SEO In 2013 2013 Central MA Business Expo Dan Shure
@dan_shure
Im Dan. www.evolvingseo.com @dan_shure
What Is SEO? @dan_shure
Showing Up Here @dan_shure
Traffic @dan_shure
Transactions @dan_shure
Why Does SEO Matter? @dan_shure
Organic Search Is Growing Slide source:
http://www.slideshare.net/randfish/the-power-of-inbound-marketing
@dan_shure
You Could Be Missing Out On Business @dan_shure
Or Worse, You Could Be Unintentionally Turning Away Traffic
@dan_shure
Or Worse, You Could Be Unintentionally Turning Away Traffic
@dan_shure
Or Worse, You Could Be Unintentionally Turning Away Traffic
@dan_shure
Or Worse, You Could Be Unintentionally Turning Away Traffic
@dan_shure
Or Worse, You Could Be Unintentionally Turning Away Traffic
https://twitter.com/dan_shure/status/293929126694375424 (Note: this
looks to have since been resolved) @dan_shure
9 Parts 1. Anatomy Of Google 2. Types Of Searches 3. Myths 4.
Why Sites Rank 5. Basic On Site SEO 6. Local SEO 7. Mobile SEO 8.
Content 9. Social Media @dan_shure
Myth 5 Publish As Much Content On As Many Pages As Possible.
Annoyingly Often. @dan_shure
Mistakes Hiring SEOs @dan_shure
Dont Believe Guarantees No no no no!!! @dan_shure
Dont Go With The Cheapest Option Further reading:
http://searchengineland.com/the-hidden-cost-of-cheap-seo-social-labor-131585
http://www.searchenginejournal.com/why-theres-no-such-thing-as-cheap-seo-or-link-building/45932/@dan_shure
Mostly Avoid SEOs Who Cold Call/Email You First @dan_shure
Get Educated FIRST Moz.org Google Webmaster Guidelines Google
Help Videos Local SEO Learning Center GetListed Clarity Talk To An
SEO (Paid) Google Webmaster Help Forum @dan_shure