www.salon-cprint.com
THE TRADE SHOW FOR:
VISUAL COMMUNICATION / DECORATION / LAYOUT / DESIGN /
PERSONALISATION / MARKING A EVENT
C!Print Lyon SEE YOUR BUSINESS DIFFERENTLY !
Purchasing advisers
I FIND NEW IDEAS
AND ENHANCE MY FUTURE PROJECTS
COMMUNICATION AGENCIESDESIGNERS
DECORATORS
ARCHITECTS
End users
BRANDS ADVERTISERS
LOCAL COMMUNITIES
I PLAN A GLOBAL MARKETING STRATEGY
I COMPLEMENT MY OFFER, TAKE MY PLACE AMONGST A RANGE OF GLOBAL SOLUTIONS AND TURN
PROJECTS INTO REALITY
DIGITAL PRINTING
PRINTING AND SILKSCREEN PRINTING
MARKINGPERSONALISATION
Service providers
in
ALL THE MARKET PLAYERS BROUGHT TOGETHER TO ACCESS NEW BUSINESS OPPORTUNITIES
I PRESENT MY INNOVATIONS AND SUPPORT MY
CLIENTS IN THEIR MARKETING
DEVELOPMENT
Manufacturers/ Suppliers/
Distributors
PRINTING MACHINES
CUTTING AND FINISHING
DIGITAL MEDIA AND TRADE SIGNS
PERSONALISATION EQUIPMENT
SUPPORTS AND MEDIA
IMAGE PROCESSING
MERCHANDISING, PROMOTIONAL GARMENTS AND GIFTS
CONCEPT
From short runs to mass personalisation, C!Print brings together all digital software technology’s potential, from printing, cutting and digitizing right through to finishing.
Modern, lively and inspiring, the C!Print trade show is firmly orientated towards innovation and applications, enabling the various market players to find concrete solutions to help their businesses develop.
All the service providers and all personalisation solutions (marking, signage, events, web-to-print) are brought together in order to create network oppotunities for brands and designers.
LA PLATEFORME: SERVICE PROVIDERS’ HUB
➝ To respond to increasingly global offers, become solution architects and guide your clients in the design of their campaigns.
➝ Come along to complete and present your range of services at the C!Print Plateforme, meeting the needs of communication
agencies, purchasing advisers and end users.
When you exhibit at C!Print, you give to your business a new direction and develop your activity on the French market.
The personalisation trade show IN ALL SHAPES!
MESSAGE PERSONALISATION trade logos, signage, events
PRODUCT PERSONALISATION marking, packaging, fashion, design
SPACE PERSONALISATION commercial layout, interior design, decoration
This SHOWROOM is produced in partnership
with leading players in their respective markets,
assembled in a «Creative Club», which collaborates actively
in the design of this key communication component
of the trade show.
PLU
G&
PLA
Y
VIEW YOUR BUSINESS DIFFERENTLY WITH PLUG&PLAY: AREAS 100% DEDICATED TO INNOVATION AND APPLICATIONS➝ Support and inspire printers and processors in their changes and offer them the possibility of experimenting with new solutions and new business
➝ Show your purchasing advisers the state of the art of personalisation and its innovations
➝ Present brands with the digital technology application fields adapted to their Branding issues
DESIGNED IN COLLABORATION WITH EXPERT DESIGNERS IN THEIR SPECIALISMS (ARTISTIC MANAGEMENT, INTERIOR DECORATION, TEXTILE DESIGN), PLUG&PLAY PRESENTS OVER 200 APPLICATIONS, IN 3 DEMONSTRATION SPACES:
PRODUCT PERSONALISATION
WORKSHOPCutting, engraving, UV printing,
transfer, sublimation, etc. Over 15 techniques explained
and demonstrated in the Live personalisation of 15 different products.
AREA DEDICATED TO LAYOUT
The PLUG&PLAY brand is applied and put to use in
various environments (pop-up store / bar / meeting room, etc.),
presented in real-life conditions.
