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vc new year address 2012
New AcademiaUTM as a Global Brand (2012-2020)
Vice-Chancellor Zaini [email protected]://www.utm.my/vc
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New AcademiaUTM as a Global Brand (2012-2020)
GLOBALSCENARIO
PERFORMANCE2009-2011
STRATEGY2012-2020
SUCCESSFACTORS
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innovative ● entrepreneurial ● global
new taglineGLOBAL
SCENARIO
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global competition
Population 29 mLiteracy rate 92%
GDP USD13,700Per capita
61 Human DevelopmentIndex
GLOBALSCENARIO
21 World competitive Index
0.64 R&D expenditure(% GDP)
818 Patent filling(Resident)
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global competition (ASEAN countries)
GDP* Human Development
Index
Competitive index
R&D Expenditure**
Patent registration,
resident
Population (m)
Malaysia 13.7 61 21 0.64 818 29Singapore 52.6 26 2 2.54 750 5Indonesia 3.7 124 46 - 282 242
Thailand 7.7 103 39 0.25 802 70
Brunei 45.7 33 28 - - 0.4
Filipina 3.5 112 75 - - 95
Vietnam 2.8 128 65 = - 89
Cambodia 1.8 139 97 - - 14
Laos 2.2 138 - - - 6
Myanmar 1.5 149 - - - 48
* GDP per capita (USD’000) ** % GDP
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global competition (Islamic countries)
GDP* Human Development
Index
Competitive index
R&D Expenditure**
Patent registration,
resident
Population (m)
Malaysia 13.7 61 21 0.64 818 29Indonesia 3.7 124 46 - 282 242Brunei 45.7 33 28 - - 0.4Saudi Arabia
23 56 17 0.05 128 28
Qatar 107 37 14 - - 1.8* GDP per capita (USD’000) ** % GDP
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global competition
GDP* Human Development
Index
Competitive index
R&D Expenditure**
Patent registration,
resident
Population (m)
Malaysia 13.7 61 21 0.64 818 29USA 43 4 4 2.82 224,912 313Britain 33 28 10 1.88 15,985 062
Denmark 34 16 8 2.72 1518 5
Sweden 36 10 3 3.75 2549 9Japan 32 32 9 3.44 330,110 126
S. Korea 28 15 24 3.21 127,316 48China 3.7 101 26 1.44 229,096 1,347Israel 26 17 22 4.86 1387 7.6
* GDP per capita (USD’000) ** % GDP
(vs selected developed countries)
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university
CultureAcademicexcellence
ResearchInnovation
PERFORMANCE2009-2011
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knowledge culture
kerana ketinggian ilmu bukan harta berlimpahan
kerana penghayatan ilmu bukan darjat kedudukan
Penghormatan
Kesetiaan
KeakrabanKeasyikan
kerana kecintaan ilmu bukan meraih kesenangan
kerana kemuliaan ilmu bukan keterpaksaan
kerana tuntutan ilmu bukan mengharap keuntungan!Pengorbanan
PERFORMANCE2009-2011
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key amal indicators
Indicators 2008 2009 2010 2011 (nov)
1 Staff with PhD 737 773 863 1018
2 SCOPUS journals 678 846 1325 1078
ISI impact factors 153 262 545 553
SCOPUS citation 1372 1992 2928 3791
3 Postgraduate (%) 25% 31% 40% 46%
Postgraduate no. 4,850 6,432 9,207 10,888
PhD students 1269 1503 2200 3439
4 Intellectual property 1075 1685 2038 2185
5 Spin-off companies 1 2 - 12
6 Research workload 30% 35% 40% 50%
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international students
Universities No. of international students
% to total students
Universiti Malaya 3,626 18%
Universiti Sains Malaysia 3,652 13%
Universiti Kebangsaan Malaysia 3,114 13%
Universiti Putra Malaysia 2,951 12%
Universiti Teknologi Malaysia 4,435 19%
PERFORMANCE2009-2011
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UTM endowment 2010-2025
2010 2011 2012 2013 2014 2015 2018 2020 2025
REVENUES
Contributions 3.5 9.9 20 30 50 65 120 200 400
Projects - 10 19.5 19 27 30 250 350 600
Investment - 0.1 0.5 1 3 5 30 50 100
ACCUMULATION 3.5 20 40 50 80 100 400 600 1,100
EXPENSES
Scholarship - 1 1.5 5 8 10 25 30 80
Endowment Chair - 1 3 3 5 6 15 20 70
Special projects - 1 1.5 2 2 4 25 50 200
TOTAL EXPENSES - 3 6 10 15 20 65 100 350
ENDOWMENT FUND 3.5 17 34 40 65 80 335 500 750
12
2010 2011 2012 2013 2014 2015 2018 2020 2025
REVENUES
Contributions 3.5 9.9 20 30 50 65 120 200 400
Projects - 10 19.5 19 27 30 250 350 600
Investment - 0.1 0.5 1 3 5 30 50 100
ACCUMULATION 3.5 20 40 50 80 100 400 600 1,100
EXPENSES
Scholarship - 1 1.5 5 8 10 25 30 80
Endowment Chair - 1 3 3 5 6 15 20 70
