YASHICA DUTT
THE ASIAN AGE
Sex and the City 2 gotplenty of bad press withcritics declaring it deadeven before it wasreleased. While a lot of
the bad press was attributed to car-icaturing of central characters,who some said, were reduced tocartoons, there were many who
blamed Chris Noth’s (Mr Big’s)immobile forehead for the
movie’s demise. Betweenallegations of an all too
obvious botox job, hehowever bought to light
the fact, that men are afraidof the needle no more. And ifyou thought it was privy toonly big movie stars and thosewhose bread was their face,then you are wrong. Vanity’smiddle name is no longerwoman, as the number of men,who opt for botox jabs haveincreased rapidly in the past fewyears.Dr Chiranjeev Chabbra, who is
a cosmetologist, says that it’s nolonger gender based and explainsthat it’s the increasing awarenessamong the upwardly mobile gener-ation that is leading tomany undergoing thisprocedure. “Men regular-ly come to get treatmentfor wrinkles and lines ontheir face and most con-sider that lookingyoung is an essentialpart of grooming. Infact, some of thepatients say thatthey appear happierand
more approachableafter removing thefrown lines,” she tellsus. But seems like apleasant appearance isnot the only thing ontheir mind, when theydecide to take theshot. Rahul*, whoworks with a KPO inGurgaon says that being in market-ing, the first impression on theclient is the last impression and itbetter be good. “People give youimportance if you look good. Andthough I am only 28, I was nothappy looking old. So, when Itook the treatment the change was
great and I was happywith the compliments
that came my way,”he said.
However, it’snot only the after
effects, but alsothe decreasingstigma associated
with the entire male
cosmetic industry. Ascosmetic physician, DrJamuna Pai tells us thatfew years ago, menwouldn’t admit using anyproduct except for shav-ing cream, but now theyhave several reputedbrands manufacturingcosmetic products only
for men. “Apart from the usualexpected clientele from Bollywoodand TV actors we are regularlyapproached by industrialists andpoliticians, who are hauled in bytheir wives to make them lookyounger,” she remarks. AndSarnath Jain*, who works for amultinational company, exempli-fies the lowering inhibitions ofmen towards cosmetic procedures.“I realised that the procedure waspriced very reasonable and provid-ed a better solution for my wrin-kles so I decided to go for it,” hesays nonchalantly.
*Some names have been changedon request
THE AGE
Get bellyfit this year
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KNOTTY AFFAIR>>>23
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“IT PROVIDEDA BETTER
SOLUTION FORMY WRINKLESSO I DECIDEDTO GO FOR IT”
MMeenn aarree nnoott aaffrraaiidd ttoo ggoo ffoorr aa bboottooxx jjaabb tthheessee ddaayyss.. ((bbeellooww)) CChhrriiss NNootthh aalllleeggeeddllyy ttrriieedd bboottooxx
NO MORE FROWNSFOR NEW-AGE MENBotox is not only for women, as adven-turous men want to look fabulous thisyear and are ready to take a few “shots”
SAUMYA BHATIA
THE ASIAN AGE
It’s no child’s play to organise a wedding, butwith a website dedicated exclusively to Indianweddings, it may just seem like one.
Bigindianwedding.com not only has a discountsection, but you can also find a vendor, jewellery,trousseau, caterers, wedding destination, photog-raphers, DJs, wedding trends, the list is endless.The site endeavours to make your wedding has-sle-free.
Ashish Abrol, MBA and founder of bigin-dianwedding.com shares, “The online wed-ding industry is yet to expand in India. Inthe US, it’s huge. Here, weddings are inter-twined with our culture, but surprisingly, therewasn’t a site which addressed this need.Catering to the modern brideand groom, who may or maynot have ample time to run aroundscouting for people, this site offersmore than 1,600 names in 26 cate-gories across four cities — Delhi,Mumbai, Bengaluru and Jaipur.”
Jewellery designer SoniaMalhotra of Soranam saysonline shopping online iscatching up fast, and peopleare aware and have noqualms.
“Just few days back, I got acall from Gwalior from thisgirl, who was unable to findjewellery to go with hertrousseau. She contacted methrough the website and told meabout her budget. I sent her somedesigns and she loved it. She hasbought the jewellery,” she says.
Homemaker Rachna Ahluwaliachanced upon a website and ended uppurchasing trousseau for her sister’swedding. “Well, the stuff is really goodand we also got a good discount. Iwould recommend this to anyone whodoesn’t have time to check this out.”
However, there’s nothing that canreplace the fun of running around mak-ing arrangements for a wedding.
Agrees Priya Jain, professional, shesays, “It is an interesting concept, butit takes away the fun if you get all thethings in one place. Just the thought ofgetting a particular mithai from a sweetshop or getting the wedding dress alteredfrom your family tailor, I’d want this inmy marriage. If there’s no chaos, marriageto me would be incomplete.”
“I WOULDRECOM-
MEND THISTO ANY-
ONE WHODOESN’T
HAVETIME.’
Shop online for yourwedding, save time
NNooww sshhoopp--ppiinngg ffoorryyoouurr
ttrroouusssseeaauuwwoonn’’tt bbee aapprroobblleemm
aannyymmoorree
—MCT