DECRYPTION AREA
Sector experts will run workshops, round tables and guided tours throughout the
three days of the trade show, with material that inspires
and stimulates the creative spirit of its visitors.
A TRADE SHOW IN TOUCH WITH THE MARKET➝ Bringing innovation to the fore➝ Deciphering market trends➝ Supporting designers and decision makers
CONT
ENT
C!Print offers a comprehensive programme of presentations, produced with the collaboration of over 60 experts and the 59 trade show partners (professional associations and institutions, technical and designer partners, professional press and media).
Cross-media, mass personalisation, marketing layout, printed decoration, textile printing, packaging, etc., the key topics are all dealt with in a friendly environment, perfect for creating contacts.
15 ROUND TABLES: manufacturers, suppliers, service providers, creative designers and end users, the market leaders meet for 3 days, decrypting the market trends and supporting the developments of the future.
3 GUIDED TOURS: C!Print guides advertisers, brands, local communities, communication agencies, interior designers and decorators on an informative tour. An open door to the potential offered by personalisation techniques.
10 CASE STUDIES AND 3 MASTER CLASSES: High profile campaigns and projects of the year are decrypted by those that produced them and those that designed them.
20 WORKSHOPS: The workshops offer entry into the heart of technology as well as analysis of the latest technical innovations.
3 OFF DESIGN COURSES
THE C!PRINT TRADE SHOW TEAM USES ITS EDITORIAL MEDIA THROUGHOUT THE YEAR TO PROMOTE PERSONALISATION AND COMMUNICATION THROUGH IMAGES.
THESE EDITORIAL MEDIA TOOLS ARE AVAILABLE FOR YOU, SO THAT PEOPLE TALK ABOUT YOU!
VISIBLEThe Visual Communication Federation’s quarterly magazineCirculated to over 4,000 QUALIFIED CONTACTSwww.visible-mag.fr
INDUSTRIES CREATIVESCreative Industries: the new design trend blog Monthly newsletter sent out to 20,000 QUALIFIED CONTACTSwww.industries-creatives.com
Throughout the year, THE TRADE SHOW VIDEOS (workshops, round tables, case studies, interviews), and newsletters report on the latest news in the C!Print community.www.youtube.com/user/656Editions
TRIMESTRIELJANVIER 2016
#15
www.visible-mag.com
DossierRÉINVENTER LES ESPACES DE TRAVAIL, ENTRE UTILITÉ ET IDENTITÉ
RencontreJacques-Antoine Granjon, PDG et fondateur de vente-privee.com
TribuneLes perspectives de l’impression numérique industrielle
Étude de casUne ola pour la signalétique du stade de Lens
SPECIAL EDITIONSSent out to 10,000 qualified contacts
WEB AND INFORMATION BLOGCirculation of daily market news and weekly newsletters to over 30,000 contacts.www.salon-cprint.com
1,197 followers on Twitter
+33.2% The percentage increase
of followers on Twitter since the 2015 show
1,061 contacts on LinkedIn
+57.9%The percentage increase of contacts on LinkedIn
since the 2015 show 2,709
fans on Facebook
+86.7%The percentage increase
of fans on Facebook since the 2015 show
1,542Tradeshows’ App
downloads
#CPRINT / @Salon_CPrint
Alongside the annual trade show,C!Print accompanies you throughout the year.
WEB AND MEDIA WE SHARE YOUR MARKET NEWS ACROSS ALL OUR NETWORKS!
The organiser 656 Editions oversees numerous initiatives within the community of image, personalisation and digital community professionals. Therefore, as an exhibitor at C!Print your profile will be displayed on all our medias!
+ DATA 656AN ULTRA-QUALIFIED DATABASE FOR TARGETED CAMPAIGNS!Small and large format personalisation professionals / communication solution service providers / Purchasing advisers and designers / End users / Communication agencies / Promotional garment and product retailers. Target your needs using a database of over 40,000 CONTACTS and carry out custom-made direct marketing campaigns (E-mailing, telemarketing, mail shots)!
