smforhi
Welcome to Introduction
to Social Media
Tara Coomans
Chief Brainstormer Akamai Marketing
Past President Current BOD
MemberSocial Media Club
Hawaii (SMCHI)
Thursday May 30 2013
Social Media DictionarySocial Media Opt-In multiple participant multi-media multi-directional digital communication
Platforms The environments which enable social media Facebook Twitter Instagram Blogger
Engagement Any interaction on a digital platform Conversation clicks comments sharing by a community
Hashtag preceding a word or phrase Helps with search context and saves space
Thursday May 30 2013
Whatrsquos the
BIGDeal
Thursday May 30 2013
Thursday May 30 2013
Social Media Ushers in
Culture Change
Thursday May 30 2013
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Social Media DictionarySocial Media Opt-In multiple participant multi-media multi-directional digital communication
Platforms The environments which enable social media Facebook Twitter Instagram Blogger
Engagement Any interaction on a digital platform Conversation clicks comments sharing by a community
Hashtag preceding a word or phrase Helps with search context and saves space
Thursday May 30 2013
Whatrsquos the
BIGDeal
Thursday May 30 2013
Thursday May 30 2013
Social Media Ushers in
Culture Change
Thursday May 30 2013
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos the
BIGDeal
Thursday May 30 2013
Thursday May 30 2013
Social Media Ushers in
Culture Change
Thursday May 30 2013
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Social Media Ushers in
Culture Change
Thursday May 30 2013
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Social Media Ushers in
Culture Change
Thursday May 30 2013
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Customer-CentricCommunity Contingent
Transparency
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Social Media is Mainstream Now
GenY now outnumbers Baby Boomers 96 of
them have joined a social network
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Social Media is Mainstream Now
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Diversenot limited to geography race culture or other traditional communication constraints
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Human reflection of participants imperfect
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Open sharing is encouraged collaboration crowd sourcing
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Transparent disclosure honesty
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Evolving disruptive and emerging environments and technologies
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Tribalpeople with common interests and beliefs tend to gather
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is Social Media Culture
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication Revolution
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments Week before Mubarakrsquos
resignation 230000 tweetsday from Egypt (up from 2300day)
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customers who engage with companies via social media spend 20-40 more than those companyrsquos other customers - Bain amp Company Report Putting Social Media to Work
Revenue
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Social Media users who have great customer service tell an average of 42 peoplecompared to 9 for social media absentees
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Revenue
Bigger Circle of Trust 90 trust recommendations from people they know- Media Bistro http
wwwmediabistrocomalltwitterfuture-social-customer_b22111
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
Revenue
Bigger Circle of Trust
81 of Arts Organizations Say Internet amp Digital Technologies ldquoVery Importantrdquo to Promoting Arts httpwwwpewinternetorgReports2013Arts-and-technologySummary-of-Findingsaspx
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of TrustPakistani computer programmer tweets about 1AM helicopter above Abbittabadturns out to be 1st report of attack on bin Ladenrsquos compound -Mashable httpmashablecom
20120212whitney-houston-twitter
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Has SM Impacted Our Culture
Communication RevolutionGovernments
Customer Service
Cause Awareness
News
Revenue
Bigger Circle of Trust
Disasters Hurricane Sandy hitsunami
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
of online adults use social media regularly - Experian httpwwwexperiancomsimmons-researchregister-2012-digital-marketerhtml
91
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Social Media Is About PeopleMain Street USA
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Who is the
Social Media Consumer
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Demographics
-httpblogtweetsmartercomsocial-mediaspring-2012-social-media-user-statistics
Women outnumber men on social media
Half of All Google+ Users Are Under 25httpwwwimediaconnectioncomcontent32712asp
Australia India Indonesia Malaysia Philippines Singapore and Thailand Prefer Facebookhttpthenextwebcomsocialmedia20110917social-media-in-asia-pacific-its-big-and-facebook-dominatesThursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What are people they using
Go where your tribe is
What works for you
What inspires your customers
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Reads Only Ebooks Loves Farmers
MarketsJack Russell
Terrier OwnerWanna-be World
Traveler
Drinks Wine Lots of Wine
Auntie
Diver KayakerBeacher
Sushi Snob Biz OwnerCommunity Cheerleader
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How are consumers using social media
source httpwwwslidesharenetricardodepaulasocial-brand-experienceref=httpwearesocialnetblog201201consumers-social
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What do
customers want
Customer service answers within 24 hours
To be special offers amp discounts experiences
Information reviews amp ranking
In the loop new products amp services
Stand outcontribute to designs campaigns
Inspiration emotional responses
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How are
businesses using Social Media
Anddo users care
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What kinds of businesses are using social media
Fortune 500 adopting
Small business adoptingslowly
Medium business leading the wayslowly
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
The disconnect76 of Marketers Believe They ldquoKnow What Their Consumers
Wantrdquo Only 34 Have Actually Asked
Themhttptrendse-strategyblogcom20120907how-social-consumers-see-it-vs-how-social-maketers-see-it-infographic3609
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What DONrsquoT they like
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
How Do We Do It Right
Everything You Need to Know About SM
You Learned in Kindergarten
Everything You Need To KnowYou Learned in
KindergartenThursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Top Concerns for Business in Social Media
Evolving Legal Landscape
Evaluating Return on Investment
Data RetentionLiberation on Platforms
Culture Shift InternalExternal
CHANGE
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Bio Break
Image from httpengtechmagwordpresscomtagipod
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
The Platforms
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos Twitter
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos TwitterldquoMicrobloggingrdquo
Easy to connect with new peopleFast Moving
ldquoOpenrdquo ConnectionsTV
Live EventsNews
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos Facebook101Billion Monthly Users (Tech Crunch September 2012)
81 of Active Users Outside of USA Ad-based social network
Graph SearchEdgeRank
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What kinds of businesses are using social media
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What kinds of businesses are using social media
Businesses with Customers
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Location-Based TravelRetailLoyaltyCommunity
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos Pinterest104 Million Users
Digital Bulletin BoardImage Based
FashionArt
Travel
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos Google+
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Whatrsquos Google+100 Million Active Monthly Users
ldquoCirclesrdquo = Relevant Sharing Video Chat w Up to 10 ppl
Power SearchUses Hashtags
On-Air Live amp Recorded Presentations Demonstrations
Plays with YouTubeCommunities
No ads
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Google+ Circles and Profiles
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
What is InstagramPhoto Application for Smart Phones Easy Sharing on Social NetworksUses HashtagsGains a new user every SECOND
90 Million Users (January 2013 Inside Facebook)
EventsRestaurants
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013
Two Social Media Certainties
Itrsquos Here to
StayItrsquos Going to
Change
Thursday May 30 2013
live demo
Thursday May 30 2013