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1
PORT
AD
ELA
IDE
FOO
TBAL
L C
LUB S
ANFL
MAGPIES
C
2012 SANFL ANNUAL REPORT
2Norwood’s Jaryd Cachia takes a towering mark in the SANFL’s Second Semi-Final at AAMI Stadium
3
2012: A Year In Review 4
SA Football Commission 8
Adelaide Oval 13
Football Operations 14
Overview 16
State League 18
Attendance 20
Umpiring 26
Talent Development 28
Coaching 31
Community Engagement 32
Participation 34
Inclusive Programs 36
Indigenous Football 40
Community Football 44
2012 Season 52
Premiers 54
Magarey Medal 56
SA Football Hall of Fame 58
2012 Awards 60
Corporate Operations 62
Overview 64
SANFL Marketing 67
Events 68
Communications 70
Corporate Partnerships 71
Commercial Operations 74
Overview 76
Stadium 77
Crows & Power 78
AAMI Stadium Attendance 79
Encore Group 80
Human Resources 82
Summary Financial Report 84
SANFL Records 94
Bereavements 105
Committees 106
2012 SANFL Fixture 107
Photo credits: Deb Curtis, Sarah Reed, Stadium Management
Authority, Emma-Lee Pedler, Luke Hemer, Stephen Laffer,
Laura Wright, Peter Argent, Tait Schmaal.
INDEX
Norwood’s Jaryd Cachia takes a towering mark in the SANFL’s Second Semi-Final at AAMI Stadium
4
A primary school student goes through her football paces at a Port Adelaide development zone training session.
Glenelg’s Ty Allen runs through the banner for his 100th match. (Paul Melrose, SA Football Budget)
2012 will be recorded as a year when South
Australian football further strengthened its
position on the national stage, both in terms
of the League’s continued stewardship of the
game and on-field achievement across all
youth, indigenous, community and elite levels.
The SANFL finished the year with a financial result that
was both cash earnings positive and ahead of budget,
due in no small part to Adelaide’s finals matches against
Fremantle and eventual premiers Sydney which drew in
excess of 75,000 spectators to AAMI Stadium across the
two games.
Other underlining factors that contributed to this positive
result were strong membership growth and the continued
containment of operating expenses.
While this is a pleasing result, the Commission is under no
illusions that only continued fiscal vigilance and clear-
minded strategic planning will ensure the longer term
prosperity of the League.
The year ahead represents another of both challenges
and opportunities.
It will be the 40th and final season at AAMI Stadium, and
the League – together with the two AFL clubs – has
planned a calendar of celebrations to ensure this fantastic
facility receives the send off it so richly deserves.
2013 also represents the final stage of the critical path to
Adelaide Oval, with all parties striving to ensure they arrive
at football’s new home in the best possible shape for the
future.
Yet although there is much work to be done, it is also
fitting to take stock of what has been achieved.
The Economic Impact of Australian Football report was
released by the AFL last year and showed that football’s
contribution to the South Australian economy has reached
unprecedented levels.
In fact, football’s contribution to this State was shown to
have doubled in the five years to 2011, from $293 million to
$571 million at an average of 5.3% every year.
The report also found that:
• football attracted 15.3 million spectator
attendances Australia-wide in 2011 with more
than half attending games outside of the AFL;
• more than 791,000 players of all ages participated
in football that same year and South Australia
presented the highest number per-capita of
the major football states; and
• the football industry supports almost 4,500 full
time-equivalent jobs across the country, not
including players and umpires.
But there is also another narrative that comes out of the
report and it is one that underscores the contribution of
people across the football community.
This report highlights the importance of volunteers to our
game with an estimated 154,000 volunteers in football
across the country with 22,000 of them in South Australia.
Indeed, analysis of the labour contribution of the people
who tirelessly give of their time every week in Australia
has been put at $232 million - a simply astounding figure.
These are people who work tirelessly across the spectrum
of the Australian football community, particularly in
the metropolitan and regional leagues where trainers,
umpires, runners and administrators are involved because
they genuinely love the game and want their team or
league to succeed.
Volunteers are the backbone of our game and their
contribution to football in South Australia cannot be
understated.
2012: A YEAR IN REVIEW
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FINANCIAL PERFORMANCEThe SANFL’s overall operating result comfortably
exceeded budget and was cash earnings positive.
Underlying profit (excluding Port Adelaide Football Club
funding, abnormal items and depreciation) was $2.82
million, an improvement of $1.14 million when compared
with the previous year.
This improvement in the underlying result was due to the
continued containment of operating expenditure and the
benefit of hosting two AFL finals at AAMI Stadium. It was
also due to an increase in AAMI Stadium memberships
and attendances.
The SANFL’s declared statutory loss of $2.72 million
represents an improvement of $1.17 million compared with
2011 and includes the $2 million grant the SANFL paid the
PAFC as part of a $14.75 million total funding package.
The figure also included an accelerated depreciation
charge to write-down AAMI Stadium due to there being
only one more season of usage for AFL games.
The SANFL’s financial business plan shows a significant
improvement in earnings from the 2014 season when
football is played at Adelaide Oval. In addition to revenue
opportunities, the League will be able to implement a
lower cost structure as it will no longer be running a major
stadium.
The League’s commitment to provide additional funding to
PAFC also concludes in 2013. This factor, along with the
financial benefits of moving to Adelaide Oval, will allow
the SANFL to commence a debt reduction program.
It is important to note though that from the 2014 financial
year the SANFL will be able to bring a ‘leased’ asset onto
its balance sheet that represents the fair value of future
net earnings from Adelaide Oval. This asset has been
estimated at approximately $74 million and will offset a
large part of the AAMI Stadium write-downs and improve
the net asset position of the League.
HEALTH OF THE GAME South Australia held a strong position on a per-capita
basis for participation rates with more than 114,000 junior
and school-age children playing our great game.
Compare that with six years ago, it represents an increase
of 45,000.
2012 also saw a significant increase in the number
of programs delivered for females and those with a
multicultural background by the SANFL throughout South
Australia, an approach which is having extremely positive
results in terms of participation.
At the other end of the spectrum, South Australia
performed exceptionally well at the AFL national draft.
Fifteen players were selected in the national draft, with a
further four players being rookie upgrades. Two players
were selected in the pre-season draft and five were
selected in the rookie draft.
In a reflection of this depth of talent, South Australia’s
Under 18 team finished second in the NAB National
Championships.
Although attendances at SANFL games throughout the
season dipped slightly in 2012 from a 13-year high (down
9.33% to 311,551), this is still a strong figure in view of
mitigating factors such as the current climate, a wet
winter, a reduced opening round and an increase in entry
price.
6
A primary school student goes through her football paces at a Port Adelaide development zone training session.
Glenelg’s Ty Allen runs through the banner for his 100th match. (Paul Melrose, SA Football Budget)
AAMI STADIUM AND ADELAIDE OVALAAMI Stadium continued to draw praise in 2012 for being
one of the best surfaces anywhere in Australia on which
to play. A total of 1,068,000 spectators came through the
gates to witness another busy season of AFL and SANFL
football.
In 2013, the League and AFL clubs will roll out an
extensive program of celebrations to mark the final
season at AAMI Stadium, with every round of games
themed. Major non-football events are also being planned.
As an asset for South Australian football, AAMI Stadium
has delivered well beyond what could have been dreamt
of by those who helped create it.
After the shift to Adelaide Oval, the Commission’s AAMI
Stadium Precinct Masterplan will ensure it becomes the
future fund for football – so, as it has done as Football
Park over the past 40 years, it will underpin the next 40.
Redevelopment work at the Adelaide Oval commenced
in early 2012 and has continued at pace ahead of the first
cricket matches in 2013/14 and the opening round of AFL
football in 2014.
KEY PARTNERSHIPSThe SANFL would not be in the position it is without the
vital support it receives from highly-valued corporate
partners, the media, the AFL and the South Australian
community.
The SANFL’s partnership with Lion passed its 58th year
in 2012 and remains one of the longest-standing sports
sponsorships anywhere in Australia.
Our partnership with AAMI over the past ten years as
naming rights sponsor of AAMI Stadium has also been
an important factor in enabling the League to develop
football in South Australia at all levels.
The Government of South Australia, through the Office
of Recreation & Sport, continued to provide support to
the League and underpin its programs, including the ‘be
active’ League and Mini-League programs.
Other major partners making a significant contribution
to the League’s operations in 2012 included Coca-Cola
Amatil, McDonald’s, Ford Australia, IGA SA, SA Lotteries,
Balfours, The Good Guys, TattsBet and Majestic Hotels.
The League also welcomed new partners in Centacare,
Career Employment Group, Thomas Foods and Viv Sports.
Our corporate facility holders and signage partners
also play a valuable role in supporting South Australian
football, particularly at AAMI Stadium, and all of these
relationships are vital to the long-term growth of
Australian Rules football in this State.
AFLOur relationship with the AFL remained on a strong
and collaborative footing through 2012, with game
development again an area of mutual interest and
strength.
AFL Game Development Grants totalled $1.4 million in
2012, monies which were invested in SA-based programs
including AFL Auskick, school and community football.
AFL Talent Development Fees of approximately $1 million
were also paid to the SANFL and its clubs.