45,000Traffic generated on the website
www.salon-cprint.com during the month
before the trade show.
THE 100% PRINT RELATIONSHIP-BUILDING PLATFORMA tool that is simple, fast and effective, giving visibility to your products, monitoring your marketing, improving your referencing and boosting your sales!
➝ www.cprint-sourcing.com
#tousacprint #salonincontournable
230
EXPOSANTS SOIT 10 %
DE PROGRESSION PAR RAPPORT À 2015, DONT
40 PRESTATAIRES DE SERVICES SUR LA ZONE PLATEFORME.
3 visites guidées
3 parcours design « off » dans
la ville…20 EXPERTS QUI ACCOMPAGNENT
LE SALON…
40 PARTENAIRES, EXPOSANTS MAJEURS,
MAIS AUSSI ASSOCIATIONS ET PRESSE PROFESSIONNELLE.
www.salon-cprint.com
HS C!Print 2016 éxé-ok.indd 1 14/12/2015 18:40
CREATION OF STRONG PARTNERSHIPS WITH THE PRESS AND PROFESSIONAL ASSOCIATIONS
muuuzarchi tecture design magazine&
FRANCE
COM
MUN
ICAT
ION
CUSTOM COMMUNICATION TOOLS THAT REINFORCE YOUR VISIBILITY
PERSONALISED E-MAILING We prepare e-mail campaigns in your colours ready to be sent out to your contacts PAPER
INVITIATIONS To invite all
your customers
PERSONALISED BANNERTo be incorporated into your website / email signature, etc.
TRADE SHOW GOODIES
SPONSORSHIP ON ESTIMATE
Attract even more visitors to your stand by handing
out and personalising official C!Print
goodies
All our communication tools can be found at:
www.salon-cprint.com/en/advertising-tools
LANYARDSBAGSBAG INSERTSPENS
THE PREMIUM SERVICEA C!PRINT EXCLUSIVITY
We manage the follow-up of your VIP accounts from A to Z, ensuring they receive an EXCLUSIVE PREMIUM service to facilitate
your commercial contacts!
PERSONALISED CONTACT / REGISTRATION FOR THE EVENT / HOTEL RESERVATION ASSISTANCE / STATION WELCOME AND TRANSFER / FREE PARKING AND CLOAKROOM / FREE STATION-AIRPORT SHUTTLE / SPECIFIC WELCOME / OPEN BAR
INTEGRATED LOGISTICAL SUPPORT PERSONALISED LOGISTICAL SUPPORT A SINGLE CONTACT PERSON FOR ALL YOUR TECHNICAL REQUIREMENTS
A CUSTOMISED STAND OFFER
2016 REPORTExhibitors Visitors
230EXHIBITORS
11,197 UNIQUE VISITORS
OVER THE 3 DAYS
+7,31% increase compared
with the 2015 show
78 MANUFACTURERS OF PRINTING EQUIPMENT / MEDIA
12 PRESS AND ASSOCIATION PARTNERS
91 DISTRIBUTORS OF EQUIPMENT / MEDIA
49 SERVICE PROVIDERS
Visitor profiles and posts
62.56% decision makers
17.60% purchasing advisers
19.84% other
2016
Rep
ort
Visitors
62.56% decision makers
17.60% purchasing advisers
VISITOR BUSINESS FIELDS IN 2016
DISTRIBUTORS / SELLER OF GARMENT AND GIFT 9.84%
PRE-PRESS PROFESSIONALS 2.27% POST-PRESS / FINISHING PROCESSORS 0.78%
SMALL FORMAT / PERSONALISATION SERVICE PROVIDERS 14.78%
CONTRACTOR / PURCHASE / ADVERTISERS 9.78%
CREATIVE / PHOTOGRAPHERS AND DESIGNERS 14.16%
COMMUNICATION AGENCIES 11.30%
NON-PRINTED VISUAL COMMUNICATION PROVIDERS 14.36%
1/ LARGE FORMAT 53%
2/ OFFSET PRINTING 21%
3/ SIGN 17%
4/ DIGITAL SIGNAGE 9%
LARGE FORMAT PRINTING SERVICES 22.73%
1
2
3
4
37.1%
