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Page 1: Step Up - Empowering Students to Design Their Own Projects

#NAFNext2014

Page 2: Step Up - Empowering Students to Design Their Own Projects

Step Up! Empowering Students to Design Their Own Projects

#NAFNext2014

Josh BenfieldLee County Schools Academy Coordinator

Page 3: Step Up - Empowering Students to Design Their Own Projects

#NAFNext2014

Essential Question

How do we design learning experiences that are both technologically advanced and POWERFUL????

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Move past the 3 P’s

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Project Description – Delivering Great Customer ServiceIn this project, students apply the basic concepts and tools of customer service to create a comprehensive proposal addressing customer service challenges for a specific hospitality and tourism business or destination. The driving question for the project is, “How can we, as customer service consultants, advise a hospitality- or tourism-related business to improve its customer service?” The students work cooperatively in groups of four. Each group chooses (or is assigned) a company from a list compiled by the teacher.

Before/After

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Project Components - BeforeOver the course of this project, students produce the following pieces that will make up their complete proposal:- Research on their business and typical customer service challenges that business faces- Research on Yelp or similar websites about customer feedback on that business and how the business is or is not utilizing these websites to interact with customers- An interview with an employee of that business (conducted by two students)- An observation conducted at the business (conducted by two students)- A written summary of the interview or site visit- A PowerPoint presentation explaining their research and their recommendations for solving the customer service challenges

Before/After

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Project Components - AfterOver the course of this project, students produce the following pieces that will make up their complete proposal:- Research on their business and typical customer service challenges that business faces- Research on Yelp or similar websites about customer feedback on that business and how the business is or is not utilizing these websites to interact with customers- An interview with an employee of that business (conducted by two students)- An observation conducted at the business (conducted by two students)- An infographic that displays information about the business and

recommendations for improving customer service- A smartphone app that can be used by customers - A video (or something similar) that promotes the business, with the

customer service changes made

Before/After

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Where do you find all of this?

Naomi Harm Robin Good

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Teaching and

learning should

bring joy- Rita Pierson

#NAFNext2014

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To Do:

1. Fill out the evaluation form

2. Collaborate

3. Ask Questions

Before you go:


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