AFL LICENCESThe Commission made significant progress in
negotiations with the AFL with regard to securing the
best possible outcome around the issue of the two AFL
licences.
A number of key principles underpinned our position in
the negotiations, the chief of which was that all decisions
would be made for the benefit of South Australian
football at all levels including game development, the
SANFL clubs and the two AFL clubs and, by extension,
community football throughout the State.
In addition, the continued commitment of AFL funding for
both game development and draft fees to SANFL clubs
have also been key Commission requirements and we
are resolute that the SANFL will remain wholly and solely
responsible for the management of the game in South
Australia.
Any decision on the future of the licences will take effect
after football moves to a redeveloped Adelaide Oval.
2012: A YEAR IN REVIEW
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ADELAIDE & PORT ADELAIDE FOOTBALL CLUBSFor the Adelaide Football Club, 2012 was a year of Finals.
The on-field performance of the team exceeded almost all
expectations. After defeating West Coast in the NAB Cup
Grand Final, the team then won 17 games in the home
and away season, secured two home finals and were a
kick away from a grand final appearance.
The Port Adelaide Football Club welcomed Chairman
David Koch and directors including Jamie Restas, Ross
Haslam, Cos Cardone, George Fiacchi and Amanda
Vanstone as part of a new-look Board, the result of
a collaborative process between the Club and the
Commission with the support of the AFL.
We look forward to seeing both clubs playing finals
football in 2013.
VALE JOHN FERGUSONThe SANFL lost a friend and ally in August with the
passing of John Ferguson.
John was the League’s long-serving solicitor, first joining
the SANFL in the early 1970s, and was a highly respected
and much-loved member of the South Australian football
community.
He was awarded SANFL Life Membership in 2001 for his
outstanding contribution to the League.
COMMISSION & EXECUTIVE MOVEMENTSPhilip Gallagher and Richard Allen were each reappointed
to the South Australian Football Commission in March
for a further three years following the expiration of their
terms.
Jamie Coppins retired as a Commissioner in 2012 after
holding a range of senior positions at both club and
league level. He is a Life Member of both the SANFL and
the North Adelaide Football Club.
ACKNOWLEDGEMENTSThe South Australian Football Hall of Fame in August
welcomed Ken Cunningham, the Hon Kevin Duggan AM
QC, Simon Goodwin, Ben Hart, Garry McIntosh, Andrew
McLeod, Don McSweeny OAM, Mark Ricciuto, Warren
Tredrea, Gavin Wanganeen and Richard Williams to its list
of individuals who have made an indelible impact on the
game in South Australia.
Graham Cornes was inducted to the Australian Football
League Hall of Fame in June, making him the 33rd South
Australian to be honoured.
His Excellency Rear Admiral Kevin Scarce AC CSC RANR
was once again an outstanding patron of the SANFL and
we thank him for his ongoing support.
None of the success enjoyed by the SANFL would be
possible without the dedication and expertise of all
those working on behalf of the League. Our thanks go to
everyone - from ground and administration staff through
to the executive team and Commissioners - for the critical
role they play in keeping the SANFL one of the leading
businesses in South Australia today.
Finally, we acknowledge and thank all supporters for your
ongoing support of South Australian football at all levels,
for it is your passion that continues to drive and motivate
us as the custodians of football in this State.
The Hon. John Olsen AO
SA Football Commission Chairman and SANFL President
Leigh Whicker AM
SA Football Executive Commissioner and SANFL General
Manager
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THE HON. JOHN OLSEN AO
SA Football Commission
Chairman and SANFL
President
2012 Committees
SANFL Finance Committee
SANFL Audit Committee
SANFL AAMI Stadium Development Committee (Chairman)
SANFL Remuneration Committee (Chairman)
Adelaide Oval SMA Board (Deputy Chair)
• Appointed SANFL President and Commission
Chairman in November 2010.
• Appointed a member of the Commission in
February 2010.
• Early involvement with Kadina Football Club,
cemented during his tenure as Kadina Mayor in the
1970s.
• Awarded Life Membership of the West Adelaide
Football Club.
• Served as West Adelaide’s number one ticket
holder for 17 years.
• Appointed an Officer of the Order of Australia in
1997.
• Served as the 42nd Premier of South
Australia from 1996 to 2001. After leaving politics,
he was appointed by the Howard Government as
Australian Consul-General to Los Angeles and
later became the Australian Consul-General in
New York.
LEIGH WHICKER AM
SA Football Executive
Commissioner and SANFL
General Manager
2012 Committees
SANFL Finance Committee
SANFL Audit Committee
SANFL AAMI Stadium Development Committee
SANFL Remuneration Committee
SA Football League Constitution Review Committee
Adelaide Oval SMA Board (Company Secretary and
Executive Director)
Adelaide Oval SMA (Chief Executive) served until May 2012
• General Manager since 1984 and full-time
employee of the SANFL since 1981.
• Appointed Executive Commissioner with the
formation of the South Australian Football
Commission in 1990.
• Served as an integral member of the Football Park
Steering Committee, which was responsible for
the planning, development and completion of a
new football stadium at West Lakes in the early
1970s.
• Established the catering operations at Football
Park (now AAMI Stadium), which has since
evolved into a business turning over more than
$11 million each year.
• Appointed the first full-time Sturt Football Club
General Manager in 1966.
• Served as League Delegate (Director) to the
SANFL from 1968 to 1972.
• Played 43 league games with Sturt from 1963
to 1966 before injury forced him to retire
prematurely.
• Awarded SANFL Life Membership in 1996 and AFL
Life Membership in 2004.
• Awarded Member of the Order of Australia AM
2013.
Glenelg’s Ty Allen runs through the banner for his 100th match. (Paul Melrose, SA Football Budget)
SA FOOTBALL COMMISSION
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CORPORATE GOVERNANCE
DAVID SHIPWAY
SA Football
Commissioner
Deputy Chairman
2012 Committees
SA Community Football Board (Chairman)
SANFL Football Committee
SANFL Remuneration Committee
SANFL Corporate Development Committee
• Appointed SA Football Commission Deputy
Chairman in May 2012.
• Appointed as a member of the SA Football
Commission in 1997. He became Chairman of
the Affiliated Leagues Council the following year.
• Elected to the West Adelaide Football Club’s
Management Committee in 1985 where he
served for 10 years, becoming Chairman in 1988-
1989, then President from 1990-1994.
• Awarded West Adelaide Football Club Life
Membership in 2000.
• Served on the SANFL’s Future Direction of
Football Committee from 1992-1994,
which oversaw the League’s licence
with the Adelaide Football Club in 1991, and the
subsequent introduction of the Port Adelaide
Football Club in the AFL in 1997.
• Awarded SANFL Life Membership in 2008.
• Appointed Chairman of the inaugural Community
Football Board in 2009.
• Awarded an AFL Merit Award in 2010 for
outstanding service to Community Football.
DION McCAFFRIE
SA Football
Commissioner
2012 Committees SANFL Football Committee (Chairman)
SA Junior Football Council (Chairman)
SANFL Constitution Review Committee (Chairman)
Adelaide Oval SMA Board
• Appointed a member of the Commission in
February 2004.
• Chaired sub-committees reviewing the SANFL’s
underage structure (2008), the League Tribunal
(2007, 2008 & 2012) and the SANFL Constitution
(2012).
• Chairman of the SA Football Committee (from
2012).
• Chairman of the SA Junior Council (from 2006).
• Awarded SANFL Life Membership in 2005.
• SANFL League Director from 1993 – 2004.
• Chairman/President of West Adelaide Football
Club from 1993 – 2004.
• Senior Partner of Andersons Solicitors.
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PHILIP GALLAGHER
SA Football
Commissioner
2012 Committees
SANFL Finance Committee (Chairman)
SANFL Audit Committee (Chairman)
SA Football League Constitution Review Committee
Adelaide Oval SMA Board
• Member of the SA Football Commission since
2000.
• Served as Norwood Football Club’s League
Director (1995-1999), Club Chairman (1996-1999),
Board Member (1990-1999), Match
Committee member and Selector (1986-1995).
• Awarded life membership of both the Norwood
Football Club and the SANFL.
• Played 292 games and kicked 216 goals over 14
seasons (1973-1986).
• Captained Norwood from 1981-1982, played
eight State matches and was a member of four
Norwood Premiership teams.
• Inducted into the Norwood Football Club Hall of
Fame in 2006.
• Philip has been in private practice as an
accountant since 1975.
RICHARD ALLEN
SA Football
Commissioner
2012 Committees SANFL Finance Committee SANFL Audit Committee
SANFL Remuneration Committee SANFL Football Committee
SANFL Corporate Development Committee
SANFL Constitution Review Committee
Adelaide Oval SMA Board (Alternate Director)
• Appointed a member of the Commission in
October 2010.
• Served as Sturt Football Club’s Treasurer (1995-
2010), later becoming a club Board Member
(1999-2010).
• Appointed Sturt President in 1995, a role he held
for six years.
• Awarded Life Membership of the Sturt Football
Club, Scotch Old Collegians Football Club
and the SA Amateur Football League.
• Richard is a member of the Institute of Public
Accountants and a Fellow of the Tax Institute of
Australia. He has served as the director of his
own public accounting and tax agency firm,
Allen & Co, since 1995.
