1.

2. Social Media Outlook for College Grads

Lon Safko, author ofThe Social Media Bible :

• You are the first generation on the planet that is now required to do brand management on your own personal brand.

• Students can give themselves a competitive edge by including relevant content in their online presence.

• Freshman are recommended to start developing their professional presence in-person and online.

• • Be a player not a playa early in the game

3.

89% of US companies use social media in some way during their recruitment process, which increased from 83% in 2010.

Social Media Outlook for College GradsJobvite Social Recruiting Survey 2011 4. Jobvite Social Recruiting Survey 2011 5. Jobvite Social Recruiting Survey 2011 6. Jobvite Social Recruiting Survey 2011 DO NOT REVIEW AT ALL 13% 7. 8. The Good of Social Media

Network on steroids All about an ongoing conversation

Allows you to build different communities

Helps you to further build relationships

Allows you to always stay connected

Educates audiences

Advice agent

It gives people a voice

What you talk about online is a reflection of you, and how you are perceived by others.