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The top documents tagged [promotion expenditures]
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promotion expenditures
Plc
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Sales Promotion Schemes Project Report MBA
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08. market and market segmentation
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Marketing Research in Sales Promotion Wenmei Dong Turgut Feyiz Jin Li Pierre Noizet Richard Yang.
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Ch16 developing effective marketing communications
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Ch16 developing effective marketing communications
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Chapter 6: Measuring Brand Equity. Contents Need for measuring brand equity Methods of measuring brand equity Financial measures Customer based measures.
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© 2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin INTEGRATED MARKETING COMMUNICATIONS AND DIRECT MARKETING.
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Marketing During Recession
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Clean Edge Razor Case Study
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