Social Media forPublic Speaking Professionalsthe indispensable checklist created by Victor Bonacci
Social Media forPublic Speaking Professionalsthe indispensable checklist created by Victor Bonacci
photo credit http://fcsl.edu/blogs/pp/category/application-materials/
photo credit Jennifer Tyson onthewebbsocialmedia.-com
Got Twitter?
#fdsb2014Founders District Speakers Bureau 2014
profound or humorous quotes may be attributed to@AgileCoffee
WordPress• Build your site yourself
• The trifecta:
1. easy
2. cheap
3. abundance of themes and plugins
Pro Tip:
• Allow Commenting on your posts
Facebook• established in 2004
• networks > family & friends
Pro Tips:
• Create a “page” separate from your personal profile
• Encourage views/likes by posting photos
Linked In• more than an online resume
• or has the resume taken on a broader meaning?
Pro Tips:
• Join more than one group
• Create a group
Now you’re cookin’ with gas
Twitter• accelerant to building relationships
• short posts of 140 characters
• #hashtags #are #ubiquitous
• Live tweeting is a thing
Pro Tip:
• Put it on your smart phone
• Put your @username everywhere
Round out your portfolio• Meetup - schedule recurring get-togethers ($)
• YouTube - post videos, create a channel
• iTunes / Stitcher - share your podcasts
• SlideShare - share your presentation decks
• Pinterest - create boards for each topic
• Google+ … do you work for Google?
How many? How much?It depends…
• What’s your bandwidth? Do you have help?
• Does the extra platform provide value?
• Set realistic expectations• Don’t set yourself up for failure
Pro Tip:
• Start with four, add one after 30 days
What stage are you in?Stage One: Getting Started
• setting up your account and developing a consistent identity
Stage Two: Building Consistency• maintain your presence and develop your voice
Stage Three: Pre/Post Events• alerting others of your upcoming event
• providing your audience with follow-ups
the Checklist
http://agilecoffee.com/social-media-checklist
Stage One: Getting Started• set up your accounts
• develop a consistent identity
• example: Agile Coffee
“I speak on topics of Agile and workforce productivity. I want to establish myself as an expert and build a local community.”
WordPress
Meetup
SlideShare
Stage Two: Consistency• develop your voice
• don’t try to be someone you’re not
• maintain your presence• build sustainable work habits
• build relationships• be courteous and generous
Stage Three: pre/post Events
Before• announce your event early and often• provide sneak-peaks and incentives
During• be media savvy• encourage live tweeting
After• share assets: videos, photos, slides, pdfs• acknowledge volunteers, sponsors, attendees
The next step is yours
See you online!