SA FOOTBALL COMMISSION
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TOM ZORICH
SA Football
Commissioner
2012 Committees SANFL Football Committee
SANFL Corporate Development Committee
SANFL AAMI Stadium Development Committee
• Appointed to the Central District Football Club
board in 1994.
• Appointed club Vice-Chairman and Football
Director in 1999.
• Appointed Club Chairman in 2006, a role he has
held for six seasons.
• Central District player (1974-79).
• Managing Director of the Zorich Group that owns
Sportspower, JT Surf and Rivalry Urbanwear.
• Involved in the retail industry for more than 25
years.
• Elected member for the Town of Gawler for four
years (2006-2010).
• Director on the board of Sportspower in the 1990s.
SANFL EXECUTIVE MANAGEMENT
LEAGUE DIRECTORS
The nine League Directors are responsible for appointing
the SA Football Commission, which in turn, manages
and controls the affairs of the League. In 2012, the
League Directors were Les Stevens (Central District),
Gary Metcalf (Glenelg), Bohdan Jaworskyj (North
Adelaide), Joe Tripodi (Norwood), Peter Alexander
APM (South Adelaide), Jason Kilic (Sturt), Paul
Sperling (West Adelaide), Kurt Slaven (Woodville-West
Torrens) and The Hon. Rob Kerin (Community Football).
Leigh Whicker AM
SA Football Executive Commissioner and
SANFL General Manager
John Lyons
Chief Operating Officer
Neal Matotek
Chief Financial Officer
Darren Chandler
General Manager,
Football and Corporate Operations
12
ANDREW KILLEY
SA Football
Commissioner
2012 Committees SANFL Corporate Development Committee (Chairman)
• Founding partner of KWP!, a South Australian
advertising company responsible for a range of
high-profile clients including Coopers, RAA,
Yalumba Wines and the SA Tourism Commission.
• Board member of Kain Corporate & Commercial
Lawyers, Hutt St Centre and the Carbine Club.
• Previously involved with Thoroughbred Racing SA
and Norwood Football Club.
PHILIP DUVAL
SA Football
Commissioner
2012 Committees SANFL AAMI Stadium Development Committee
Adelaide Oval SMA Board (Alternate Director)
• Appointed a member of Commission in July 2011.
• Managing Director of Realtycorp Property
Solutions, a boutique property advisory firm.
• More than 30 years of experience in property
consulting, along with tertiary qualifications in
Valuation and Town Planning.
• Board member of the NT Government’s Land
Development Corporation.
• Previously served as Managing Director of Realty
Solutions Australia, Managing Director of CB
Richard Ellis’ Adelaide office and a member of
the Australasian Board of CB Richard Ellis for
more than a decade.
SA FOOTBALL COMMISSION
2012 COMMISSION MEETING ATTENDANCE
COMMISSIONER MEETINGS
ATTENDED IN
2012
MEETINGS
ELIGIBLE TO
ATTEND
John Olsen 14 14
Leigh Whicker 14 14
Richard Allen 14 14
Jamie Coppins * 6 7
Philip Duval 13 14
Philip Gallagher 14 14
Andrew Killey 10 14
Dion McCaffrie 13 14
David Shipway 13 14
Tom Zorich 13 14
* Resigned from the Commission 28 May 2012
13
ADELAIDE OVAL
In 2012 the vision for a redeveloped Adelaide Oval started to take shape.
Construction of the new Adelaide Oval commenced in 2012,
with the start of major works transitioning the project from
plan to reality.
The SANFL continued to play an important part in the
project’s management, representing the best interests of all
levels of football in South Australia.
SANFL Executive Commissioner Leigh Whicker AM
relinquished his role as Chief Executive Officer of the
Adelaide Oval Stadium Management Authority, taking up
the position of Honorary Secretary and Executive Director.
SA Football Commission Chairman The Hon. John Olsen
AO and Commissioner Philip Gallagher continued to serve
on the AOSMA Board, while Dion McCaffrie was appointed
to serve on the Board following the resignation of Jamie
Coppins.
The Adelaide Oval redevelopment is due for completion in
the 2013/14 summer, with AFL football to move permanently
to the city stadium in March 2014.
February 15Andrew Daniels is announced as Chief Executive Officer of
the Adelaide Oval Stadium Management Authority.
March 8A share of 8,500 surplus seats from Adelaide Oval is
donated to 89 sporting and community clubs from across
South Australia, enabling them to upgrade their club
facilities.
April 5The start of major works is commemorated with a
ceremony attended by Prime Minster Julia Gillard and
South Australian Premier Jay Weatherill. The Prime Minister
buried a time capsule filled with material produced by the
Black Forest Primary School Year 6/7 football team and
Grange Cricket Club U11 cricket team.
October 8The new-look northern mound is successfully delivered,
revealing a significant upgrade to one of Adelaide Oval’s
most iconic features. A purpose-built seating bowl, with
almost 3000 seats, timber decking and 2100 square metres
of grass complete the northern end. October 31The Adelaide Oval Stadium Management Authority hosted
an official launch, revealing details about the various
membership and corporate options to be available at the
new stadium.
14
FOOTBALL OPERATIONS
15
16
The SANFL continues to have a positive
influence on the lives of many young
South Australians. Whether it is providing
AFL opportunities for the state’s best
talent, increasing Auskick participation or
strengthening its Inclusive Programs, the League
is dedicated to offering both professional and
recreational pathways for the state’s youth.
Coupled with boasting a strong state league
competition, the SANFL is well-positioned to
build on an encouraging season in 2012.
Congratulations to the Norwood Football Club on winning
its first league premiership since 1997. The Redlegs were
clearly the SANFL’s most dominant team in 2012, losing
just two matches before defeating West Adelaide by 49
points in the Grand Final at AAMI Stadium. With all four
of its grades – League, Reserves, Under-18 and Under-16
– finishing top at the end of the minor round, Norwood
deservedly claimed its second Stanley H. Lewis Trophy in
succession as the best performing club.
The Central District Football Club staged a remarkable
run to win the Reserves premiership from fifth spot while
Woodville-West Torrens showed its fighting qualities to
trump Sturt in a nail-biting Under-18 Macca’s Cup Grand
Final. The individual performances of Central’s Brad
Symes and South Adelaide’s Joel Cross must also be
acknowledged after the pair became joint-winners of the
Magarey Medal.
The League’s reputation as the best state-based
competition in Australia was again enhanced by the
SANFL’s state team achieving a hard-fought 14-point
win against the WAFL at Gliderol Stadium, Glenelg, in
May. Congratulations to Woodville-West Torrens’ Michael
Godden and Central District’s Paul Thomas, who made their
debut as state coach and captain respectively.
The SANFL’s talent academy continues to produce
excellent results, with the under-18 state team – under the
guidance of High Performance Manager Brenton Phillips
– finishing second at the AFL’s national championships
for the fourth year in succession. At the AFL’s National,
Pre-season and Rookie drafts, the SANFL provided more
than 20 per cent of those selected at elite level. Six of these
players were chosen inside the top 20 at the National draft
in November, an outstanding effort stemming not only from
the work done by the League’s talent department, but by
the development staff at each of the individual clubs.
Participation remains strong in South Australia, with more
than 114,000 involved in 2012, a figure well advanced on the
90,000 recorded in 2009. The most encouraging aspect was
a 9.4 per cent increase in those involved with Auskick, the
child-focused program run by many dedicated volunteers
across the state. Nearly 1,500 more children attended the
380 Auskick centres across SA than in 2011, with increases
reported in both metropolitan and country areas.
The SANFL continues to set the pace with its Inclusive
Programs, the League’s Aboriginal Pathways to Excellence
Program (APEP), and presence in the APY Lands,
continuing to produce positive results. Last year marked
the introduction of the SANFL’s first Inclusive Programs
trainee, South Adelaide’s Emmanuel Irra, demonstrating
the League’s commitment to fostering links with the
multicultural community.
Female participation continues to surge, evidenced by the
introduction of an under-18 competition last year while
two senior women’s clubs were also welcomed into the
2012 competition. South Australia also played host to the
National AFL under-18 Youth Girls Championships, with the
Grand Final being held at AAMI Stadium in May.
The SANFL’s link with the local community strengthened in
2012, chiefly through the establishment of the successful
South Connect program, run in conjunction with the South
Adelaide Football Club and the State Government’s Office
for Youth. This provided disadvantaged teenagers, playing
football in the southern suburbs, with an opportunity to
attend forums on drug and alcohol abuse, respect for
women and depression. We look forward to the initiative,
which received extensive coverage in The Advertiser, being
extended to the northern suburbs in 2013.
It is an honour to work with so many dedicated people who
are all committed to the cause of strengthening football in
South Australia. I would like to thank the SANFL’s football
operations team for its outstanding work, together with
every coach, player, umpire, administrator, volunteer and
supporter who played a role in making 2012 a successful
season.
Darren Chandler
General Manager Football and Corporate Operations
FOOTBALL OPERATIONS
17Glenelg’s Ruory Kirkby flies for a mark in front of (L-R) Joel Tippett, Daniel Kirk and Ryan Ferguson
18
SANFL CLUB BOUNDARIES REVIEWA Boundaries Commission was formed in 2012 to assess
the current SANFL club boundaries.
