UNIT 5: WARMUP #2In a hypothetical situation, you are sitting in a
movie theater watching a film & the film breaks.How does the audience respond? Why would they respond in that manner?
A social movement is a _______________________________.
Make a list of all the social movements you can think of from United States & World History.
Please be detailed in your responses, providing 2-3 sentences per question & prompt.
Collective Behavior &Social Movements
Chapter 17
ObjectivesThe student will be able to contrast the
various types of collectivities & analyze the explanations for collective behavior that have been proposed.
The student will be able to identify the preconditions necessary for collective behavior to occur & explain how they build on one another.
The student will be able to describe the types of social movements that exist & explain how they differ.
The student will be able to identify the stages present in the life cycle of social movements & describe ways in which the existence of social movements can be explained.
Collective Behaviorthe relatively spontaneous social behavior that occurs when people try to develop common solutions to unclear situations
Characteristics of Collectiveslimited interactionunclear normslimited unitygroup that share these characteristics known
as a collectivity
Types ofCollective Behavior
Crowds MobsRiots PanicsMass Hysteria FashionsFads RumorsUrban Legends Public
Opinion
Crowdstemporary gathering of people who are in close enough proximity to interact
Mobsan emotionally charged collectivity whose members are united by a specific destructive or violent goal
Riotscollection of people who erupt into generalized destructive behavior, resulting in social disorder
less unified & focused than mobsLondon Graffiti Riot: Students &
Police Clash!
Panicsspontaneous & uncoordinated group action to escape some perceived threat
Mass Hysteriaunfounded anxiety shared by people who can be scattered over a large geographic area
Fashionsenthusiastic attachments among large numbers of people for particular styles of appearance or behavior
Fadsan unconventional object, action, or idea that a large number of people are attached to for a very short period of time
Rumorsunverified pieces of information that spread rapidly from one person to another
Urban Legendsstories that teach a lesson & seem realistic but are untrue
Urban Legends Decoded: The Hook
Public Opinioncollection of different attitudes that members of the public have about a particular issue
ExplainingCollective Behavior
Contagion TheoryEmergent-Norm Theory
Value-Added Theory
Contagion Theorydeveloped by Gustave LeBon1st systematic theory of collective behavior
3 factors give crowds power over individuals:numbers create anonymity of individual members
spread of emotion like epidemicmembers rapidly enter state of suggestibility
Emergent-Norm Theorydeveloped by Ralph Turner & Lewis Killian
people in a crowd often faced with a situation in which traditional norms do not applyno clear standards of behavior
new norms gradually emerge
Value-Added Theoryproposed by Neil Smelserattempted to predict if collective behavior
would occur & the direction it might taketaken from economic theory of the production process
6 basic preconditions for social behavior:1) structural conduciveness2) structural strain3) growth & spread of generalized belief4) precipitation factors5) mobilization for action6) social control
Review of: Collective Behavior
https://www.youtube.com/watch?v=lPV1NWA_16s
Social Movementsa long-term, conscious effort to promote or prevent social change
Prohibition in the United States: 1920s & 1930s
Types of Social MovementsReactionary, Conservative,Revisionary, Revolutionary
Reactionary Movementsmain goal is to reverse current social trend or “turn back the clock”example: Tea
Party, Occupy Wall Street
Conservative Movementstry to protect what they see as society’s prevailing values from change that they consider to be a threat to those values
example: Republican Party within the United States
Revisionary Movementsgoal is to improve or revise some part of society through social change
example: women’s suffrage movement (1820s- 1920)
Ending Women’s Suffrage?
Revolutionary Movementsgoal is a total & radical change to the existing social structure
example: French Revolution
Life Cycle ofSocial Movements
Agitation, Legitimation,Bureaucratization, Institutionalization
Agitationbegins with belief that a problem exists
small group begins to stir up public awareness
Legitimationsocial movement becomes more respectable as it gains increasing acceptance
Bureaucratizationmovement develops a ranked structure of authority, official policies & efficient strategies for the future
Institutionalizationmovement becomes established as a part of society
ExplainingSocial Movements
Relative Depravation Theory,Resource Mobilization Theory
Relative Deprivation Theoryeconomic theory that suggests that social movements arise when large numbers of people feel economically or socially deprived of what they think they deserve
Resource Mobilization Theorynot even the most ill-treated group will be able to bring about change without resources
money ($$$)peoplemedia outlets
Rally to Restore Sanity and/or Fear
Highlights: Jon Stewart's Rally to Restore Sanity and/or Fear
Final Speech: Jon Stewart @ Rally to Restore Sanity and/or Fear
In what ways is Jon Stewart’s speech related to, or a commentary on, social movements?
Would you define the Rally to Restore Sanity and/or Fear as a social movement? Why or why not?
If you would classify it as a social movement, what kind of movement is it? How do you know?
If you would not classify it as a social movement, what would it need to become one? Will it?
CHAPTER 17Page 448: #2-3Page 455: #2-3Page 458: #1-10 Identifying People & Ideas
Page 458: #1-7 Understanding Main Ideas
Page 459: #1-4 Building Social Studies Skills