YouCom.Online Video Solutions
Presentation Outline
• Executive Summary• Company Summary• Products and Services• Market Analysis Summary• Web Plan Summary• Strategy and Implementation
Summary
COMPANY AIM
Establish a online video marketing and SEO
company
Online Video Marketing
• A video shoot of promoting a product/company or event
• Edit and publish video• Market the video• Hosting
SEO
• Search Engine Optimisation• Make sure our videos are seen
first
TARGET MARKET
• Any business, event or product• Looking to boost there online
profile• Show people what there all
about
Target Demograph Per Annum
• Year One–Munster Region
• Year Two– Established Name– Company Expansion
• Year Three– Established Name Nationally– Multination Companies
Consumer
• Choice Of Three Packages
– Package One - €800
– Package Two - €1,200
– Package Three - €2,000
– Custom Package
Our tailored packages can accommodate for different sized businesses, whether they are just starting or are know globally, there is a package for everybody.
Objectives
• Grow to profitability within one year
• To exceed customers expectations
• Provide a creative, innovative and professional products and services
Company Ownership
• Privately owned• Equally proportioned partnership
company
Start-Up Costs
Start-Up Costs
Products and Services
• Services–High quality online video marketing–Tailored Packages–SEO• Products–Fully Edited, High Quality Video
Market Analysis Summary
• Year One– Debts Cleared– Solid Foundation
• Year Two– Profit Making–Maintain Relationships
• Year Three– Promote Business– Profit Making/Multi-National Companies
Market Analysis Summary
• Why listen when you can SEE the company Why listen when you can SEE the company in actionin action
• Our Competition• Our Videos
– Better Speakers
– Creative and Exciting
– Better Edits
Working Video Prototype
Web Plan Summary
Our Website – Virtual Business Card/Portfolio
• Professional• Elegant and Well Designed• Current/Latest Trends• Provide Relevant Information• Portal to our products and services
Strategy and Implementation
SWOT Analysis
• Strengths• Weaknesses• Opportunities• Threat
Strengths
• Knowledgeable and Friendly staff
• State-of-the-art Equipment• Tailored Packages• Clear vision of the market need
Weaknesses
• Competition• Small Work Force
Opportunities
• Growing population of daily Internet users
• There is a niche in the market• Good option for start up
companies
Threats
• Easy Accessible Market• Emerging Local Competitors• Online Media Saturations• Further downturn in the
Economy
Competitive Edge
• YouCom owns all its own cameras
• YouCom has an Internet site as well as online help
• YouCom meets with clients face to face
• YouCom have a creative innovative reliable punctual and knowledgeable workforce
Our Marketing Strategy
• Emphasize services and support
• Build a “relationship business”
• Expand gradually
Sales Forecast
Sales Forecast
Milestones
• End Of Year One
– Good Reputation
– Good Relationship
– Pay back our debts
Milestones
• End Of Year Two
–Make a profit
–Maintain good relationship
–Widen Target Market
Milestones
• End Of Year Three
– Profit
–Maintaining a good relationship
–Widen Target Market
YouCom says:
“Thanks For Listening!