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Page 1: Using RFID for Events

RFID for events:

What, How, Who & Why

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What is RFID?

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*** DISCLAIMER ***

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RFID

“Radio Frequency

Identification”

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In fact, you’ve probably already used

RFID today….

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And the tags come in all shapes & sizes…

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And the tags come in all shapes & sizes…

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And the tags come in all shapes & sizes…

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But how can this be

used at myevents?

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Uses of RFID in an event environment

• Mobile payments

• Content sharing

• Social media integration

• Access control

• Lead generation

• Delegate tracking

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And it benefits everyone involved…

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SocialMedia

Integration

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How does this relate to me?

• Amplify your event via delegate’s online networks

• Tie into sponsorship packages

• Drive membership to your own social media accounts

• Adds a fun & engaging element to the day

• Effective way to bride the gap between online & offline

• Tick lots of marketing boxes

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ContentSharing

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How does this relate to me?

• Simple way to share key pieces of content with delegates

• Tie into sponsorship packages

• Increase the reach of your content by making it easy to share via social media & email

• Give your delegates more to take away from your event

• Reduce the number of enquiries after your event

• Track the effectiveness & reach of content

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LeadGeneration

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Make the most of big data....

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DelegateTracking

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How does this relate to me?

• Assess which bits of your event were the most popular

• Use these insights to inform the development of your next event

• Focus on useful insights – don’t drown in data

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AccessControl

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How does this relate to me?

• Streamline registration processes – save time

• Simple way to keep track of delegates on site for health & safety

• Control access to VIP or booked sessions

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MobilePayments

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So why should youinvest in

RFID?

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• Make your event more engaging and interactive for visitors – more than just an event app

• Naturally creates online conversations via content and updates shared – achieve their marketing objectives

• Get exactly what you and your sponsors want into the hands of your delegates – offer more value

• Make every interaction more lasting, meaningful and recorded – use these insights

• Extend the event experience beyond time spent on site – create a community around your event

• Create additional sponsorship opportunities – you can cover the cost

• Provides delegates with a way to seamlessly network & share content – on multiple platforms & all under one roof

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What’s does the

futurehold?

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What shouldI look for

in a supplier?

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• Not just ‘the tech’ – you need a blend of marketing, technology and events experience

• Support at every step of the way to drive uptake & make the technology a success for your event

• On the day technical and event support to effectively solve any last minute issues

• Work with you to create an event design which drives engagement & integrates with your existing marketing strategy

• Suitable sponsorship opportunities to help you cover the cost

• Data and stats which provide useful insight – don’t get lost in a sea of data

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Thank you!

[email protected]

0800 772 0837

@hellonoodle


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