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Tagging: Emerging Trends

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My talk on tagging trends at Webvisions 2008.
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Tagging: Emerging Trends WebVisions May 23, 2008 Portland, OR
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Page 1: Tagging: Emerging Trends

Tagging: Emerging Trends

WebVisionsMay 23, 2008Portland, OR

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A bit about me...User Experience ConsultantEdmonton, CanadaSpeakerBloggerAuthor

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Question: When was metadata invented?

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Source: New York Times

Vertical Filing Colour TV

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vs.

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Volu

me

Time

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Volu

me

Time

?

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User Resource

Tags

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What’s Next?

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Trends

• More Structure

• Automanual Folksonomies

• Leveraging Communities

• Sparking Innovation

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More Structure

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Structure

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Sticky

Not Sticky

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User Resource

Tags

Resource

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CD

Metadata from songs can be aggregated to describe albums and artists.

CD CD

Artist Artist

http://www.plasticbag.org/archives/2005/09/how_to_build_on_bubbleup_folksonomies/

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Leveraging Communities

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“humor” vs “humour”

British SpellingDouglas AdamsTerry Pratchett

P.G. WodehouseBill Bryson

American SpellingJon Stewart

David SedarisThe Onion

Douglas Adams

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Automanual Folksonomies

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Tim Spalding

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Combine TagsReduce noise & collapse

obvious synonyms

Tag MashArbitrary tag combinations

& weighting

TagsonomiesUse tag combinations to

replicate categoriesEvergreenCategories

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“I notice a hesitance toward hard-coded semantics and manual work—people think these things won’t scale. I learned to mix it up... a small amount semantics on top of minimal structure can work wonders.”

Peter Van Dijck

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Sparking Innovation

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Any Text String

Write Read

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geotagged

geo:lat=54.1423

geo:long=-113.1232

Marker Tag

Machine Tags}namespace key value: =

clothing:size=”large”blog:via=”http://atomiq.org”upcoming:event=266399

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Flickr

Dan Catt

Innovation

Flickr Users

Developers

Job at Flickr

Useful Tools

New API Methods

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Trends

• More Structure

• Automanual Folksonomies

• Leveraging Communities

• Sparking Innovation

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Jon Udell

“When the hype wears down... I think tagging will have altered the information landscape in a fundamental way”

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http://genesmith.ca

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Gene Smith

Principal, nForm User Experience

Email: [email protected]

Blog: http://atomiq.org

Twitter: http://twitter.com/gsmith

Slides: http://slideshare.net/gsmith


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