Special projects - 1 1.5 2 2 4 25 50 200
TOTAL EXPENSES - 3 6 10 15 20 65 100 350
TOTAL FUND 3.5 17 34 40 65 80 335 500 750
33.6
31.9
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autonomy
“UTM is the first public university to receive full autonomy from the Ministry of Higher Education”
Mohd. Khaled Nordin8 January 2012
PERFORMANCE2009-2011
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students PERFORMANCE2009-2011
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UTM Kuala Lumpur International Campus
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2011 a colourful year
Sultan Mizan launched autobiography Pro-Chancellor PM Najib launched biography Tan Sri Ainudin Wahid
Prof Ho Chin Seng speaks at COP17, South Africa VC chaired Proton Tech Advisory Council @ Lotus UK
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2011 highlightsPostgraduate 46%
PhD students 3439PG students 10,888
Endowment RM31.9m
International students 4,435Global Outreach Program 5,000Harvard Business Schoolcase studies All UG
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improvement needed! RU compliance
● International research grants● External funding (e.g. MOSTI etc.)● High impact ISI journal publications● Connectivity between different disciplines● Matching grants from external sources
PERFORMANCE2009-2011
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Johor Premier OutletsSTRATEGY2012-2020
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Luxury global brands
Super rich, avidcollectors
High-income,Special occasions
Looking for the best offers
Targets
50%
30%
20%
Segments
New release
Old seasons
PremiumOutlets’ stuff
Products
STRATEGY2012-2020
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theme
UTM as a Global Brand2012-2020
QUALITY RECOGNITION UNIQUENESS PRICING
STRATEGY2012-2020
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main objective
Global Top 50*
STRATEGY2012-2020
* Based on composite index to be developed
QUALITY RECOGNITION UNIQUENESS PRICING
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top universities
Top professorsTop studentsSufficient operating grantsSufficient development grantsSufficient research grantsHigh impact publicationHigh citationInternational mobilityAcademy-industry synergySpin-off companiesAlumni support
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the way forward?
Global UTM Plan 2012-2020
PHASE 1
2011-2014Alignment to
be GlobalUniversity
PHASE 2
2015-2017High impact
programs
PHASE 3
2018-2020Strategic
Transformation& Advanced
Research
STRATEGY2012-2020
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● Entrepreneurial research university● Stimulating, entrepreneurial and quality
learning environment● Dynamic intellectual ecosystem● Organizational development● Cheerful, healthy & sustainable campus
28
strategic thrusts 2011
Strategic thrusts 2011 to be continued in 2012
STRATEGY2012-2020
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Culture
Strategy
Structure
OrganizationalExcellence
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blue ocean strategy
Prof. Chan Kim, the second most influential management guru, 2011
STRATEGY2012-2020
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blue ocean strategy
● Create uncontested market space● Make the competition irrelevant● Create and capture new demand● Break the value/cost trade off● Align the whole organization in
pursuit of differentiation and low cost
INSEAD, FontainbleuDecember 2011
STRATEGY2012-2020
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BOS strategy canvas
Tuition fees
Academic stars
UG enrolment
PhD period
Citation
New academia
Researchfacilities
Campus Tropicana
Jobcreation
UTM
MIT
HKU
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● Big problems require a new approach to innovation. pp. 10
● “… to address them, universities must break out of the traditional, hierarchical model that worked so well for the Manhattan Project … and actually change the way they approach the process of innovation” pp. 12
● “…Five Minds for the Future, Prof Howard Gardner …. Disciplined mind … synthesizing mind … creating mind … respected mind … ethical mind …”
BOS new academia STRATEGY2012-2020
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you are too academic!
