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Transcript
Page 1: Social Network Board Game

AIM Product Design Groupdesign.aim.com

1. A bunch of game pieces to represent each player. You should be able to find some coloured paper clips in the office someplace.

2. About 3 bucks in coins. Each coin represents 1 million users (mu).

3. Some drinks probably.4. Aaand some dice! Nearly forgot that. Well,

you only need 1 die. (Why is the singular of ‘dice’ called ‘a die’. Isn’t that weird?)

What you need to play:

Each player takes one roll of the die (see, that’s just weird), then players proceed from the highes to lowest roller. In case of a tie in this phase, discontinue use and consult a physician. Players may also arm-wrestle to determine play order.

Determining play order:

Player rolls the die (*sigh*), then moves forward by the number of spaces indicated. Seriously. I shouldn’t have to tell you this part. You’ve played board games before, right?

Playing a turn:

When a player gets 200 million users, he/she bypasses all remaining squares to the 200 box (the blue space). The player must then roll a ‘3’ to advance to the winner’s circle.

How to win:

- If you are drinking while playing this, shame on you.

- If you are drinking while playing this at work, let me know where you work, plz.

More stuff:

Socializiiac liliaal zzzzciiaococc aaSooooSSSSS rrrrrSocializrBETA

The Social Network Board Game

Class Action Suit!

Your users sue you over a UI glitch. Give up 1mu.

Your network gets mentioned in a bathroom

at SXSW! Gain 3mu!

Another d

ay, anoth

er

Tech

crunch

writ

eup.

(Good) Bad Press!

Rupert M

urdoch threatens

to buy you. G

ain 1mu!

Patent Verdict!

Take 2mu from

the richest player. If you are the rich-

est player, give 3mu to the

poorest player. RIA

A L

awsu

it!

Use

rs c

an’t

find

the

illeg

al

mus

ic th

at y

ou ‘r

emov

ed’

from

the

netw

ork.

You

lo

se 1

mu.

Music Sponsor!

iTunes wants to sell music on your network. Gain

2mu!

Parental Outrage!

Parents launch a crusade against your network. The free press nets you 4mu!

Funding Frozen!

The execs turn off the cash while they evaluate

your progress. Move ahead 3 spaces. Do not

collect new Users.

Product Delay :/

Integration issues and bugs delay the launch or your new killer feature.

Move back 2 spaces.

Cont

rove

rsy!

Jane

t Jac

kson

ha

s an

othe

r ‘w

ardr

obe

mal

func

tion’

on

you

r liv

e w

ebca

st.

Colle

ct 2

mu!

Collect 2

mu whenever

you pass th

is

space

.

NEW

USERS

JOIN

!

Collect 2mu whenever

you land on this

space.

Bonus

Users!

START HERE

SXSW!

(stay here until you roll a ‘3’ to enter the winner’s circle. You

did read the rules, right?)

200 box

(Congratulations! You just wasted 20 minutes!)

WINNER’S CIRCLE!

(Bad

) Bad

Pre

ss :(

A b

ad e

mpl

oyee

sel

ls y

our

mem

berli

st to

spa

mm

ers.

Lose

1m

u, G

o ba

ck 1

sp

ace.

PWN

D!

A bunch of hackers take

down your registration

system for a full w

eek. Go

back 3 spaces.

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