Alsace, Champagne-Ardenne and Lorraine 5.28% Aquitaine, Limousin and Poitou-Charentes 4.41%Auvergne and Rhône-Alpes 43,81%Bourgogne and Franche-Comté 4.32%Brittany 1.37%Centre 1.91%Corsica 0.36%Ile-de-France 13,27%Languedoc-Roussillon and Midi-Pyrénées 8.96%Nord - Pas-de-Calais and Picardie 2.74%Basse-Normandie and Haute-Normandie 1.29%Pays de la Loire 3.23%Provence-Alpes-Côte d’Azur 9.05%
DISTRIBUTION PER FRENCH REGION:
GEOGRAPHICAL DISTRIBUTION OF VISITORS 50 COUNTRIES REPRESENTED
92% FRENCH
ÉVÉNEMENTS
CTCO : CAP SUR L’ÉDITION 2016 !Pour mettre sur pied la 8ème édition du salon CTCO, du 26 au 28 janvier prochain à Lyon, l’organisateur 656 Editions s’est avant tout posé une question : comment accompagner toujours mieux fournisseurs et distributeurs d’objets et de textile promotionnels dans l’évolution et la professionnalisation de leur marché ? La réponse en quelques points clés… (La suite page 2)
Directeur de la publication : Guillaume ABOU - [email protected] Fondateur : Michel ANJORAS - [email protected] Direction artistique et réalisation : François JAILLET - [email protected] Rédactrice en chef : Céline COLLOT - [email protected] Chefs de publicité : Anne SIZARET - [email protected] - Thomas NOLLET - [email protected] Rédaction : Céline COLLOT - Guillaume ABOU - Julie CHIDE Contributions éditoriales : Olivier Cetra - Thierry Reynaud - Communication et marketing : Pauline DUCAT Web-mastering : Thomas PERRAUT Petites annonces : [email protected] Corrections : Céline COLLOT Omelettes & bières : Christian du Romarin Impression : Manufacture d’histoires des Deux-Ponts, 5 rue des Condamines, 38320 Bresson Routage : DS Routage, 73 rue Jules Guesde, 69230 Saint Genis Laval Prix au n° : 15 euros Abonnement 1 an : 50 euros Publicité : +33 (0)4 78 30 41 73 Editeur : Sarl 656Editions - RCS LYON B 440 290 070 - APE 221E - ISSN : 2266-7601 - Commission paritaire en cours - “costatum pressio est” - Conformément à la loi du 11/03/57 toute reproduction même partielle des articles et illustrations publiés dans C!mag News est interdite sans accord de la société d’édition.
BP 1072 - 69202 Lyon Cedex 01 - 1 place Tobie Robatel 69001 Lyon - Tél : +33 (0)4 78 30 41 73 - Fax : +33 (0)4 78 30 41 79 E-mail : [email protected] - www.c-mag.fr
VOIR PAGE 4
ACTUALITÉS
PF CONCEPT DEVIENT DISTRIBUTEUR EXCLUSIF DES PRODUITS OPPENHEJM & JANSSONEn août dernier, PF Concept a annoncé qu’il prenait en charge la distribution exclusive sur le marché promotionnel européen de la collection de produits de sûreté et de sécurité de Oppenhejm & Jansson. Un accord stratégique qui permet à chaque partie d’aller de l’avant tout en se concentrant sur son domaine d’excellence. (La suite page 11)
PAGE 1
Pour tous les distributeurs d’objets et de textile promotionnels et les professionnels du marquage et de la personnalisation, le prochain grand événement du marché aura lieu à Lyon du 26 au 28 janvier 2016. CTCO et C!Print : deux rendez-vous indispensables et complémentaires pour bien démarrer 2016 en étant en prise directe avec un marché en pleine évolution. Les préenregistrements sont désormais ouverts : rendez-vous sur les sites www.salon-ctco.com et www.salon-cprint.com pour obtenir gratuitement vos badges d’entrée avec le code invitation APCTCO16CM.
