Setting up a Facebook Advertising FunnelGavin Bell, Facebook Ads Consultant
Understanding the mindset
People unaware of problem
People aware of the problem
People who know the problem and need a solution now
80%
Educational Content
Send people to that content
How do we convert those visitors to a lead?
CTA: Download Lead magnet
Offer a low obligation solution to their problem
For those that don’t sign up?
Retargeting through FB ads
1.Set up Facebook pixel
2. Create custom audience
3. Target those who visited website
4. Create ad & offer lead magnet
Now it’s time to nurture and convert
Continue to provide value & open a dialogue
We can continue to retarget
bluecliffmedia.com/blueprint
Thank you.@MrGavinBell