SOCIALMEDIA.ORG/SUMMIT2014ORLANDOOCTOBER 27–29, 2014
State of the social mediaindustry 2014
ANDY SERNOVITZSOCIALMEDIA.ORG
Social Executive Superheroes
every hero has an origin story
and needs a safe hideaway
people like you
it turned into a family
you’ve got a weird job
pulled in every direction
everyone’s watching
you’re not crazy
we have great power
and great temptation
with great power comes great …
1. Listen and advocate 2. Support my company 3. Protect the medium
responsibility
we’re the ones who raise the bar
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
this is your family reunion
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SOCIALMEDIA.ORG/EVENTS
SOCIALMEDIA.ORG/SUMMIT2014ORLANDOOCTOBER 27–29, 2014