+ All Categories
Transcript
Page 1: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

MULTILINGUAL UPDATESAugust - 2014

Page 2: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

SARAH TRAMM

DENMARK

Page 3: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

ONE DAY DELIVERY SET TO BE THE NEXT BIG THING. The initiative is to become more competitive in the Danish market.

SOURCE FDIH

Page 4: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

EVERY FIFTH ONLINE TRADE IS IN CLOTHING. At the same time the Danes increase their trade in foreign web shops.

SOURCE FDIH

Page 5: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

NEW MARKETING LAWS FOR ADVERTISING TOWARDS CHILDREN. The ‘Consumer Ombudsman’ has revised the guidelines, both on marketing and payment.

SOURCE FDIH

Page 6: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

JEAN-YVES SCAURILÉA COSTANITINI

FRANCE

Page 7: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

GOOGLE PENALISED LINK FARM. Teliad’s platform isn’t showing in the SERPS anymore due to buying and selling links.

SOURCE ournaldunet.com

Page 8: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

BEN LAUSZAT

GERMANY

Page 9: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

NEARLY 30% OF ONLINE BUYERS CANCEL THE PURCHASE PROCESS IF THE PREFERED PAYMENT OPTION ISN’T AVAILABLE. SOURCE Webmagazine

Page 10: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

A QUARTER OF GERMANS STOP USING SOCIAL NETWORKS DUE TO SECURITY REASONS.

SOURCE tagesschau, bitkom

Page 11: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

DAVIDE TIEN

ITALY

Page 12: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

SME’S ARE GAINING PROMINENCE ONLINE. ‘Made in Italy’ is in demand and searches for Italian products are on the rise.

SOURCE wired.it

Page 13: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

KATHRIN SCHWERTHELM

NORWAY

Page 14: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

ONE IN TEN ONLINE PURCHASES ARE MADE VIA MOBILE PHONE.

SOURCE e-Marketer

Page 15: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

MAKSIMS VISNAKOVS

RUSSIA

Page 16: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

BLOGGERS WITH A LARGE FOLLOWING ARE TO BE MONITORED BY LAW. Public information needs to meet the requirements of Russian legislation.

SOURCE vesti.ru

Page 17: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

PATRICK VAZQUEZ

SPAIN

Page 18: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

GOOGLE TAX TO BE CONSIDERED TO SUPPORT SMALLER PUBLICATIONS. News publishers can no longer be removed involuntarily from Google news results.

SOURCE Search Engine Land

Page 19: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

JENNIE LINDEHOFF

SWEDEN

Page 20: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

ONLINE CARD PAYMENT IS LEAST POPULAR. Recent survey shows Swedes prefer paying via invoice.

SOURCE e-Marketer

Page 21: What's New in Global Ecommerce in August 2014

© Search Laboratory Ltd 2014. All rights reserved.

Leeds: +44 113 212 1211

London: +44 207 147 9980

New York: +1 (718) 514 9866

Thanks for reading

If you have any questions please e-mail us at: [email protected]


Top Related