A NEW PLATFORM FOR A NEW ERA
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Cornelia Davis @cdavisafc [email protected], Platform Engineering, Cloud FoundryPivotal
© Copyright 2014 Pivotal. All rights reserved.
Agenda
Factors driving Software Innovation in Enterprises
Evolution of Cloud Architecture
Enterprise PaaS: Pivotal CF
Demo
Customers
© Copyright 2014 Pivotal. All rights reserved.
“Software is Eating the World”
© Copyright 2014 Pivotal. All rights reserved.
Software is Changing Industries
$3.5B valuationFinancial Services
$3.5B valuationTravel & Hospitality
$3.5B valuation Transportation
$3.2B Acquisition by GoogleHome Automation
$20B valuation Entertainment
$1.1B acquisition Monsanto - Agriculture
© Copyright 2014 Pivotal. All rights reserved.
Every Company Needs to Build Great Software
Francisco Gonzalez, CEO
“Banks need to take on Amazon and Google or die. The shift to digital requires a complete overhaul of banks technology…it is a matter of survival.”
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Business Expectations Exceed IT Capabilities
Cloud
IT Technology Eras
Mainframe Client-Server The exponential increase in business expectations is unsustainable for IT
MILLIONS OF APPS BILLIONS
OF USERS
* Source: Gartner, 2013: “Hunting and Harvesting in a Digital World: The 2013 CIO Agenda”
$ $ $ $ $ $
ABILITY OF IT TO DELIVER S/W
STEADY IT BUDGETS*
BUSINESS EXPECTATIONS
© Copyright 2014 Pivotal. All rights reserved.
Rapid Innovation Requires a New Approach
Dramatically improve developer experience
Agile teams, rapid iteration
Ingest and incubate open source advancements and new data services
Continuous delivery, no planned downtime
Instant scaling of apps and data services
Automation and deployment consistency at every step
DEVELOPERS AND APP OPERATORS OPERATORS
© Copyright 2014 Pivotal. All rights reserved.
Agenda
Factors driving Software Innovation in Enterprises
Evolution of Cloud Architecture
Enterprise PaaS: Pivotal CF
Demo
Customers
© Copyright 2014 Pivotal. All rights reserved.
The Cloud Platform EvolutionTRADITIONAL IaaS
Virtualization Platform
Operating System
Dat
aba
se
Web
S
erve
r
Mes
sagi
ng
Your Application Code
Physical Servers
Dat
aba
se
Web
S
erve
r
Mes
sagi
ng
Your Application Code
IaaS
Your Application Code
PaaS
Virtualized Infrastructure
PaaS
© Copyright 2014 Pivotal. All rights reserved.
Pivotal CF Packaging
Application ZonePIVOTAL CF
Elastic Runtime
Application DropleApplication Drople
vSphere or vCHS
Service Zone
Pivotal CF Operation Manager
PIVOTAL
RabbitMQ
AMQP API
Service Broker
API
PIVOTAL
HD
HAWK/M/R API
Service Broker
API
Application Instance
deployed in a Container
SW components specified via Buildpacks
Pre-existingDatabases / other services not running on PCF based VMs
PIVOTAL
MySQL
SQL API
Service Broker
API
PIVOTAL
RabbitMQ
MSG API
Service Broker
API
MySQL Service Broker
RabbitMQ Service Broker
Pivotal HD Service broker
User Provided Connector
© Copyright 2014 Pivotal. All rights reserved.
Agenda
Factors driving Software Innovation in Enterprises
Evolution of Cloud Architecture
Enterprise PaaS: Pivotal CF
Demo
Customers
© Copyright 2014 Pivotal. All rights reserved.
The Cloud Foundry Foundation : Industry StandardPlatinum
Gold
Silver
© Copyright 2014 Pivotal. All rights reserved.
Incredible Cloud Foundry Ecosystem
© Copyright 2014 Pivotal. All rights reserved.
Pivotal CF: Leverage your VMware Investment
Deploy, Operate, Update & Scale with minimal downtime on IaaS
….and more
Built-in and Ecosystem Services
Easy to add and customize
• Auto-detect frameworks
• “Push and it works” - .WAR- Dockerfile- .NET
• Simple service binding
• Agile Microservices
Simple, Developer Friendly Commands & API
Easy to add and customize
• Instant dynamic routing• Log stream aggregation• Access controls & policies• Built-in Containerization• APM & Operational metrics• 4 Layers of High
Availability
Operational Benefits for Every Application
• App-Instance • Availability
Zone
• Process
• Virtual Machine
• Applications- Rabbit MQ- MySQL HA- Cassandra- Elasticsearch- Jenkins (CI)- Memcached- MongoDB- Neo4j- Redis- Riak CS
• Data/Analytics- Elastic Hadoop - HAWQ- GemFire XD
• Mobile- Push
Notification- Data Synch- API Gateway
© Copyright 2014 Pivotal. All rights reserved.
Taking the Application Lifecycles From Months…
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…to Hours and Minutes
DEVELOPER AND APP OPERATOR PLATFORM OPERATOR
App Deployment: 30-90 seconds
Auto-select runtimesDeploy app
Select and bind ServicesScale app
Cloud Deployment: 2-4 hours
Establish infrastructureProvision
Add capacityControl Auth, Policies, HA
© Copyright 2014 Pivotal. All rights reserved.
Agenda
Factors driving Software Innovation in Enterprises
Evolution of Cloud Architecture
Enterprise PaaS: Pivotal CF
Demo
Customers
© Copyright 2014 Pivotal. All rights reserved.