The following members made up the Committee:
• Garry Palasis (Chairman)
• Professor Graeme Hugo
• Honourable Rob Kerin
• John Kantilaftas
• Ian Nightingale
• Darren Chandler (Ex Officio)
The Boundaries Commission work off a Terms of Reference
as approved by the SA Football Commission. The Terms of
Reference are:
1. To define zones for each SANFL club for
recruitment purposes.
Each zone to be described as a geographical
area of the state for both the Metropolitan and
Country regions.
2. The zones to be determined on the basis of:
a) Distribution of males aged 18 years
and under.
b) Participation rates of males in an
appropriate age range 18 years and
under provided a comprehensive and
accurate data source can
be accessed.
3. The zones are available for exclusive promotion,
so they should recognise the traditional urban
heartland of each SANFL club (urban heartland
can be defined as the area that includes the club
oval and a reasonable surrounding area).
4. The zones should have regard to a sensible
alignment of each SANFL Club with a Country
League/Leagues.
A final report from the Boundaries Commission was
presented to the SA Football Commission in December
2012.
SANFL TRIBUNAL The 2012 SANFL season marked the second year of the
points system for guilty offences being implemented.
The guiding principles of the Tribunal system are:
• To improve efficiency of the Tribunal process
by introducing a system whereby players can
accept penalties without having to appear before
the Tribunal.
• To promote the transparency and certainty of the
process by introducing a table of offences.
• To achieve greater consistency in the reporting
process by introducing an Incident Review Panel
which all reports will go through.
Players accepting a penalty without appearing before the
tribunal increased from 50.94% in 2011 to 71.43% in 2012.
2012 SANFL TRIBUNAL SUMMARY GUILTY VERDICTS
League Reserves U18 / U16 Total
Central District 7 3 5 15
Glenelg 2 2 0 4
North Adelaide 5 3 2 10
Norwood 2 0 3 5
Port Adelaide Magpies 4 3 0 7
South Adelaide 1 3 0 4
Sturt 2 3 2 7
West Adelaide 5 1 3 9
Woodville-West Torrens 8 4 8 20
TOTAL 36 22 23 81
2011 29 16 18 63
2010 17 10 15 42
2009 23 6 12 41
2008 18 8 17 43
STATE LEAGUE
19
PLAYER LIFE MEMBERSHIPSThe Player Life Membership is awarded to those who have
played League football for ten or more seasons and have
participated in a minimum of 200 League matches. Life
Members are also awarded entry into the 200 Club.
Players presented with Life Membership in 2012 were:
Mark McKenzie
– Woodville West Torrens Football Club
Debut – 2002
Matches – 215
Recruited via the SANFL mini-draft, Mark played 215 league
matches after making his debut in 2002. The versatile utility
captained the Eagles for four seasons (2008-11) while also
being awarded the club’s best-and-fairest in the club’s
premiership years of 2006 and 2011.
Paul Thomas – Central District Football Club
Debut – 2001
Matches – 215
Following in the footsteps of his father Jamie, Paul has
played 215 league matches for the Bulldogs since making
his debut in 2001. A dashing half-back who can also
play through the midfield, Paul has played in six League
premierships while also captaining Central for the past six
seasons.
SANFL RECOGNITION AWARDSSANFL Merit Award
SANFL Merit Award winners have rendered outstanding
service to an Affiliated League, SANFL club or the game of
Australian Football.
The Merit Award winners for 2012 were:
Allan Turbill – Central District Football Club
Years of involvement – 33 years
1980 – 1983 Reserves Runner
1984 – 1987 Reserves Assistant Team Manager
1988 – 1989 Under 19s Runner
1990 Reserves Equipment Steward
1991 – 1998 Assistant League Team Manager
1999 – 2012 League Team Manager
John Settre – Port Adelaide Football Club
Years of involvement – 27 Years
1979-82 Held positions of delegate, secretary
and President of the PAFC Junior
Football association
Assistant Coach of PAFC Under 13 &
Under 15 Special Squads which
played in the Commonwealth Cup,
Samboy Cup and Pizza Hut Cup
1982 Coach of PAFC Coca-Cola
Championship side
1982 Received life membership of the
PAFC Junior Football Club
1983-89 PAFC Under 19 Team Manger
1997-2010 PAFC Reserves Team Manager
1999 PAFC Life Membership
2001-03-04 Team Manager for the State
Under 20 side
2011-Current PAFC League Team Manager
SANFL SERVICE AWARD Winners have rendered a minimum of 10 years service as a
servant or office bearer of that club and are a Life Member
of that club.
Peter Roberts – Sturt Football Club
Years of involvement – 23 years
1990 – 1993 Under 17 Assistant Coach
1994 – 1998 Under 19 Coach
1999 – 2005 Board Member
– Junior Football Director
2006 – Current Football Director
20
Home & Away Match Averages Club 2012 Att 2012 Ave 2011 Ave 2010 Ave 2009 Ave 2008 Ave
Central 55,796 2,790 3,224 3,018 3,016 3,172
Glenelg 67,513 3,376 3,728 3,605 3,763 4,056
North 50,752 2,538 2,801 2,932 2,812 2,839
Norwood 78,255 3,913 4,663 3,939 3,157 3,490
Panthers 45,678 2,284 2,401 2,151 1,986 2,083
Port 61,360 3,068 3,547 3,238 3,377 3,588
Sturt 56,129 2,806 3,352 3,315 3,341 3,849
West 50,363 2,518 2,742 2,845 2,337 2,032
Eagles 52,638 2,632 2,663 2,615 2,523 2,474
Total 259,242 2,880 3,236 3,073 2,924 2,870
17 matches with crowds in excess of 4,000
Home Match Averages Club 2012 Att 2012 Ave 2011 Ave 2010 Ave 2009 Ave 2008 Ave
Central 26,901 2,609 3,302 3,143 3,121 3,698
Glenelg 40,086 4,009 4,050 4,191 4,042 5,158
North 24,122 2,412 2,817 2,408 2,786 2,443
Norwood 45,141 4,514 4,752 4,199 3,579 3,871
Panthers 20396 2,040 2,283 2,249 2,002 1,931
Port 27,520 2,752 3,304 3,051 2,991 3,423
Sturt 26,548 2,655 3,204 3,097 3,616 3,334
West 22,277 2,228 2,837 2,975 1,955 1,670
Eagles 27,061 2,706 2,573 2,346 2,239 2,056
Total 259,242 2,880 3,236 3,073 2,924 2,870
Finals Attendance Final 2012 2011 2010 2009 2008
Elimination & Qualifying 7,126 9,192 11,449 10,192 15,825
1st & 2nd Semi Finals 10,284 11,443 13,162 14,207 22,568
Preliminary Final 5,328 6,518 8,342 8,184 13,846
Grand Final 29,661 25,234 34,355 35,647 34,128
Total 52,309 52,387 67,308 68,230 86,367
2012 Highest Attendances Home Away
Club Opponent Round Crowd Opponent Round Crowd
Central Norwood 2 4,026 Norwood 15 6,353
Glenelg West 2 6,047 Norwood 7 5,551
North Norwood 11 4,134 Norwood 6 5,021
Norwood Central 15 6,353 Port 4 4,796
South Sturt 3 4,219 Glenelg 5 4,973
Port Norwood 4 4,796 Norwood 18 6,050
Sturt Norwood 9 3,510 Glenelg 6 5,820
West Central 3 2,890 Glenelg 2 6,047
Eagles Port 1 4,566 Glenelg 11 4,647
2012 Crowds In Excess of 4,000 (17 games total in 2012)
Round Match Crowd
1 Eagles v Port 4,566
2 Central v Norwood 4,026
2 Glenelg v West 6,047
3 South v Sturt 4,219
4 Port v Norwood 4,796
5 Glenelg v South 4,973
6 Eagles v Central 4,054
6 Glenelg v Sturt 5,820
6 Norwood v North 5,021
7 Norwood v Glenelg 5,551
8 Norwood v West 4,641
9 Glenelg v Port 4,766
11 North v Norwood 4,134
11 Glenelg v Eagles 4,647
15 Norwood v Central 6,353
18 Norwood v Port 6,050
19 Norwood v Sturt 4,463
Total 17 84,127
SANFL ATTENDANCE
21
22
THE SANFL held off a spirited second-half challenge from
the WAFL to earn a 14-point win in the 2012 West End State
Game at Gliderol Stadium.
After charging out to a comfortable 22-point lead at
half-time, the Croweaters confronted a more committed
opponent during the third term.
Despite the Sandgropers drawing level by the final change,
the SANFL – well served by Fos Williams Medallist Adam
Grocke, and midfielders Nick Liddle, Chris Schmidt –
responded by kicking four goals to two in the fourth quarter.
‘’To the SA boys, they’ve been fantastic this whole
preparation,’’ SANFL coach Michael Godden said after his
men claimed the Haydn Bunton Jnr Cup.
‘’They had to fight it out really tough but they did it, and
that’s all that matters in the end.”
WAFL ruckman Paul Johnson claimed the Simpson Medal
as the Sandgropers’ best player.
FOS WILLIAMS MEDALWoodville-West Torrens forward Adam Grocke was
awarded the Fos Williams Medal after his stunning seven-
goal haul for the SANFL in the West End State Game.
Grocke’s influence on the match was evident early after he
kicked the first two goals of the game before registering
four majors in the second term and one in the third.
