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The top documents tagged [product price differences]
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product price differences
BUAD 307 PRICING Lars Perner, Instructor 1 PRICING Often the only marketing mix variable allowing for immediate competitive response Important part of.
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BUAD 307 PRICING Lars Perner, Instructor 1 PRICING Often the only marketing mix variable allowing for immediate competitive response Important part of.
213 views
Mark Ferguson, G. Shang, P. Pekgün, and M. Galbreth Darla Moore School of Business University of South Carolina Estimating the Value of a Money- Back-Guarantee.
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