Organisateur de salons en France et, depuis 2014, également en Espagne, nous souhaitons par ailleurs renforcer la dimension européenne de nos activités, que ce soit dans l’événementiel ou l’édition. Par exemple, nous initions à compter de ce numéro d’automne de C!mag News une collaboration éditoriale avec le magazine EPPI de la société allemande WA Media. Dans chaque numéro, vous retrouverez désormais une rubrique dédiée, signée par la rédaction d’EPPI, vous offrant un supplément d’information sur l’actualité européenne.
Je vous invite donc à découvrir dès à présent votre C!mag News et à retrouver, en 36 pages, les dernières actualités et nouveautés du secteur promotionnel et des techniques de personnalisation.
Bonne lecture à tous et rendez-vous en janvier pour un numéro exceptionnel CTCO et C!Print !
Guillaume Abou, Directeur de publication fr.linkedin.com/in/guillaumeabou
AUTOMNE 2015MAG
/// LE JOURNAL DE L’OBJET PUBLICITAIRE, DU TEXTILE PROMOTIONNEL ET DES TECHNIQUES DE PERSONNALISATION ///
« Vous informer sur l’actualité et les mutations de votre marché, c’est notre priorité ! »
Septembre 2015 #1515 euros - www.c-mag.fr
Édité par en partenariat avec
Le cadeau d´affaires fait
sa rentrée les 2 et 3 septembre
à Paris
FOCUSLe textile promotionnel tiré à quatre épingles !Page 44
BRODERIE
Achat de matériel : la bonne marche à suivre
Page 58
INTERVIEW
Jean Chabert, fondateur de la marque textile Stanley&Stella
Page 22
ANALYSEPour un objet publicitaire responsablePage 24
...
€
TRIMESTRIELJANVIER 2016
#15
www.visible-mag.com
DossierRÉINVENTER LES ESPACES DE TRAVAIL, ENTRE UTILITÉ ET IDENTITÉ
RencontreJacques-Antoine Granjon, PDG et fondateur de vente-privee.com
TribuneLes perspectives de l’impression numérique industrielle
Étude de casUne ola pour la signalétique du stade de Lens
Jérôme BOURGEOISMarketing Director and Plug&Play [email protected] Tel. +33 (0)4 78 30 41 73
Pauline DUCATMarketing [email protected]. +33 (0)4 78 30 35 08
Thomas NOLLETSales [email protected]. +33 (0)6 20 63 46 27 / +33 (0)4 78 30 41 73
Emilie EGGENSCHWILLERSales [email protected]. +33 (0)4 78 30 44 57
ContacTs
The C!Print Lyon trade show is organised by 656 Editions animating the community of the image, personalisation and digital sector professionals.
The group is responsible for specialist trade shows, press publications, social media and marketing services aimed at a range of markets including visual communication, merchandise / textiles, print and graphic arts and its new applications (Architecture, Decoration, Design, Industry, etc.).
Throughout the year 656 publishes fresh content relating to markets, new trends, and highly innovative technical applications. It also runs communication campaigns targeting fully qualified and personalised contacts, making 656 a Multi-Channel group. The group channels its expertise into helping market players optimise their year-round communication activities with a view to acquiring new market opportunities
Since its creation in 2001, the group has constantly sought to provide innovative solutions combining creativity, conviviality and high-quality services.
A event
Julie CHIDEContent [email protected]. +33 (0)6 76 72 92 80
Pauline DUCATMarketing [email protected]. +(34) 911 82 93 96
Logistic [email protected]. +33 (0)4 78 69 84 25