The experienced spearhead finished with 13 disposals, nine
marks and seven hitouts to go with his seven goals in a
dominant display.
“There were definitely nerves but everyone stayed focused
and worked hard to get the result,’’ Grocke said after the
match.
‘’It was fantastic. To make the team, win the game and win
the medal was something I’ll always cherish.’’
SANFL 4.3 10.6 11.8 15.11 (101)
WAFL 4.1 7.2 11.8 13.9 (87)
SANFL
BEST: A. Grocke, N. Liddle, C. Schmidt, T. Webber,
J. Boyd, C. Parry, J. Clayton.
GOALS: A. Grocke 7, R. Kirkby 2, C. Schmidt, N. Liddle,
J. Clayton, S. Gray, J. Schiller, L. Jericho.
WAFL
BEST: P. Johnson, L. Blackwell, K. Hams, P. Medhurst,
G. Moss, T. Handley.
GOALS: T. Handley 4, J. Richardson, P. Medhurst 3,
J. Smith 2, C. Wulff.
WEST END STATE GAME
23Central District rover James Boyd breaks away from the pack against the WAFL at Gliderol Stadium
24
AROUND THE CLUBS
Central District Football Club
• Midfielder Brad Symes was crowned
joint-winner of the 2012 Magarey Medal, with
South Adelaide’s Joel Cross.
• Key forward Justin Hardy won the 2012 Ken
Farmer Medal as the league’s leading goalkicker.
• Defender Paul Marschall won the 2012 SANFL
Powerade Star Search Award as the league’s most
promising, and consistent, young talent.
• Won the 2012 Reserves Premiership, coming from
fifth spot at the end of the minor round.
• Nine-time premiership players, Chris and James
Gowans, ended their decorated careers after
playing in 12 consecutive SANFL grand finals.
• The lights at Playford Alive Oval were upgraded,
allowing the Bulldogs to play three night matches
at Elizabeth in 2012.
• Introduced free carparking for opposition club
supporters within 100m of Playford Alive Oval.
Glenelg Football Club
• Hosted first game under lights at Gliderol Stadium,
attracting a healthy attendance of 6,047 against
West Adelaide.
• Achieved a total of 3,281 club members.
• Captain Ty Allen won the Best and Fairest for
the third time, as well as claiming the Best Team
Man trophy and ER Curnow Award.
• Reliable defender Sam Rudolph was runner-up to
Allen in the Best and Fairest in his last season with
the Tigers after playing 102 matches.
• Young players Ben Kennedy (Collingwood), Tim
O’Brien (Hawthorn), Brodie Murdoch (St Kilda) and
Nathan Stark (Melbourne) were drafted by AFL
clubs.
• The club hosted the first State match – SANFL
v WAFL - outside of Adelaide Oval and AAMI
Stadium at Gliderol Stadium. The Tigers were
represented by Sam Rudolph and Ruory Kirkby.
North Adelaide Football Club
• Achieved an increase in sponsorship of 15 per cent.
• Utility Sam Mayes was selected at No.8 by
Brisbane in the 2012 AFL draft.
• Two mature age players in Daniel Currie (North
Melbourne) and Mitch Clisby (Melbourne) were
selected in the AFL draft.
• League team reached the preliminary final in 2012
after finishing eighth the previous year.
• Recorded significant increases in functions and
events at Prospect Oval in 2012.
Norwood Football Club
• Won the 2012 SANFL League Premiership.
• Won the Stanley H Lewis Trophy (second year
in a row).
• All four teams finished top after the minor round.
• Won the Under 16 Macca’s Cup Premiership.
• Nathan Bassett (coach), Brett Zorzi, Dean Terlich,
Alex Georgiou, Jarryd Cachia and Jace Bode
were selected in SANFL team of the year.
• James Aish, Trent Dumont, and Mac Bower
received AFL-AIS scholarships.
• Raised $55k for the Variety freedom program
over the past two years through the junior
development program in local clubs.
• Maintained an undefeated record in league
matches at home.
Port Adelaide Football Club
• Continued to sign more than 4,000 members in
2012, with a total of 4,218.
• Announced new major partner Air South to
continue with York Civil and long-term sponsor
Maughan Thiem Ford.
• Three representatives were selected in the SANFL
State team, Jeremy Clayton, Sam Gray and
James Meiklejohn.
• Jeremy Clayton won his fifth A.R McLean Medal as
the best and fairest player in 2012.
• Timothy Broomhead was drafted by AFL club
Collingwood.
• Justin Hoskin was rookie listed with the Port
Adelaide Football Club (AFL).
• Captain James Meiklejohn was named in the
SANFL team of the year.
• The club farewelled Tony Bamford after a 17-year
career as a player, administrator and coach.
25
Sturt Football Club
• 2002 Premiership Captain, Seamus Maloney,
accepted the role of League Coach.
• Paul Sandercock was appointed Football
Operations Manager.
• Stage One of the club’s debt reduction campaign,
involving private representations, began in 2012.
• Well known past player David Reynolds joined the
Board as Director of Facilities.
• Sturt’s first female Board Member, Sue Dewing,
was appointed Director of Sponsorship.
• The City of Unley announced a “Community Asset
Review” involving a comprehensive planning
process for Unley Oval’s future.
• Magarey Medallist Jade Sheedy ended his
outstanding career after reaching the 250-game
milestone.
• Reserves finished third after playing in the
Preliminary Final and the Under-18’s second after
playing in the Macca’s Cup Grand Final.
• Eight players made their League debut with the
club for the season.
• Brodie Grundy (Collingwood) and Brad Hartman
(Geelong) were drafted by AFL clubs.
South Adelaide Football Club
• Continued strong financial performance with profit
of $121,000.
• Recorded an increase in net asset position to $8.3
million.
• Net membership income increased by 500 per
cent.
• Midfielder Joel Cross was crowned joint-winner of
the 2012 Magarey Medal, with Central District’s
Brad Symes.
• Major sponsor, Angas Securities, extended its
sponsorship for a further two years.
• Implemented a community program called the
South Connect Program with Southern Football
League clubs.
• Continued the Southern Man-Made Program,
with participants joining the club when it
travelled to Melbourne for its MCG clash against
Port Melbourne.
West Adelaide Football Club
• League team made its first finals appearance
since 2004, culminating in its first Grand Final
appearance since 2003.
• League team achieved its first win at Unley in 12
years (Round 5) and first win at Elizabeth in 13
years (Round 20).
• Captain Ryan Ferguson won his third Steve Hamra
Medal in five years.
• Kaiden Brand was drafted by AFL club Hawthorn
(pick No. 66).
• Under-18 player Ryan Dijksman won Jake Watson
Memorial Medal (WAFC Under 18s Best and
Fairest), Knott/Mitchell Memorial Scholarship,
Under 18 McCallum/Tonkins Medal and Macca’s
Cup MVP.
• Chris Schmidt and Daniel Caire were selected in
the SANFL state team.
• The West Adelaide Women’s football team
was welcomed into the club, securing its 12th
Premiership.
• The SCF Group signed as Under 18 Centre of
Excellence Sponsor for three years.
• Membership increased by four per cent on 2011
figures.
Woodville-West Torrens Football Club
• Adam Grocke, Robert Shirley, Luke Jarrad, Craig
Parry and Ben Grieger were selected in the 2012
SANFL State Team.
• Angus Poole won the Reserves Magarey Medal.
• Justin Cicolella became the club’s games record
holder after playing his 233rd match.
• Club greats Mark McKenzie, Justin Cicolella,
Robert Shirley and Ben Grieger announced their
retirement after the 2012 season.
• Jimmy Toumpas (Melbourne), Matthew
McDonough (Richmond), Tim Sumner (Gold
Coast) and Nick Hayes (Brisbane) were selected
by AFL clubs.
• Won the Under 18 Macca’s Cup after rising from
third at the end of the minor round.
• League side qualified for finals for the third straight
year and the 14th time in the last 15 seasons.
• League coach Michael Gooden was the victorious
State coach for the SANFL against the WAFL
while forward Adam Grocke won the Fos
Williams Medal as best-on-ground.
• Home match crowds were the highest since 1998,
an increase of 5.2 per cent.
PORT
AD
ELA
IDE
FOO
TBAL
L C
LUB S
ANFL
MAGPIES
C
26
With senior umpires retiring last year, we have been pleased
a number of young, inexperienced umpires have produced
consistent results to improve SANFL football as a spectacle.
The young umpires, from all disciplines including field, goal and
boundary, have produced a satisfactory standard of umpiring
which has rewarded, and protected, the ball player. This has
assisted in some tight, tough and defensive football.
With a refined pathway for SANFL developing umpires and the
continued focus on development programs in our Centre of
Excellence, well-rounded young umpires in all three disciplines
are being produced. They demonstrate a very good umpiring
ability and knowledge of our game. A further focus on the
development needs of young umpires will see even more
aspiring umpires given an opportunity to reach league level.
With a real focus on developing our young talented umpires,
this will only strengthen SANFL umpiring in the future.
With the introduction of a Recruitment Officer, attracting new
umpires and retaining umpires statewide has been positive, with
both areas recording an increase during 2012. With a continued
focus on the ‘Green Shirt’ program and the introduction of
attracting existing players through “Play one day Umpires the
next” program, this trend should continue to grow.
