Social MediaT r a n s f o r m i n g
EgyptA report Compiled by Interact Egypt. February 2011
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Social Media
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Is not…
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the
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Virtual
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Online World
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Anymore..
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Social Media
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is
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the
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REAL
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WORLD online
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Social MediaFrom the Virtual to The Real World..
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Facebook & Twitter became the most widely used social Media networks as
powerful means of communication between people in the Middle East, specially Egypt!
• Your voice gets heard on a large scale.
• Word of mouth spreads faster and faster.
• You talk to the people who talk like you.
• You talk to MANY people “At the same time”
• You are relatively freer to express.
A Month Ago.
• The number of Facebook users in Egypt was around 4,567, 660!
• The number of Twitter visitors in Egypt was approximately 360 K
Social Media to Spur Publics!
The 25th of Jan, 2011.
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6th of April Fan page was created to express anger towards the government & call out
for a protest.
Social media gave people a room for self-expression some “Freedom” and “Real Action”.
6th of April Youth Movement.
76,170
fans..!
How it
started?
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“We established this movement, because we do
believe that Egypt deserves an advanced place
in the world, and the Egyptian people deserves a
better life as well! we started together to
encourage people to express their opinion about
the previous regime, to break their own fears
and negativity! and to elevate their awareness
about the importance of participation in the
political life!” - 6th of April Youth Movement to
Interact Egypt
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Social Media power in Egypt
Kolena Khaled Said – (We Are All Khaled Said)
Fan Page.
It’s a fan page created on Facebook, mainly to
express the public rage that has occurred as result of
“Khaled Said” death ;the Alexandrian guy was beaten
to death by the “Egyptian police!”.
It encouraged people to go in a peaceful march,
wearing black mainly in Alexandria and Cairo against
the Police, and to show Solidarity to Khaled Said’s
Family!
Later On...!
The police Martyr Khaled Said.
70,276
Fans
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Social Media power in Egypt
A Daring Move!?
YES!
Facebook was people’s “Resort” & they “Expressed” how they “Felt”
towards “the given situation”.
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Social Media power in Egypt
It continued ..
Until Jan 25. 2011.
With the help and the activity of those fan Pages
( 6th of April Movement and We’re All Khaled
Said, to name a few, more courage was
acquired though social Media Networks to
further express people’s dissent to political
matters concerning Egypt.
This has triggered the creation of the 25th Of
Jan Fan Page to encourage people to go on a
peaceful march on the 25th of Jan to express
their contempt from the police forces on the
“Egyptian Police national day”.
The page was created in Arabic & another in
English
The Main Arabic Fan Page has
57,014
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Social Media power in Egypt
It simply started by
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Social Media power in Egypt
I Like ..
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Social Media power in Egypt
And more…
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Social Media power in Egypt
Twitter – Before, During and After the Egyptian
Revolution.
Egyptians were tweeting
insanely before the protest
and live during the protest
from Tahrir square, Cairo Downtown,
where the protest was destined to be…!
Twitter was flooded with tweets about the approximate number of people,
their place, their directions, the police reaction towards the protesters, Etc!
#Tahrir
#Egypt
#Cairo
#Jan25
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Social Media power in Egypt
Twitter – Before, During and After the Egyptian
Revolution.
#Tahrir
#Egypt
#Cairo
#Jan25
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Social Media power in Egypt
And ended here..
The biggest revolution in the Egyptian history!
Online Media Coverage Of The Egyptian Revolution.
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Social Media power in Egypt
Immediate Feedback!
Action & Reaction
Constant Update!
Some Media Channels that Covered the Egyptian
Revolution.
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Social Media power in Egypt
Some Media Channels that Covered the Egyptian
Revolution.
On Twitter
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Social Media power in Egypt
How the
Egyptians Reacted Over
Social Media..!
Title Text
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Social Media power in Egypt
Martyrs
25 Jan
2011
Egyptians started discussing and creating
campaigns!
The
Egyptian
ArmyElections
in Egypt
Political
Parties
News and
More
Reconstruct
Egypt
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Social Media power in Egypt
Famous During-&-Post-Revolution Pages:
The official Page of the Supreme council of the Egyptian Armed Forces.
This was an initiative from the Egyptian Armed Forces to keep an open channel of
communication with the Egyptians on Facebook, to get direct feedback from the people
on anything.
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Social Media power in Egypt
Famous During-&-Post-Revolution Pages:
An Initiative to support Tourism in Egypt After the Revolution in Egypt
An initiative from online Egyptians to bring back tourists to Egypt and re-encourage the
visiting of tourists to Egypt after the Revolution.
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Famous During-&-Post-Revolution Pages:
An initiative from the Famous Egyptian Radio Station to generate and collect ideas for a
better Egypt
The Radio station launched a new live program called “Mowaten Masry” (Egyptian
citizen to collect ideas and initiatives to make Egypt better.
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It’s a Digital Egyptian Revolution too!
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Social Media power in Egypt
Total Facebook Users:
5,650,000+
1,1 million new users
In almost One MONTH!
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Social Media power in Egypt
Twitter Users approximately
450 KAround 100,000+
new users
In almost One MONTH!
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Social Media power in Egypt
More twitter facts from Hootsuite . . .
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Social Media power in Egypt
More twitter facts from Hootsuite . . .
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Social Media power in Egypt
More twitter facts from Hootsuite . . .
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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“We analyzed
52 million Twitter
users, and
discovered that
88.1% were
from Egypt.”
More twitter facts from Sysomos . . .
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Social Media power in Egypt
Compiled by Kovasboguta
http://www.socialbakers.com/blog/116-the-rise-of-asia-and-africa-on-facebook-statistics-by-continent/
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Sysomous.
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The Online Video Revolution!
The Revolution
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The Online Video Revolution!
About the Martyrs
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Social Media power in Egypt
The Online Video Revolution!
About Tourism
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Social Media power in Egypt
Social Media is
Power . . .
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Social Media power in Egypt
If you want to know more
about it . . .
Or
You want to utilize this
power for your business . . .
49
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24/02/2011