perceptions- To influence
ME
Education
StrengthsPersonality
Career
Work Environment Innate Talent
Values
Elevator Pitch:1. Who you are2. What you do3. Your USP / value you provide
1. What’s your current objective?2. Who are you?3. What you do?4. What’s the unique way you do it (USP) / value you provide?5. Who’s your audience?6. What’s your elevator pitch?7. What’s your visual identity?8. What’s your innate talent?9. How will you communicate your brand offline?10. How will you communicate your brand online?
Blog: www.anlleliclozada.comE-Mail: [email protected]: @anlleliclozada
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THANK YOU!