The introduction of our Recruitment Officer saw an increase of
6.1 per cent in recruits, while achieving a retention rate of 84
per cent.
SEASON HIGHLIGHTS
National Under 18 Championships Umpires
Michael Schramm (Field) Thomas Knight (Boundary)
Steven Rypp (Goal)
National Under 16 Championships Umpires
Mitchell Scott (Field) Liam Laverty (Boundary)
James Georgiadis (Goal)
2012 SANFL ‘be active’ Grand Final Umpires
Field:
Michael Avon (3rd), Curtis Deboy (1st) and Leigh Haussen (3rd)
Boundary:
Sean Burton (2nd), Tim Bryant (3rd), Stephen Jelfs (1st) and
Matthew Fallon (1st))
Goal:
Rory Smith (1st) and Matthew Cummins (4th)
2012 AFL SEASON South Australia was represented in the 2012 AFL Grand Final
with Jonathon Creasey officiating in his third Grand Final as a
boundary umpire.
Field:
Sam Hay, Gary Fila, Craig Fleer
Boundary:
Jonathan Crease, Shane Thiele, Mark Thompson,
Darren Wilson, Chris Bull, Dillon Tee, Mark Hill, Jason Moore,
Sean Burton, Matthew Konetschka
Goal:
Steven Axon, Matthew Norton, Daniel Hoskin, Mathew Wilson
UMPIRING AWARDS
The following prestigious awards were presented at the 2012
Golden Whistle Awards Dinner, held at AAMI Stadium on
October 12.
Golden Whistle: Leigh Haussen (1st)
Silver Whistle: Tim Bryant (1st)
Goal Umpire Award: Matthew Cummins (3rd)
Most Improved Awards
Field: Curtis Deboy
Boundary: Matthew Fallon
Goal: Rory Smith
Mark T Posa Award
– Most Outstanding Young Talent
Rowan Hundertmark (Goal)
Andrew Vickers Medallion
– Coaches Award
James Ralston (Goal)
City of Charles Sturt Award
– Outstanding Service to Umpiring
Peter Honeyman (High Performance Goal Coach)
UMPIRING
27Goal Umpire Rory Smith waves his flag during Indigenous Round
28
TALENT PROGRAM The SANFL Talent Program continued to identify and develop
talent in 2012, through a recognised pathway allowing players to
progress from primary school and junior club level all the way to
senior SANFL and AFL football.
“In the six years I’ve been in the job, 2012 was by far the most numbers drafted from this age group. This can be attributed to the great work done by our club development staff.” - Brenton Phillips, SANFL High Performance Manager.
STATE UNDER 15 CHAMPIONSHIPSSquads of 25 players represented each League club’s
metropolitan and country promotional zones in the Under 15
Intrastate Championships. Minor round matches were played at
League grounds earlier in the year.
In the July school holidays, North Adelaide celebrated a
double victory in 2012, defeating West Adelaide by 14 points
in the Country Grand Final and Glenelg by 55 points in the
Metropolitan Grand Final at Thebarton Oval.
SANFL UNDER 16 COUNTRY TALENTED PLAYER PROGRAM The Country Talented Player program was introduced in 2011 to
help identify and nurture the state’s best regional talent.
In 2012, 36 players from the nine SANFL country promotional
zones were invited to participate in a talent camp held at
Immanuel College and a one-day session at AAMI Stadium
during April.
NAB AFL UNDER 16 CHAMPIONSHIPSSouth Australia sent 25 representatives to the Under 16
Championships, held in Western Sydney in early July.
After winning the Championships back-to-back in 2010/11,
South Australia struggled to find form in 2012 by finishing fourth
and winning one game. Darel Hart again coached the side with
assistance from Chris Smelt, Neil Morris and Tim Weatherald.
Port Adelaide’s Jake Johansen won the Norm Grimm Award for
South Australia.
Glenelg’s Peter Clunes was awarded the Best Team Man Award
and Norwood’s Peter Bampton won the Dr Henry Kneebone
Award.
Five South Australian players were selected for Level 1 of
the AIS/AFL Academy after strong performances in the
Championships – Mac Bower (Norwood), Peter Spurling
(Glenelg), Jack Donkersley (Glenelg), Sam Durdin (West
Adelaide) & Jesse Watchman (West Adelaide).
Game 1:
South Australia 11.11 (77)
Western Australia 13.18 (96)
SA Best Player Award: Jesse Watchman (West Adelaide)
Game 2:
South Australia 6.9 (45)
Victoria Country 15.8 (98)
SA Best Player Award: Jake Johansen (Port Adelaide)
Game 3:
South Australia 12.8 (80)
Victoria Metropolitan 10.6 (66)
SA Best Player Award: Sam Durdin (West Adelaide)
Captain: Alex Neal-Bullen (Glenelg)
UNDER 17 AAMI YOUTH CHAMPIONSHIPSThe Under 17 Championships help SANFL clubs identify
players with the capacity to play consistent Under 18, Reserve
or League football in the future. Each League club’s regional
promotional zone was represented by a squad except for
South Adelaide in the Under 17 Youth Championships held in
July. Teams were divided into two divisions, with Port Adelaide
Magpies winning the Northern Division and Glenelg victorious in
the Southern Division.
TALENT DEVELOPMENT
29
2012 NAB AFL DRAFT A total of 15 South Australians were drafted in November’s NAB AFL Draft, including six players in the top 20. A further four
South Australians were elevated from the Rookie List and another two were selected in the 2012 Pre-season Draft.
DRAFT NAME AFL CLUB AIS ACADEMY SANFL CLUB
4 Jimmy Toumpas Melbourne 2012 2012 Eagles
8 Sam Mayes Brisbane 2012 2011/2012 North Adelaide
11 Troy Menzel Carlton 2011 Central
18 Brodie Grundy Collingwood 2012 2011/2012 Sturt
19 Ben Kennedy Collingwood 2012 2011/2012 Glenelg
20 Tim Broomhead Collingwood 2012 Port Adelaide
28 Tim O’Brien Hawthorn 2012 Glenelg
40 Brodie Murdoch St Kilda 2012 2012 Glenelg
42 Matthew McDonough Richmond 2012 Eagles
47 Mitchell Wilkins North Melbourne Norwood
55 Tim Sumner Gold Coast Eagles
56 Daniel Currie North Melbourne North Adelaide
66 Kaiden Brand Hawthorn 2012 West Adelaide
68 Dean Terlich Melbourne Norwood
77 Brad Hartman Geelong 2012 Sturt
Upgrade from Rookie List
85 Tom Jonas Port Adelaide Norwood
92 Jesse Stringer Geelong Port Adelaide
93 Lee Spurr Fremantle Central District
95 Ian Callinan Adelaide Central District
2012 PRE-SEASON DRAFT
DRAFT NAME AFL CLUB AIS ACADEMY SANFL CLUB
3 Sam Colquhoun Port Adelaide 2012 Central District
8 Jack Hannath Fremantle Central District
2012 ROOKIE DRAFT DRAFT NAME AFL CLUB AIS ACADEMY SANFL CLUB
3 Nathan Stark Melbourne 2012 Glenelg
6 Nicholas Hayes Brisbane Eagles
9 Jarryd Cachia * Carlton Norwood
19 Mitchell Clisby Melbourne North Adelaide
20 Justin Hoskin Port Adelaide Port Adelaide
* Part SA
30
UNDER 18 ACADEMY The Academy, which underpins the Under 18 State Team,
was established by the SANFL and League clubs in 2000.
The Academy helps identify and assist the development of
talented Under 18 footballers while instructing players in
the requirements for success at AFL level. Fifty-five young
footballers from across the state graduated from the Academy
in 2012.
NAB AFL UNDER 18 CHAMPIONSHIPSThe NAB Under 18 Championships were played across
Australia with the teams divided into two divisions as per
previous years. Two cross-over games were played against
Division two sides so each team could play five matches.
South Australia continued its strong form from previous years,
recording four wins from five matches and finishing second in
the competition for the fourth year in succession. The only loss
was against Division 1 champions Victoria Metro.
Sam Colquhoun (Central District) was named MVP for South
Australia during the Championships and winner of the John
Halbert Medal for SA’s best and fairest player. Jimmy Toumpas
(WWT) was selected by the officials as the winner of the Ron
Coleman Best Team Man Award.
Game 1:
South Australia 30.14 (194)
Tasmania 7.8 (50)
BEST: Sam Colquhoun (Central District)
Game 2:
South Australia 16.13 (109)
Northern Territory 12.8 (80)
BEST: Sam Colquhoun (Central District)
Game 3:
South Australia 12.13 (85)
Victoria Metropolitan 16.7 (103)
BEST: Ben Kennedy (Glenelg)
Game 4:
South Australia 12.12 (84)
Western Australia 4.10 (34)
BEST: James Aish (Norwood)
Game 5:
South Australia 13.4 (82)
Victoria Country 10.9 (69)
BEST: Harley Montgomery (Sturt)
Captain: Jimmy Toumpas (Woodville-West Torrens)
TALENT DEVELOPMENT
Seven South Australians were selected in this year’s U18s All-Australian Team – Ben Kennedy (Glenelg), Sam Colquhoun (Central District), James Aish (Norwood), Matthew Scharenberg (Glenelg), Brodie Grundy (Sturt), Matthew McDonough (WWT) and Jimmy Toumpas (WWT).