Knowledge-basedLess experience
Too theoreticalLess practical
Too idealNot realistic
Scenario buildingIrrelevant
Case studiesAfraid of generalization
No $ symbolLack of entrepreneurship
Too specializedLack of synergy
STRATEGY2012-2020
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future university?critical success factors
1 UG & PG programestablishment
2
PG Advancedstudies
3
University research focus
4Academia-
Industry partnership
5Entrepreneurialsciences
Stage Critical success factors
1 PhD staff
2 Well known professors
3 Research culture
4 Global networks
5 NEW ACADEMIA
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new academia?
Faculty members
Learning materials
Philosophy
Funding
Students
Venue
Learning modes
Outcomes
Conventional Professors
Books, journals
Specialization
Grants, fees
School leavers, mid-career
Campus
Lectures, tutorials, lab,
studios
Degrees, expertise
New academia
Professors, inventors, entrepreneurs
Books, journals, experiences, Internet, internship
Integration
Grants, fees, VC, endowment, REITs
School leavers, mid-career, businessmen, early-career, life-long
Campus, Internet, incubators, brands
Lectures, tutorials, lab, studios, internship, incubators, experiential
learning, 5 minds
Degrees, expertise, business models, capital, networks, culture
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new academia?
Faculty members
Learning materials
Philosophy
Funding
Students
Venue
Learning modes
Outcomes
New academia
Professors, inventors, entrepreneurs
Books, journals, experiences, Internet, internship
Integration
Grants, fees, VC, endowment, REITs
School leavers, mid-career, businessmen, early-career, life-long
Campus, Internet, incubators, brands
Lectures, tutorials, lab, studios, internship, incubators, experiential
learning, 5 minds
Degrees, expertise, business models, capital, networks, culture
Action
Adjunct staff, fellows
Internship, students’ business venture
New pedagogy, RA
Creative fund raising
Top UG; PG from corporations, research
Wifi, 4G, MTDC, Proton
NEW PEDAGOGY: learner-centric, Silicon V-culture, GOP, ethics
JOB CREATION; micro-credit, spin-off, projects
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UTM blue ocean strategy (BOS)
Top stars (eg Nobel laureates)High tuition fees PlagiarismNon-performers
Undergraduate enrolmentPeriod for PhD studiesLocal-centricNon-PhD staffRed-tapes and layers
Citation / publicationsResearch facilitiesInternet facilitiesInternationalization & UTMICWorld class campus experienceCo-brandingEfficiency and transparency
New academiaTropical experienceJob creation
ELIMINATE
REDUCE
RAISE
CREATE
STRATEGY2012-2020
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tuition fees (‘000 USD)
INSTITUTIONS LOCALS INTERNATIONALUG PG UG PG
Cambridge 14-16 4 - 6 18 - 20 20 - 22
Harvard 38-40 36-38 38-40 36-38
MIT 38-40 40-42 38-40 40-42
Yale 38-40 32-34 38-40 32-34
Imperial College 14-16 4- 6 30-32 32-34
Chicago 42-44 42-44 42-44 42-44
Edinburgh 2 - 4 6 – 8 16 - 18 18 - 20
ETH Zurich 1 - 2 1 - 2 1- 2 1 - 2
UTM 1 - 2 1 - 2 2 - 4 2 -4
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Higher education loan is higher than credit card loan in the USA
– up to USD1 trillion!
