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Motorized Urban Mobility
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Our Approach We Manage development projects for our international OEM customers.
We Create sustainable and intelligent light transport solutions & Develop new business opportunities around them
Our Ambition To improve quality of life in urban ecosystems,
by reducing traffic carbon emissions &
by creating healthier and more efficient personal mobility transport alternatives
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The Team We are a small team of experienced engineers with extensive international
experience in product engineering and project management
Our professional record includes leading engineering and development
consulting roles at some automotive OEMs companies such as: APRILIA, BMW, CONTINENTAL, DERBI, ELMOTO, GASGAS,
PIAGGIO, RIEJU, SHERCO & YAMAHA
Our network of business partners and suppliers enable us taking full commitment on all project phases, from concept definition to
production or service launch
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Product Management
Product Development
Process Manufacturing
Innovation Management
Launch Planning
Sales Planning
Product Engineering Product Management
Service Design Market Analysis
Service Implementation
Market Plan
Innovation Management
Motorcycle Development Projects
Urban Mobility Projects
Business Development
Areas of expertise
Clients: OEM, motorcycle service supplier, components manufacturers
Clients: OEM, fleet operators, service suppliers, public organisms and component manufacturers
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Innovation Management
Product concept book Product features, Ergonomics, Accessories
Generation of Ideas Spontaneous or forced (Innovation groups)
Evaluation Feasibility vs Strategy
Prioritization Bottle necks, Resources, Legal & Norms, Risks/Benefits
Product Definition Focus Groups Surveys, Interviews, Benchmarking studies
Accessories catalogue
Product Management
Product Development
Process Manufacturing
Innovation Management
Launch Planning
Sales Planning
Product Engineering Product Management
Benchmark Analysis
Technologic
Surveillance Reports
Product Concept
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Product Management
Product Development
Process Manufacturing
Innovation Management
Launch Plan
Sales Plan
Product Engineering Product Management
Process Manufacturing
Components Approval Purchasing Management Logistics
Process planning Manufacturing plan definition Timing and Methods Resource planning
Tooling manufacturing (outsourcing)
Production Production release SOP Quality control
Assembling
Plan SOP
Release
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Communication plan On-Line / Off-Line Mktg Site development Social Media Online sales
Press Office Test drive definition & coordination Press Kit, Press releases, Catalogues
Event management Product Presentations Road-show / Test drives Fair/exhibition Stand management projects Hostess, Catering
Marketing Plan Pricing Definition Markets, Models Positioning in range
Mktg & Sales Plan
Product Management
Product Development
Process Manufacturing
Innovation Management
Launch Plan
Sales Plan
Product Engineering Product Management
www.clustermoto.org Press Kit Rieju MIUS Pricing Segment Moto50
E-Bikes Forum 2011
EICMA 2011 (Clustermoto)
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C.Enric Granados 47, bajos 08008 – Barcelona Spain
email: [email protected] Twitter: @TraZeless Skype: TraZeless
Contact
Inocencio González General Manager +34 677 495 117