South Australian Under 18 Captain Jimmy Toumpas (left) leads his team onto Coopers Stadium with Ben Kennedy (right)
31
The SANFL clubs and community clubs have
supported compulsory attendance at Level 2
and Level 1 coaching courses respectively.
In 2012:
• Level 1: 606 coaches (conducted by SANFL, League
clubs and specialist schools)
• Level 2: 51 coaches (conducted by SANFL)
• High Performance (Level 3): 4 SA coaches
(conducted by AFL)
• Re-accreditation (after four years): 166 coaches
• Total course attendees and re-accreditations:
827 coaches
The interaction of coaches within their own club is most
important. The League and its clubs aim to establish mentoring
programs for coaches to enhance their performance through
the use of technology and face-to-face discussion with
educated mentors.
COACHES ASSOCIATION There are 2448 coaches who are presently accredited at
Level 1, Level 2, or High Performance in SA. From 1996 to 2012
inclusive, the SANFL has recorded the processing of at least
12,000 coaches in coaching courses at Level 1, 2 and High
Performance.
The resources available for coaches have improved through
the development of the AFL Game Development website, the
AFL Community Club website, the SANFL website and a host
of other private websites. There are also a number of DVDs
and books that are endorsed by the AFL and SANFL.
2012 AWARDSThe 17th annual Coaches Association Dinner was held at AAMI
Stadium on November 9. Norwood coach Nathan Bassett was
nominated by his peers as the SANFL League Coach of the
Year.
Forty-five Level 2 Coaching Course Certificates and 26
awards were presented to coaches representing country and
metropolitan leagues, schools, female football and Centres of
Excellence.
Stephen Schwerdt and Tim McLeod were awarded Service to
Coaching and Coach Education Awards for their outstanding
service.
The three South East Football Leagues in conjunction with the
Community Football Board representative, Scott Duncan, have
supported the Coach Awards Dinner in the South East through
each club sending representatives. Seventy people attended
the 2012 Awards at the Naracoorte Football Club.
COACHING
32
The SANFL Community Engagement department
continues to work with schools, community
clubs and leagues, SANFL Clubs and Auskick
centres throughout South Australia with the aim
of growing our great game.
Our Inclusive programs staff have continued to work with a
diverse range of government and community organisations
to deliver football programs to female, multicultural,
disadvantaged and disabled young people across the state.
Our game provides a wonderful opportunity to act as a
vehicle for social inclusion and community development in
our diverse society.
• In 2012, we saw the growth and development
of the SANFL Multicultural Football Academy
program, as well as the ‘South Connect’
Community Club Capacity Building program in
the southern suburbs, in partnership with the State
Government’s Office for Youth.
• The introduction of Power midfielder David Rodan,
as SA’s inaugural AFL Multicultural Ambassador,
as well as South Adelaide’s Emmanuel Irra, as the
SANFL’s inaugural inclusive programs trainee, were
also significant appointments.
• Female participation continues to surge,
with the continued expansion of the
South Australian Women’s Football League, as well
as the introduction of an Under 18 Youth Girls
competition, notable highlights in 2012.
Our Aboriginal football programs also continue to grow and
develop in the APY Lands and across the state. We value
our government and community partners who enable us
to deliver quality programs which deliver football and other
healthy life skills to a range of Aboriginal communities.
In 2012, we maintained strong participation rates across the
board, on top of increases of 16, 10, eight, and 20 per cent in
the previous four years.
This means we now have more than 114,000 people
participating in football competitions or programs that run
for at least six weeks throughout South Australia.
Once again, we acknowledge the wonderful support and
contribution of our dedicated staff, teachers, community
coaches, officials, volunteers, parents and young people
who play vital roles at all levels of the game.
In 2012, our relatively new governing body for junior football
- the SA Junior Football Council (SAJFC) - worked together
in considering the key strategic issues and challenges for
junior football competitions across SA. This group has
started to tackle some key issues to make a significant
impact on the growth of our game across the state.
The SANFL’s Field Officers have been working closely
with schools and junior clubs to identify challenges
and obstacles, and we will see increased involvement
and support with all key stakeholders in junior football
throughout 2013.
Our IGA Mini League program has continued to provide
primary school children with a fantastic experience of
playing at half-time at SANFL grounds throughout the
season. We appreciate the support of IGA, which came on
board as our Mini League sponsor in 2012.
Finally, we acknowledge the significant support we
receive to conduct our programs from both the State and
Federal Government and the AFL. We thank the Office
for Recreation & Sport, and our key corporate partners
McDonald’s, Ford Australia, Centacare and CEG for their
contribution to junior football in SA.
We sincerely thank the many volunteers across our state,
who help provide wonderful opportunities to a diverse range
of young people to participate in all aspects of Australian
football.
We look forward to working with all levels of the SA football
community in 2013 to further grow and develop the great
game of Australian football in our state.
David Hutton
State Manager, Community Engagement
COMMUNITY ENGAGEMENT
The SANFL would like to acknowledge that the land
on which we live, work and play Australian football
is the traditional lands for the Kaurna people. We
recognise and respect their cultural and heritage
beliefs and understand that these are still very strong
and important to the Kaurna people today.
33
34
Total football participation in South Australia exceeded 114,000 in 2012.
NAB AFL AUSKICK More than 17,000 children participated in the NAB AFL Auskick
program in 2012, an increase of 9.4 per cent on 2011. They
attended one of the 380 Auskick centres across the state,
conducted by thousands of volunteer parents and helpers.
In excess of 1,300 children participated in NAB AFL Auskick Grid
Games during half-time of AFL matches at AAMI Stadium.
More than 2,000 participants attended Auskick events held by
the Adelaide and Port Adelaide Football Clubs.
MACCA’S PRIMARY SCHOOL FOOTBALL2012 has been another exceptional year for football participation
in South Australian primary schools. More than 51,000 primary-
school aged children have taken part in football programs in their
schools. McDonald’s has again been a fantastic support of both
our school based programs and primary school competitions.
IGA MINI LEAGUE A new partnership between IGA and the
SANFL Mini League program supported the
participation of more than 3,500 primary school students
in half-time games at SANFL matches at suburban grounds
in 2012.
AFL 9sAFL 9s has developed a strong following as the social version of
Australian Football. Designed for people to take up the game if
they’ve never played before, or perhaps have stopped playing the
traditional form of the game, AFL9s presents a great opportunity
for men, women and children to participate together..
PARTICIPATION
A 2012 IGA Next Step participant has a shot on goal.
35
SAPSASA CARNIVALThe 2012 SAPSASA State Carnival, held in May, comprised
40 teams competing in a week-long competition at Barrett
Reserve, Adelaide Shores. The carnival was well-received by all
participants and feedback from parents was extremely positive.
Sacred Heart Middle School won the Mark Mitchell Shield,
while Murraylands Community College won the Norm Grimm
Shield and Redwood Park Primary School was the winner of the
SAPSASA Girls’ Shield.
SSSSA KNOCKOUTS Secondary School Sport SA and the SANFL again worked
together to deliver state knockout competitions to secondary
students culminating in the SSSSA Open Schools Knockout
Cup.
Sacred Heart defeated Prince Alfred College by four goals at
Coopers Stadium to take out the 2012 Boys Open Schools Cup.
In the Girls’ Knockout Cup, St Michael’s College defeated
Henley High School in the Grand Final, which was played as a
curtain raiser to the Port Adelaide v West Coast clash at AAMI
Stadium.
IGA ‘THE NEXT STEP’ FOOTY EXPERIENCEIn its third year, the IGA ‘The Next Step’ Footy Experience
provided access to some of SA’s premier football facilities for
over 500 junior footballers. The program included sessions
on AAMI Stadium and Alberton Oval, as well as a tour of the
training facilities of both AFL clubs. Participants learnt about
nutrition, modern training techniques and leadership across the
two-day program.
AFL SCHOOL AMBASSADORS AFL School Ambassadors are a key component of all
school-based programs. The South Australian AFL School
Ambassadors are a vital part of the SANFL maximising the
introduction and participation of our great game, illustrated by
the introduction of 106 more Ambassadors in 2012.
The SANFL has worked closer with the AFL School
Ambassadors through professional development workshops, the
AFL School Ambassador Advisory Board and the introduction
of a state-based AFL School Ambassador E-Newsletter.
A 2012 IGA Next Step participant has a shot on goal.
0
5000
10000
15000
20000
201220112010200920082007
Auskick Participation
Metropolitan Country
36
MULTICULTURAL FOOTBALL At primary school level, the SANFL’s New Arrivals Program
reached ten schools and 1060 multicultural students in 2012.
This program was supported by David Rodan as the inaugural
AFL Multicultural Ambassador and the Port Adelaide Football
Club. It culminated with the schools being invited to the David
Rodan Carnival Day at Alberton Oval. More than 220 students
attended the Carnival and were treated to football activities as
well as cultural entertainment and a selection of multicultural
food.
During the year, the Inclusive Programs staff were given
access to clients at Inverbrackie Alternative Place of Detention
(APOD) and conducted football clinics and an introductory
football course for the new arrivals housed there. Through an
association with tertiary institutions, more than 100 international
students were also given an opportunity to learn about the
game and tour AAMI Stadium.