- up to £70 billion in the UK
The Economist (20 Oct-4 Nov 2011)
cost of higher educationSTRATEGY2012-2020
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overall UTM blue ocean strategy
Affordable
world class quality innovative education
in tropical environment
STRATEGY2012-2020
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key amal indicators 2012-2020
Indicators 2008 2011 2012 2015 20201 Staff with PhD 737 1018 1300 1800 2100
2 SCOPUS journals 678 1078 2500 6000 15,000
ISI impact factors 153 553 1200 3000 7000
SCOPUS citation 1372 3791 5000 10,000 50,000
3 Postgraduate (%) 25% 46% 50% 60% 70%
Postgraduate no. 4,850 10,888 11,500 12,500 14,000
PhD students no. 1269 3439 4000 5000 7000
4 Mean Intake CGPA 3.11 3.47 3.60 3.80 4.00
5 Research grant (RM m) 124 103 120 200 400
6 Intellectual property 1075 2185 3000 6000 10,000
7 Spin-off companies 1 12 100 400 1000
8 Staff research load 30% 50% 55% 60% 70%
9 Endowment (RM m) 0 31.9 50 100 500
STRATEGY2012-2020
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BOS implementation
SUNRISE PROJECT
BOS RAISE
SYNERGY PROJECT
BOS RAISE
NEW ACADEMIA PROJECT
BOS NEW ACADEMIA
JOB CREATION PROJECT
BOS JOB CREATION
TROPICANA PROJECT
BOS TROPICAL CAMPUS
STRATEGY2012-2020
TRANSFORMATION UNIT
SECRETARIAT
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BOS new academia project 2012-2020
NEW ACADEMIA PROJECT
DESCRIPTION BUDGET (RM m) TASK FORCE
New Academia BEng/BSc pedagogy
Stage 1 (2012)Stage 2 (2014)Stage 3 (2017)
RM50/8 years Centre for Teaching and
Learning
New Academia MEng/MSc pedagogy
Stage 1 (2012)Stage 2 (2014)Stage 3 (2017)
RM50/8 years Centre for Teaching and
Learning
STRATEGY2012-2020
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BOS tropicana project 2012-2020
TOPICANA PROJECT DESCRIPTION BUDGET (RM m)
Eco-Tropical JB Campus 5 bridges, 20 rumah kampung, 4 rumah panjang, 5 trails, river rehab, replanting trees. Scholar’s Inn (Phase 2)
RM50 /8 years
Eco-Valley KL Campus Garden campus, Jogging track, Less traffic, 50m/8 years
Environmental Leadership Tropical survival, eco-preneur, eco-inventor, tropical environmentalist. Annually. 30 students (50% international)
RM8/8 years
1000 spin-off From New Academia Projects. Multiple funding (UTM-VC, MTDC, VC etc.)
RM100/8 years
Global CSR - eg CNN Heroes - eg BBC Global Challenge
CSR, Summer Programs, Service Learning RM50/8 years
Global impact. eg. Save Skudai River RM8/8 years
Global impact. eg. Making JB Safer RM8/8 years
STRATEGY2012-2020
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BOS synergy project 2012-2020
PROJEC SUNRISE DESCRIPTION Budget (RM million)
10 top labs State-of-the-art. Partnering Top U. Multiple funding
RM500 / 8 years
10 Flagship Projects Multiple funding, Global impact RM100/8 years
500 Top PhD 20 Top U. Funding: JPA and UTM RM500/8 years
300 Transfer Top 20 Top first year students applied to Top U RM10/8 years
300 Top Post-Doc Research partnership. Global exposure. High impact
RM50/8 years
500 International staff Multiple funding, Global impact RM100/8 years
High Impact Publication 50 Science / Nature. Incentive RM5/8 years
50 best selling books. Joint publications RM5/8 years
Top-10 highest cited papers. Incentive RM10/8 years
Editors in leading journals. Incentive RM5/8 years
High impact publications RM10/8 years
STRATEGY2012-2020
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Impact factor 36.101British-based
Impact factor 31.36US-based
Originality, importance, interdisciplinary, timeliness, surprising conclusion, Nobel routes
high impact publications STRATEGY2012-2020
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BOS job creation project
New Academia Pedagogy
Training and mentoring
Projects Undertaking – assignment, evaluation, enterprising
Quality enhancement.Evaluation.Curriculum integration
JOB CREATION
ACTION PLANTask force - ICCPolicy changes – ProcurementPolicy changes – AUKUPolicy changes - PEDAGOGYActivitiesValue propositionMentoring program
STRATEGY2012-2020
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BOS synergy project: Co-branding
Iskandar Malaysia,Embassies
Group of 5 RU
KAIST, Seatuc Networks
Air-AsiaCNNBBC
Top U(MIT’s Blossom,HBS case studies etc)
ACTION PLAN
Task forceCo-branding scopeActivitiesValue proposition
STRATEGY2012-2020
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BOS co-brandingsudan national day 1.1.2012
Sudanese Ambassador HE Nadir Yousif Eltayeb Babike officiated Sudanese 56th National Day @ UTM
STRATEGY2012-2020
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● UTM RUG - Platform Grant eg RM5 m● UTM Annual operating Grant – eg RM300k● External Grant 1 – Public fund – eg RM300k● External Grant 2 – Public fund – eg RM300k● External Grant 3 – Private fund – eg RM300k● External Grant 4 – Private fund – eg RM3 m● UTM Endowment Grant - – eg RM1 m● Venture capitals – eg RM3 m● Contract R&D - – eg RM5 m Mobile
Water Lab
Transport
Filter
ROFouling
Control
Quality
Modeling
Business
UTM research alliance: Top lab and flagship projects
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central laboratories funding & financial framework
UTM Platform GrantUTM Endowment Grant
Research Utilization
Fee Receivables 100%
Maintenance 25%Consumables 25%New equipment 25%OT, Lab etc. 25%
Consultancy Utilization
Fee Receivables 100%
Maintenance 15%Consumables 10%New equipment 15%UTM Bursar 25%Consultants 35%
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UTM organizational structureKAI, reporting structure, e-LPPT
Task Force
ResearchAlliance
Faculties
Support units
E.g.