Removing Developer and Operator Constrains
BUILD APPLICATION
PUSH FIRST RELEASE
MAINTAIN APPLICATION
UPDATE APPLICATIONS
RETIRE APPLICATIONS
• Auto-detect frameworks
• Self-service deploy• Dynamic routing
• Elastic scale• Integrated HA• Autoscaling and APM• Log aggregation• Policy and Authentication
• A/B versioning• Live upgrades
• Self-service removal
© Copyright 2014 Pivotal. All rights reserved.
Agenda
Factors driving Software Innovation in Enterprises
Evolution of Cloud Architecture
Enterprise PaaS: Pivotal CF
Demo
Customers
© Copyright 2014 Pivotal. All rights reserved.
Enterprises are Placing Their Bets
We need to innovate or we die. Pivotal and Cloud Foundry is our big bet to leapfrog the competition.
With Cloud Foundry, we built what looks like a software company… Moving from silos to a single platform.
Cloud Foundry's potential to transform business is vast. companies leveraging SW will outperform their peers.
From Idea to production in a day with Cloud Foundry
© Copyright 2014 Pivotal. All rights reserved.
Warner Music Software Factory Platform
Fail, Learn, Adapt, Repeat
• Before: 6 months, team of 10 developers
• After: 6 weeks, same team. Prototype in days
• Speed/Agility: 400% faster on new platform
• Savings: $1.1M per application update delivered
• Standards: From silos to a single platform
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One Billion Page Views a Day, Powered By Cloud Foundry
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Real Estate Analytics Company Prepares for a Software-Driven Era
Challenge:• Leader in Real Estate Transaction Services must innovate
with speed of new market entrants, while contending with years of disparate, legacy infrastructure
• Growth through M&A resulted in disconnected infrastructure• Systems were expensive and time consuming to maintain
Solution:• Standardize development infrastructure to convert 700+
applications to 300• Transform development process and culture with new
methodology, technology and skills that mirror the disruptive app development approaches of today's Internet giants
Pivotal Solution includes: Pivotal CF
© Copyright 2014 Pivotal. All rights reserved.
Large Publishing House Aims to Become World’s Largest Digital Publisher, Leverages Platform as a Service
Challenge:• Publishing business is changing rapidly. Goal: become world’s
largest digital publisher• Desired portability, flexibility in and choice in development and
deployment of technology to support core business abilities
Solution:• Leveraged Pivotal Cloud Foundry solution provided by FjordIT
to enabling “pay as you go” consumption of IT• Take advantage of significant community momentum around
Cloud Foundry development, providing options in future deployment
• Sustainable, Green Data Center, hosted within European borders
Pivotal Solution includes: Pivotal CF, Pivotal Labs
© Copyright 2014 Pivotal. All rights reserved.
Large Health Insurer Increases Agility, Customer Intimacy
Challenge:• Desire for improved, “Retailer-like” relationship with Insured
Customers. • Increase Agility, move quickly, code w/o barriers of traditional
IT
Solution:• Engage Pivotal Labs to create mobile version of existing
rewards application to make members healthier, lower healthcare costs
• Pop up lab to educate and share agile development practices• Enable Fluid, agile development platform so that the teams can
be productive from day one
Pivotal Solution includes: Pivotal CF, Pivotal Labs
© Copyright 2014 Pivotal. All rights reserved.
Telecom Company Establishes Scalable Infrastructure to Incubate, Launch and Grow Digital Businesses
Challenge:• Telecom company sought to become country’s trusted partner
for “Big Data” enabling enterprises to drive economic growth. • Desired infrastructure for companies to easily explore,
collaborate, analyze, upload, and transform internal data and augment with industry data to create new applications
• Desire for low-touch, self service, scalable platform for clients to deploy applications
Solution:• Provided foundation for massive data storage, where customers
can connect and collaborate to build applications • Data Science practice helps customers understand value of data• Automated Dev Ops: Customers can come in & create apps
against the data, start paying for data when apps are deployed
Pivotal Solution includes: Pivotal CF, PHD, HawQ, Chorus, Alpine
© Copyright 2014 Pivotal. All rights reserved.
Telco Builds New Platform for Developers, Leverages Data as Differentiator Against Amazon
Challenge:• Create platform for development to establish new revenue
relationships with customers• Leverage massive amounts of collected mobile data to
differentiate from existing IaaS vendors
Solution:• Create a seamless, integrated PaaS to existing cloud
infrastructure, with a familiar web console and look and feel to manage all data services
• Leverage native security, authentication, billing, and other infrastructure
• Enable new generation of mobile development that embeds mobility into user experience
Pivotal CF, Pivotal Labs
© Copyright 2014 Pivotal. All rights reserved.
90%
Dramatic Increase in Server to Admin Ratio
Reduction in Operation Costs
Big Cost Saving$
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IaaS without PaaS capabilities becoming a dying breed
In 2014... IaaS providers with no PaaS services…and no ecosystem of developers will go the way of the dodo bird
The single most powerful thing you can do this year is to enable your developers with a fast and flexible PaaS. Cloud Foundry fits the bill nicely, and the ease of deployment is the same whether you're deploying a Node.js prototype or a Java project with scads of external services.
© Copyright 2014 Pivotal. All rights reserved. 31© Copyright 2014 Pivotal. All rights reserved.
Thank You
A NEW PLATFORM FOR A NEW ERA