This year, Salisbury High School was included along with the
Adelaide Secondary School of English (ASSOE) as part of the
revised SANFL Multicultural Youth (MY) Footy program. The
“SANFL MY Footy” program is designed to teach multicultural
youth the basic skills of our game then provide a link to local
football clubs and umpiring. In 2012, not only were players
successfully linked to Fitzroy Football Club but also to Elizabeth,
Ingle Farm and Gepps Cross football clubs. As part of the
MY Footy program, a basic umpires course was conducted
over several weeks at the Multicultural Youth Education
Development Centre (MYEDC). Fourteen boys commenced
the course with seven being presented with their Basic
Umpiring Certificate and four immediately going on to umpire at
community level.
We also saw the introduction of the first SANFL Multicultural
Academy Camp, which involved 35 multicultural youth taking
part in in a series of activities including healthy lifestyle
education sessions, fitness and skills testing during March at
the Adelaide Shores Complex. During the Camp, twelve boys
were selected to take part in the annual multicultural AFL Unity
Cup held in Melbourne during March.
FEMALE FOOTBALL The South Australian Women’s Football League continued to
expand in 2012 with the addition of two new women’s teams,
Ingle Farm and Pooraka. The SAWFL also introduced an Under
18 Youth Girls competition.
Adelaide hosted the 2012 National Under 18 AFL Youth
Girls Championships in May 2012 and the Under 16 National
Schoolgirls Championships in July 2012. During the Under 18
Youth Girls Championships, Caitlin Williams (Morphetville Park),
Caitlyn Swanson (Port Adelaide) and Nicole Mark (Central
District) were selected in the All- Australian side; Caitlin
Williams was also awarded Player of the Championships.
Late 2011, and in early 2012, the South Australian Women’s
League was instrumental in setting up a new Women’s League
in Broken Hill. During 2012 promotion in regional SA was a
major focus of SANFL female development staff. Promotional
visits were conducted in the Riverland, on the Eyre Peninsula,
and in the South East. This resulted in the first inter-regional
female challenge match between Broken Hill and Eyre
Peninsula, which was held as a curtain-raiser at AAMI Stadium.
The successful Girl Power program continued to run in
conjunction with the Port Adelaide Football Club and was
conducted in 13 schools, resulting in 650 young girls being
exposed to the program.
INCLUSIVE PROGRAMS
Action from the SAWFL Grand Final between Greenacres and West Adelaide
37
Students from the Adelaide Secondary School of English compete in an intra-school trial during 2011 Multicultural Round.
The SANFL’s first Inclusive Programs Trainee, Emmanuel Irra
38
FOOTBALL FOR PARTICIPANTS WITH A DISABILITY The partnership with the Spastic Centres of SA (scosa)
continued in 2012, with skills sessions being conducted with
clients from all the metropolitan and regional scosa hubs.
SANFL staff also conducted activities at “Sailability” and
“Scosability”, the organisation’s two annual major events.
The “Yes I Can” program ran at Henley High School over the
second school term and involved special sports students as
teachers and mentors for students in the school’s Supported
Learning Centre, using sport, in particular football, as an
integration medium. The program included a tour and fun
session at the Power headquarters and a family day at AAMI
Stadium to watch a Power match. The Inclusive Programs staff
were also involved in gala days and activities for the Office for
Recreation and Sport, Suneden Special School and Special
Olympics SA.
FOOTBALL FOR THE DISADVANTAGED The Reclink mid-week competition for disadvantaged people
in and around Adelaide continued during 2012 in Adelaide’s
South Parklands, with the Grand Final being held at Woodville
Oval. More than 300 spectators were treated to some exciting
football and live music.
A number of Come & Try days were held at Hickinbotham
and Noarlunga ovals as a lead up to commencing a Southern
Reclink competition in 2013.
INCLUSIVE PROGRAMS
Inclusive Programs Manager Peter Cates conducts a clinic at a scosa hub
State Manager Community Engagement David Hutton congratulates Mark Bond, Coach of the winning team of the 2012 Reclink Grand Final
SOUTH CONNECT/YOUTH CONNECT PROGRAMS In 2012, the SANFL established a Community Club Capacity Building program in the southern suburbs with the South Adelaide
Football Club and the State Government’s Office for Youth.
The pilot project involved four local clubs from the Southern Football League and was named the “South Connect” program. A
committee was established to oversee the program which involves a range of activities to address local issues and challenges
for young people (14-17 year olds) through the local football clubs.
These activities included a number of workshops addressing key issues such as drug and alcohol use, driver safety, depression
and showing respect to others.
39Caitlyn Swanson in action for the South Australian Under 18 Youth Girls Team
40
INDIGENOUS FOOTBALL
INDIGENOUS TRAINEESHIP PROGRAMThe SANFL had 13 Indigenous Trainees take part in our
Aboriginal Pathways to Excellence Traineeship Program
(APEP) in 2012. Trainees were located at the SANFL (APEP
department, APY Lands Department, Inclusive Football
Department), Port Augusta High School, Salisbury HS,
Stuart HS (Whyalla), Christies Beach HS, Roma Mitchell
Secondary College, South Australian Aboriginal Sports
Training Academy (SAASTA), Adelaide Football Club and
North East Metro Junior Football Association (NEMJFA),
and Whitelion.
The program is designed to allow the participants to
complete their Certificate 3 in either Sport and Recreation
(1 year) or Community Recreation (2 year), whilst also
supporting them in securing pathways to a long-term career
and/or study once their traineeship has concluded.
We have numerous trainees completing their traineeship
in February 2013. At least five of those graduating trainees
in Anthony Wilson (SANFL APEP), Lilla Berry (SANFL
– Female Football), Ammy Singleton (Port Augusta HS),
Chelsea Treloar (Whyalla) and Cody Halls (Salisbury HS)
are all likely to be accepted into university courses in
2013. This continues the great success rate the program
has in guiding its graduates into higher learning. The
remaining graduates will be employed within the sports
and education industry. The department works hard to
ensure solid outcomes for all its graduates, illustrating why
it is considered one of the best Aboriginal youth programs
within South Australia.
SCHOOL VISITS PROGRAMIn conjunction with our major partner in Career Employment
Group (CEG), the SANFL undertook a school visit program
focusing on Year 12 Aboriginal students and preparing
these students for employment once their studies have
been completed. Job Readiness Programs and work
experience form an integral part of this program. Schools
visited included Ceduna AS, Port Lincoln HS, Port Augusta
HS, Stuart HS (Whyalla) and Le Fevre HS (Port Adelaide).
SANFL INDIGENOUS ROUNDThe 2012 Indigenous Round focused on one venue, with the
Norwood v Sturt game, on August 3, at Coopers Stadium
under lights being the featured match. In front of 4,463 fans,
we had respected Kaurna community member Michael
O’Brien perform the “Welcome to Country” and renowned
traditional dancers, led by Steve and Jamie Goldsmith and
Jack Buckskin, also performed before the league match.
A dinner was also held at Coopers Stadium where South
Australia’s Commissioner for Aboriginal Engagement,
Khatija Thomas, addressed the audience.
SA INDIGENOUS UNDER 15sThe second AFL National Indigenous Under 15s
Championship (Kickstart) was played in April on the Gold
Coast. Under the guidance of former Crow Eddie Hocking
our South Australian players performed very well, finishing
second after losing the grand final to Western Australia.
SA had four players selected for the AFL Flying
Boomerangs squad which will tour South Africa in January
2013 under the guidance of former St Kilda defender
Raphael Clarke. Port Adelaide Football Club’s Geoffrey
Taylor (Port Lincoln), Brendon Jackson and Kyle Jackson
(Whyalla) along with Isaya McKenzie (Barossa) from Central
District were selected after strong performances at the
Kickstart Championships. These four young men also
represented Australia in Division Two of the AFL National
Under 16’s Championships held in July 2012.
41
SA ABORIGINAL SPORTS CARNIVALThe SANFL, in conjunction with a committee of Aboriginal
community members, co-ordinated the South Australian
Aboriginal Sports Carnival held in October. With 10 football
teams and 16 netball teams from all over South Australia
participating, the two-day carnival saw over 6,000 people
attend the event.
The famous Mallee Park FC, coached by AFL star Graham
Johncock, won for the second year in a row. Many SANFL
and AFL stars from past and present represented their
communities, including Byron Pickett, Harry Miller jnr,
Michael O’Loughlin, Lindsay Thomas, Terry Milera, Eddie
Sansbury, Kriston Thompson, Michael Clinch, Ky Miller and
Ricky O’loughlin. Eddie Sansbury was named Player of the
Carnival.
AFL DRAFTEES Two Indigenous SANFL Players were selected in the 2012
AFL National Draft. The players were:
Brad Hartman (Sturt) to Geelong.
Timmy Sumner (Eagles) to Gold Coast.
Sturt draftee Brad Hartman. who was selected by Geelong in the 2012 AFL National Draft
ACHIEVEMENTSAdelaide Football Club player Richie Tambling won Sturt’s
League Best and Fairest in 2012.
Josh Wittwer and Adam Cullen were a part of Central
District’s Reserves Premiership side.
Malcolm Karpany was a part of the Eagles’ Under 18
Premiership team.
We, at the SANFL, sincerely thank AFL legend Andrew
McLeod, who in 2012 was emplo