20%
30%
50%
E.g.
10%
50%
30%
10%
STRATEGY2012-2020
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UTM: towards global brand?SUCCESSFACTORS
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success factors
Commitment
Enjoy the challenges
Understanding
Engagement
Teamwork Long term, sustainability
SUCCESSFACTORS
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mutiara hadith
ب�ي� ع�ن�� اله�د�ى م�ن� الله� ب�ع�ث�ن�ي� م�ا م�ث�ل�: قا�ل� وسلم عليه� الله� صلى النبي� عن عنه� الله� ر�ض�ي� م�وس�ى أ
ص�اب� ال�ك�ث�ي�ر� ال�غ�ي�ث� ك�م�ث�ل� و�ال�ع�ل�م�ر�ضا+، أ�
� ف�ك�ان� أ� �ن�ب�ت�ت� ،ال�م�اء� ق�ب�ل�ت� ن�ق�ي0ة. م�ن�ها � ف�أ و�ال�ع�ش�ب� ال�ك�أل
م�س�ك�ت� أ�ج�اد�ب� م�ن�ه�ا و�كا�ن�ت� ال�ك�ث�ي�ر�، و�ز�ر�ع�و�ا، و�س�ق�و�ا م�ن�ه�اف�ش�ر�ب�و�ا الن0اس� ب�ه�ا الله� ف�ن�ف�ع� ال�م�اء�، أ�
ص�اب��ئ�ف�ة+ م�ن�ه�ا و�أ� خ�ر�ى طا
�ن0م�ا أ� � ق�ي�ع�ان. ه�ي� إ � م�اء+ ت�م�س�ك� ال + ت�ن�ب�ت� و�ال د�ي�ن� ف�ي ف�ق�ه� م�ن� م�ث�ل� ف�ذ�ل�ك� ،ك�أل�
ال0ذ�ي� الله� ه�د�ى ي�ق�ب�ل� و�ل�م� ر�أ�سا+، ب�ذ�ل�ك� ي�ر�ف�ع� ل�م� م�ن� و�م�ث�ل� و�ع�ل0م�، ف�ع�ل�م� ب�ه� الله� ب�ع�ث�ن�ي� م�ا و�ن�ف�ع�ه� الله�
ر�س�ل�ت� .البخاري رواه. ب�ه� أ�
SUCCESSFACTORS
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mutiara hadith
Daripada Abu Musa r.a., meriwayatkan bahawa baginda Rasulullah s.a.w. bersabda: Perumpamaan ilmu dan hidayah yang dengannya aku diutus oleh Allah SWT adalah seumpama satu hujan lebat yang menimpa bumi. (Bumi terbahagi kepada tiga tanah) ● Pertama ialah tanah baik, lembut dan menyerap air yang kerananya tanah menjadi subur,
menumbuhkan tumbuh-tumbuhan yang banyak. ● Kedua ialah tanah yang keras tidak menyerap air tetapi dapat mengumpulkan air bagi
keperluan manusia, binatang ternak dan tanam-tanaman yang lain. ● Ketiga ialah tanah yang keras yang tidak menyerap dan tidak dapat mengumpulkan air dan
tidak menumbuhkan tanam-tanaman. (Begitulah dengan manusia yang terbahagi kepada tiga golongan):● Mereka yang diberi faham agama dan mendapat hidayah. Dengan hidayah itu mereka
mengenaliku, mendapat manfaat dengan ilmu yang diberikan Allah SWT kepadaku. Mereka belajar dan mengajarkan kepada orang lain.
● (Golongan kedua) ialah yang tidak mengambil manfaat bagi dirinya tetapi orang lain dapat manfaat darinya.
● (Golongan ketiga) ialah orang yang tidak peduli dirinya dan tidak mendapat hidayah Allah SWT apa yang diturunkan melalui aku. (Hadis Riwayat Bukhari).
SUCCESSFACTORS
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personal color for 2012
Brightness ● Clarity ● Freshness ● Versatility ● Sincerity
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Happy New Year 2012Lets move forward, together, faster
Kyoto, Sept 2011
Thank you
© Zaini Ujang